FOX Sports revs up for the Daytona 500, lining up Daytona Day viewing opportunities in nearly 20 states ahead of the race that runs on FOX on Feb. 18 at 2:30p. In partnership with Xfinity, FOX Sports is supporting 250 Daytona Day House Parties in select markets while nine NASCAR race tracks are hosting viewing parties at various locations, and FOX Sports and Toyota are partnering to host a viewing party from Fort Campbell. Each of the private house parties receives a branded Daytona Day party kit. Meanwhile, celebrity Chef Gordon Ramsay again offers a special Daytona Day menu, with new recipes for the 2018 season, and UberEATS returns with Daytona Day initiatives in 11 markets, including new markets Charlotte and Washington, DC.
TNT ordered a late night-themed pilot for Naked with Niecy Nash. It’s an expansion of the net’s relationship with Nash, who stars in Claws, renewed for season three, and a co-production between Turner’s Studio T and Telepictures, and Nash’s production company, Chocolate Chick.
The Good Doctor star Freddie Highmore signed an overall production deal with Doctor studio Sony Pictures Television to develop scripted series via his Alfresco Pictures. Claire Londy jumped aboard Alfresco as head of development.
Camila Cabello picked up trophies for Artist of the Year and Video of the Year at MTV’s Video Music Awards, Cardi B was named Best New Artist and Donald Glover’s (Atlanta) music video for “This Is America” won Best Video With a Message, Best Direction and Best Choreography. Also of note at the VMAs: Ariana […]
NBC Sports named Mike Tirico as the new studio host for Football Night in America, where he will work alongside analysts Tony Dungy and Rodney Harrison, and NFL Insider Mike Florio, from Studio 1 at NBC Sports’ International Broadcast Center in Stamford. The role had been held by Dan Patrick from 2008-2017. Tirico previously co-hosted […]
Dr Pepper unveiled its new marketing campaign for the 2018-2019 season, titled Fansville. The promotion is a parody TV show drama that” captures the emotional rollercoaster of college football fandom.” The episodic-like campaign, created by Deutsch showcases characters such as Brian Bosworth, Eddie George and Les Miles with the first of its six 30-second campaign […]