Comcast’s NBCU is putting $200 million into BuzzFeed as the pair explore strategic partnerships across both organizations in the coming months. “Buzzfeed has built an exceptional global company that harmonizes technology, data and superior editorial abilities to create and share content in innovative ways,” said NBCU CEO Steve Burke. NBCU has been spreading its money around lately, having invested $200 million in BuzzFeed competitor Vox Media just last week. Both investments are efforts by NBCU to draw a younger audience. “More than half of BuzzFeed’s 82.4 million unique visitors in July were between the ages of 18 and 34,” reports the Wall Street Journal. Vox, meanwhile, had a combined 54.4 million unique visitors to its eight web sites in July, with more than 40% between 18 and 34 years of age.
Former teen idol David Cassidy, who was admitted to a Florida hospital last week suffering from liver and kidney failure, has died at the age of 67. The troubled Partridge Family star had struggled with a drinking problem and this year said he was suffering from dementia. Later in his career, Cassidy starred in ABC […]
The U.S. Department of Justice sued Monday to prevent the $85.4 billion takeover of Time Warner by AT&T. The merger “would greatly harm American consumers,” said Makan Delrahim, head of the antitrust division, adding it would lead to higher monthly television bills and “fewer of the newer, emerging innovative options that consumers are beginning to […]
Charlie Rose, co-anchor of CBS This Morning and host of PBS’s Charlie Rose the Week, has been accused of sexual misconduct by 8 women, the Washington Post reports. The women, age 21-37, either worked for Rose’s PBS show or aspired to between the late 1990s and 2011, said the Post, when they were subjected to […]
Advertisers would be wise to take note of a fascinating new study from Columbia Business School professor Sandra Matz. According to the new research, even a single “like” makes it far easier for advertisers to tailor ads to a user’s psychological profile. Simply relying on demographic traits like age or gender is significantly less effective. […]
Web browser maker Mozilla has formed a new team dedicated to develop “social mixed reality” technologies for the web. The non-profit made the announcement Monday, highlighting mixed reality’s capacity to facilitate online social interactions. The new group will focus on areas such as search, developing avatars and virtual identities, and facilitating virtual communications using text […]