MLB gets insured

Major League Baseball signed up with Esurance in a new sponsorship deal that makes the insurance brand the exclusive auto insurance partner for the league. The deal will see Esurance serve as title sponsor of the new all-digital Esurance MLB All-Star Game Ballot, which launched yesterday exclusively at MLB.com and the 30 Club sites on the web, smartphones and tablets. Esurance also will be collaborating with Major League Baseball, MLB.com and MLB Network on a new, modern awards platform. Additionally, Esurance will partner with Buster Posey, three-time World Series champion, two-time All-Star catcher and fan-voted 2015 Face of MLB, as a brand ambassador.

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