Pizza Hut and the NCAA ordered a multi-year agreement that keeps Pizza Hut as the Official Pizza of the NCAA through the 2020-2021 academic year. The deal hands Pizza Hut with the rights to activate around all 90 NCAA championships each year, from basketball and hockey, to bowling, fencing, baseball, beach volleyball, and beyond. “The excitement and entertainment of enjoying live sports with friends and family is a time-honored tradition, and Pizza Hut aligns naturally with these experiences,” said Zipporah Allen, Chief Marketing Officer, Pizza Hut, U.S. “Pizza and sports are a perfect match. From the Men’s Final Four and College World Series, to the NFL Draft and Super Bowl, we’re looking forward to feeding the passion and excitement of all sports fans at every level.”
TV One lifestyle and entertainment cable network, Cleo TV, will debut on Comcast Xfinity on January 19 with short-form and long-form programming. “Cleo TV will bring to the forefront short-form and acquired programs that have only been in the digital space, which will give them more broad exposure and attract a new generation of viewers […]
Also reaching the end of the road is Teachers, TV Land’s only remaining scripted series; the net’s Younger moved to Viacom sib Paramount Network for season six. The second half of season three premieres Tuesday, January 15.
A historic Monday Night Football battle between the Chiefs and Rams led ESPN to its best overnight rating for an ESPN MNF game since 2014 as the Rams’ victory earned an 11.3 overnight Nielsen rating, also ESPN’s highest overnight rating overall since the College Football Playoff National Championship Game on January 8. That marks a […]
For the first time, Showtime Networks is offering viewers the opportunity to purchase the WBC Heavyweight World Championship Deontay Wilder vs. Tyson Fury on SHOWTIME PPV directly through the SHOWTIME app. Subscribers and non-subscribers will be able to purchase and live stream the event for $74.99 or through cable, DBS, telco and streaming providers nationwide. […]
The 2019 White House Correspondents’ Association Dinner will not be emceed by a comedian, as it has been since the early 1980s. Instead, the WHCA announced esteemed historian and author Ron Chernow will be the speaker. “Freedom of the press is always a timely subject and this seems like the perfect moment to go back […]