Reese’s appoints ambassadors

Reese’s Peanut Butter Cups is turning to College GameDay Built by the Home Depot hosts Rece Davis and Kirk Herbstreit to serve as brand ambassadors for the candy brand during the 2015-2016 college football season. Davis and Herbstreit will be showcased in a slate of television, video and social content for Reese’s, along with consumer-facing and retail initiatives including in-store displays and point of sale. Saturday’s will see Davis and Herbstreit highlight the greatest College Football traditions as part of Reese’s “GameDay Greatness” video features.

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