Penguin “bugs out” for Very Hungry national tour

Penguin Young Readers tomorrow (March 5) will launch The Very Big Wiggle tour, a month-long national car and costume tour to celebrate Eric Carle’s classic picture book The Very Hungry Caterpillar. The tour starts at The Reading Bug in San Carlos, CA, and will travel across the country in a custom Volkswagen Bug on a route shaped like Carle’s iconic character. The car will make more than twenty stops at libraries, independent bookstores, and Barnes & Noble locations before arriving in Western Massachusetts the weekend of March 20th, aka The Very Hungry Caterpillar Day. Fans can join in the online and social media countdown to The Very Hungry Caterpillar Day using #VHCday; tour stops are listed at the Penguin Young Readers on Tour site (http://penguinontour.tumblr.com). Joester Loria Group, the licensing agency that represents Carle, will sponsor a photo contest to accompany the tour.

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