Pizza Hut and the NCAA ordered a multi-year agreement that keeps Pizza Hut as the Official Pizza of the NCAA through the 2020-2021 academic year. The deal hands Pizza Hut with the rights to activate around all 90 NCAA championships each year, from basketball and hockey, to bowling, fencing, baseball, beach volleyball, and beyond. “The excitement and entertainment of enjoying live sports with friends and family is a time-honored tradition, and Pizza Hut aligns naturally with these experiences,” said Zipporah Allen, Chief Marketing Officer, Pizza Hut, U.S. “Pizza and sports are a perfect match. From the Men’s Final Four and College World Series, to the NFL Draft and Super Bowl, we’re looking forward to feeding the passion and excitement of all sports fans at every level.”
History greenlit season two of Knights Templar drama series Knightfall, with Mark Hamill (Star Wars) joining the cast and Aaron Helbing (The Flash) onboard as showrunner and executive producer. Eli Lehrer, EVP of programming, promised a “grittier, darker” show this time around.
Smithsonian Networks is ready to creep viewers out with Bug Bites, a six-part short-form series exploring the art of cooking and consuming insects (they’re nutritious!). Streaming begins on Smithsonian Earth and Smithsonianchannel.com on Monday, August 27.
NBC Sports released its broadcast schedule for the upcoming 2018-19 NHL season, locking in the most games for carriage since the company first acquired rights to the league with 109 regular-season contests on deck starting Oct. 3 on NBCSN with the Bruins/Capitals. This year’s schedule will see the debut of Wednesday Night Hockey on NBCSN, […]
With Tiger power in full swing, CBS Sports’ final-round coverage of the 2018 PGA Championship on Sunday drew an average household metered market rating/share of 6.1/14, up 69% from last year’s 3.6/8 as Brooks Koepka held off Tiger Woods and Adam Scott to win his second major of the year. This year’s 6.1/14 marks the […]
Tyra Banks inked a first-look deal with Universal Television and Universal Television Alternative Studio. Under its terms, the producer/supermodel/actress will develop and produce scripted and unscripted programming under her Bankable Productions banner. The agreement will not affect Banks’ participation as host of America’s Got Talent.