Adapt or die. In the wake of Mashable’s mass layoffs and BuzzFeed’s (reportedly) underwhelming revenue numbers, many online news outlets have been left in a full-on panic as to how they can monetize in a media landscape increasingly dominated by mobile apps and the Facebook newsfeed. Over the weekend, The New York Times did yeoman’s work reporting on the online news industry’s travails. So it’s not surprising that the same news outlet is taking steps to up its digital reach. The Times announced that it will invest over $50 million over the next three years to expand its international digital presence, forming a designated team – dubbed NYT Global – to spearhead the effort. Top brass at the Times explained to employees in an internal memo that the publication’s current digital offerings are still designed primarily for a U.S. audience, and therefore exclude an enormous potential audience.
Showtime issued a statement responding to complaints that Sacha Baron Cohen posed as a disabled veteran to dupe interviewees on new comedy Who Is America?. “Baron Cohen did not present himself as a disabled veteran, and viewers nationwide who watched the premiere on Sunday can now attest to that,” said Showtime. “In Sunday’s episode, during […]
Vince Gilligan (Breaking Bad) inked a new three-year deal with Sony Pictures Television, his home for eleven years, that calls for him to continue as EP/showrunner on Better Call Saul with Peter Gould, as well as develop new projects via his High Bridge Productions. “Vince is a cornerstone of the success of Sony Pictures Television […]
With the World Cup generating $269 million in estimated ad revenue for in game advertising alone, the tournament accounted for 6.04 billion TV ad impressions on 8,576 ad airings across six networks, according to iSpot.tv (TV ad analytics) & Canvs (emotion measurement). Overall, Volkswagen topped estimated spend for the tournament with $22.79 million, followed by […]
The NCAA Division I Men’s Basketball Committee locked in Houston, Phoenix, San Antonio and Indianapolis to host the 2023-2026 Final Fours. The announcement wrapped up a year-long process that included seven finalist cities that also included Detroit, Los Angeles and North Texas.
President Trump has granted a follow-up White House interview to CBS Evening News anchor Jeff Glor, slated for Wednesday, July 18. Glor talked to POTUS in Scotland, ahead of Trump’s summit with Russian President Vladmir Putin.