NBCUniversal opens the doors to next year’s Olympic Games this week, and has lined up a 60-second promo that will run on Thanksgiving promoting the spectacle. The spot, according to Variety, will run during its broadcast of the Macy’s Thanksgiving Day Parade and National Dog Show. Actress Eva Longoria narrated the piece, which will showcase athletes from around the world with their families in their home countries. Athletes in the spot (which can be found here) include: David Boudia (USA, diving); Kerry Walsh Jennings (USA, beach volleyball); Dylan van Baarle (Netherlands, cycling); Murilo Endres (Brazil, volleyball) and his wife Jaqueline Carvalho (Brazil, volleyball); Simone Biles, (USA, gymnastics); and Genzebe Dibaba (Ethiopia, track and field).
Barack and Michelle Obama inked a multi-year deal with Netflix. Said the former president, “We hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples.” The deal includes scripted and unscripted series, documentaries and features, via a new company the Obamas set up called […]
BBC America reached over 11 million viewers for the royal wedding on Saturday, the biggest audience in network history. 1.2 million viewers, and 430,000 among A25-54, watched the live ceremony, making it a top three cable network on all of U.S. television for total viewers and A25-54, and second only to CNN among A18-49.
Smackdown appears set to head to FOX, where WWE has reportedly agreed in principle to bring the property to FOX in a five-year deal with a total value of more than $1 billion, according to ESPN. The series has run on NBC Universal networks since 2010, although NBCU opted to only keep Raw in the […]
Epic Games is lining up $100 million for Fortnite competitions during the 2018-19 season, with funding dedicated toward esports prize pools. “We’re getting behind competitive play in a big way, but our approach will be different – we plan to be more inclusive, and focused on the joy of playing and watching the game,” the […]
The groundbreaking royal wedding on Saturday included romance, a gospel choir, celebrities, adorable kids, dazzling couture, and an impassioned speech from an American bishop that all made for must-see TV. And almost 30 million U.S. viewers saw it live over 15 networks, despite the early hour, up from the 23 million who watched the televised […]