All’s not well in the land of BuzzFeed. The digital media company just fired about 100 staffers – roughly 7% of its workforce. The company is also planning some big changes to its monetization efforts, according to an announcement from CEO Jonah Peretti. (Indeed, most of the new layoffs hit BuzzFeed’s ad sales and business operations teams.) In a memo to staff, Peretti indicated that BuzzFeed will now expand its efforts to areas such as e-commerce and programmatic ad sales, as opposed to just native advertising. As part of the reorganization, BuzzFeed President Greg Coleman will vacate his position, though he’ll stay on as an advisor. The company’s drastic new measures aren’t terribly surprising: Earlier this month, the Wall Street Journal reported that the company is on track to fall 15 to 20 percent short of its 2017 revenue projections.
HBO renewed The Deuce for a third season – which will be its last. The drama about the 1970s porn scene was critically acclaimed, but modestly rated.
Hulu gave a direct-to-series order to a Veronica Mars revival starring Kristen Bell, who will reprise her role as the title character. The series is set to debut in 2019. As part of the deal, the streamer struck and agreement with Warner Bros. Domestic Television Distribution for SVOD rights to all past episodes of the […]
NASCAR named Steve Phelps as President, effective October 1 with Brent Dewar opting to step down although he will remain with the company through the end of the 2018 racing season, transitioning to a senior consulting and advisory role in 2019. Phelps will report to Jim France, NASCAR Chairman and Chief Executive Officer and take […]
The Portland Trail Blazers landed with Performance Health that will see the team’s first jersey sponsor. A logo for Biofreeze will appear as a patch on team uniforms, marking the the 24th NBA team to add a sponsorship patch to their uniforms. In addition The Athletics reports that the company also agreed to an endorsement […]
American Idol champ and The Voice coach Kelly Clarkson is ready to talk -The Kelly Clarkson Show has been sold by NBCUniversal Domestic TV to the NBC Owned Television Station group for a fall 2019 debut. One hour talker starring Clarkson will air as the lead-in to Ellen (replacing Steve) on NBC-owned stations in New […]