Despite previous reports, Facebook is not listed as a presenter on the preliminary schedule for the 2015 Digital Content NewFronts this year. The IAB released the program for the NewFronts yesterday, a showcase similar to the annual TV Upfronts, to take place between April 27 and May 6, 2015. Newcomers include Discovery Digital Networks and the multichannel networks Fullscreen and Machinima. The schedule, includes:
Week 1:
– Monday 4/27: The New York Times (9-11a), BuzzFeed (12-2p), Microsoft (3-5p), Yahoo (6-8p).
– Tuesday 4/28: Maker Studios (9-11a), Mode Media (12-2p), Conde Nast Entertainment (3-5p), AOL (6-8p)
– Wednesday 4/29: Hulu (9-11a), Sony Crackle (12-2p), Refinery29 (3-5p), Google/YouTube (6-8p)
– Thursday 4/30: Time Inc. (9-11a), DigitasLBi (2-5p), PopSugar and Vevo (6-8p)
– Friday 5/1: Wall Street Journal (9-11a), Time Warner Cable (12-2p), VICE (3-5p)
Week 2:
– Monday 5/4: Fullscreen (12-2p), Machinima (3-5p)
– Tuesday 5/5: Discovery Digital Networks (9-11a), National Geographic (3-5p), HalthiNation (6-8p)
– Wednesday 5/6: IAB NewFronts Research Lunch (12-2p)