Chloe Kim’s gold medal win helped push NBC’s coverage of the Winter Games to an average of 22.3 million viewers on its platforms on Monday, according to live plus same day fast national data released today by Nielsen, and digital data from Adobe Analytics. With an NBC-only average of 20.9 million viewers from 8-11p, the network was down 7% from the opening Monday in Sochi but scored the most-dominant Monday night in the Sept.-May TV season by any broadcast network since the 1998 Academy Awards. The tally now means that half of US television homes and more than one-third of the country’s population have watched the PyeongChang Olympics in some form on NBCU networks, per fast cume data with 109.6 million viewers clocking in.
Reese Witherspoon’s Hello Sunshine, a media company focused on telling female-driven stories, launched short-form series Meet My Mom on Facebook Watch. Five-episode series features celebs chatting candidly with their mothers. Guests featured with their leading ladies include Witherspoon; Lilly Singh, Adam Rippon, Ashley Graham and Westworld’s Leonardo Nam.
Full Frontal host Samantha Bee is game-ifying the mid-term elections. At the Turner Upfront Wednesday she announced This Is Not a Game: The Game, aimed at revving up awareness and getting 18-24-year-olds to the polls. The game will consist of trivia questions, and meet-ups on social and digital platforms, integrated with Bee’s late-night Turner show. […]
The CW celebrated its expansion to Sunday nights during its New York City Center Upfront yesterday morning. Supergirl will anchor the night at 8p, followed by a rebooted version of Charmed at 9p.
The X-Files’ Gillian Anderson was tapped to star as a sex therapist in Netflix’s Sex Education. Asa Butterfield (Ender’s Game) has also boarded the original series…. Charlotte Hope (Game of Thrones) landed the lead role in Starz’s The Spanish Princess, the third installment following The White Princess and The White Queen.
Telemundo Deportes added another layer to its coverage of the 2018 World Cup Russia, announcing a complete line-up of Telemundo’s daily news and entertainment programming that will run live and on-site from Russia to supplement its coverage during the month-long event. Among the shows to temporarily relocate will be Un Nuevo Dia, Noticias Telemundo, Al […]