ESPN Deportes unveiled a new marketing campaign for its coverage of the Lima 2019 XVIII Pan American Games, with promotion featuring Peruvian Latin Grammy recording artist Gian Marco performing “El Triunfo es mi destino.” The spot is now running across ESPN Deportes’ platforms. ESPN’s Sports Marketing, ESPN On-Air Promotions and Bonsai collaborated on the creative. Various editions of the creative will be distributed across ESPN Deportes’ linear, digital and social channels in the US and Latin America.
Kevin Reilly extended his contract with WarnerMedia through 2022 in a deal that adds truTV to his purview. Reilly is now President of TBS, TNT and truTV, in addition to Chief Creative Officer, WarnerMedia Direct-to-Consumer. “Kevin has a long-standing reputation as an industry leader and his accomplishments throughout his career – and particularly at this […]
Amazon canceled The Tick after two seasons, announced creator Ben Edlund on Twitter. But it may not be curtains for the superhero comedy. “Destiny demands that my compatriots and I now seek a new home for this series,” said Edlund.
After 30 years on Sky Sports in the UK, the WWE is reportedly heading to a new home, with the Telegraph writing that the company is set to announce a move to BT Sport in the country, with the current Sky deal set to expire in December. Meanwhile, newborn wrestling company All Elite Wrestling, formally […]
Telemundo Deportes, the exclusive Spanish-language home of the FIFA Women’s World Cup France 2019 and 2019 Copa America, revealed more details around its digital coverage plans for both tournaments. The company announced plans for more than 800 short-form pieces of content including original series, highlights and recaps to be featured across its platforms, including the […]
CBS revealed that its recently ordered sixth season of Madam Secretary will be its last. Network President Kelly Kahl promised that the 10-episode season would tie up storylines and send the show off “with a great deal of respect and celebration.” The network also unveiled its new slate of programming, touting an improvement in diversity. […]