NFL Sunday Ticket takes center stage in AT&T/DirecTV deal

As more news of AT&T’s acquisition of DirecTV comes to light, the NFL finds itself right at the center of the dealings. According to multiple reports, if DirecTV is not able to renew its NFL Sunday Ticket football package, the telephone company can pull out of the merger. According to Bloomberg, a regulatory filing related to the merger states that “the parties also have agreed that in the unlikely event that the Company’s agreement for the ‘NFL Sunday Ticket’ service is not renewed on substantially the terms discussed between the parties, AT&T may elect not to consummate the merger.” In a conference call with analysts on Monday, DirecTV CEO Mike White noted that the company continued to be in “positive and constructive” discussions with the league.

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