MarVista takes Zapped digital with launch of new division

MarVista Entertainment is expanding distribution with the launch of MarVista Digital Entertainment to license original and acquired content to digital platforms across cable, satellite, telco, broadband and consoles. The new division kicks off Aug. 1 with the release of Zapped, which debuted on Disney Channel on June 27. The company’s August slate of digital releases will also include the family comedy If I Had Wings, starring Craig Bierko and Jill Hennessy. MVDE will be helmed by EVP of distribution Vanessa Shapiro; Scott Kirkpatrick, who joined the company in 2012, will transition into the new role of director of distribution for MVDE. The company’s original productions include 150 movies that have been licensed to networks including Disney Channel, Nickelodeon and Hallmark Channel.

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