NASCAR laid out plans for its fourth annual NASCAR Race to Green program, a week-long initiative dedicated to environmental stability. For the first time, the program will feature a week-long spotlight series on NASCAR.com/green that spotlights “the sustainability efforts of partners that work closely with NASCAR year-round to help protect the environment.” During the week, the color green will be displayed on the A-post of race cars across the NASCAR national series and NASCAR Whelen All-American Series with green flags displayed at all tracks hosting NASCAR events this weekend, including Richmond International Raceway, Stafford Motor Speedway and the Circuit Ricardo Tormo in Valencia. Since 2008, NASCAR has planted enough trees to completely offset carbon emissions for all racing for the past six years, plus the next 40 years.
Katie Couric and Queen Latifah during a keynote session at the Cannes Lions festival in France, announced new projects backed by Procter & Gamble and aimed at bolstering the number of female directors and storytellers. Via her production company Katie Couric Media, Couric is working on a series called Getting There, which profiles highly successful […]
Jason Ritter (Kevin (Probably) Saves The World) nabbed a key role in Netflix’s straight-to-series sci-fi family drama Raising Dion… Serinda Swan (Inhumans) landed a starring role in CBC’s upcoming drama Coroner… Ben Daniels is joining season 3 of Netflix’s The Crown, playing Princess Margaret’s husband, Antony Armstrong-Jones… Molly McCook (The Ranch) and Josh Pence (La […]
The PGA TOUR liked a new deal with Facebook, announcing an agreement with the platform to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Running on Facebook Watch in the US, the coverage will be produced under the PGA […]
The NBA detailed activation plans for the NBA Draft this week, with promotion that includes (but is not limited to): American Express hosting an exclusive NBA Draft experience for approximately 140 Card Members and select executives, which will include a group photo on the NBA Draft stage, a private reception, and a Q&A/autograph/photo session with […]
ELEAGUE will once again set its sights on CS:GO this summer, announcing plans for the ELEAGUE CS:GO Premier 2018 starting July 21 at 2p, with content on both its Twitch channel as well as on B/R Live. In addition, live coverage will be available through ELEAGUE’s Game Command mosaic video player, which gives viewers access […]