Meanwhile, FOX continued its power play for the FIFA Women’s World Cup, as the USA/Nigeria matchup delivered 5 million viewers to the network, making it the most-watched FIFA Women’s World Cup Group Stage match ever and the most-watched soccer match ever on the network, breaking the marks set Friday for USA/Sweden, per Nielsen. Overall, the three USA Group Stage matches on FOX and FOX Sports 1 averaged 4.3 million viewers, up 207% over the 1.4 million viewers the three USA Group Stage games averaged in 2011 on ESPN. Top 10 markets for USA/Nigeria: St. Louis (6.5); Austin (5.1); New York (4.9); Milwaukee (4.8); Washington D.C. (4.7).
Discovery Channel and Science Channel group chief Rich Ross said at Sundance over the weekend that Oscar-winning filmmakers Fisher Stevens and Ross Kauffman are behind a new documentary for the network, Taken by the Tiger, about the rapidly diminishing population of tigers in the wild.
Steve Harvey’s daytime series Steve got a second season renewal in national syndication. The series already been sold in 90 percent of the US on NBC-owned stations and station groups including Sinclair and Hearst.
Amid a landmark year for CBS Sports Digital in 2017, where the outlet’s platforms ranked second in comScore’s sports category for the fifth consecutive month in December and saw 9% year-over-year growth in 2017, the group kicked off 2018 with the announcement that it had promoted Jeff Gerttula to Executive Vice President and General Manager […]
Pringles is making its maiden voyage for the Super Bowl, announcing that the brand will launch its first-ever Super Bowl advertisement. Bill Hader will star in the 30-second spot, which will showcase ‘flavor stacking’, where consumers blend different flavors to create new ones. “The Pringles Super Bowl advertisement is an opportunity to show people a […]
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