A familiar face takes over tennis

A familiar face takes over tennis (USTA)

Stacey Allaster is getting back into the tennis game. The former WTA Chairman and CEO will now serve in the newly created role of Chief Executive, Professional Tennis, with the USTA. She will be charged with setting the strategic vision for the USTA’s pro tennis division, with oversight that includes the US Open, the Emirates […]

Tennis Channel makes a play at Roland Garros

Tennis Channel makes a play at Roland Garros

With new owner Sinclair now aboard, Tennis Channel announced that it secured all pay-TV rights to the upcoming French Open. After sublicensing the Roland Garros tournament to ESPN for the first nine years of its agreement, the channel will now keep it in-house to boast 80% of all live, televised competition, which begins May 22 […]

ESPN lays out Tournament plans

ESPN lays out Tournament plans (Facebook)

The NCAA Women’s Basketball Championship pairings were revealed yesterday and will open with a quartet of games on ESPN2 that include James Madison University/DePaul, Belmont/Michigan State, Princeton/West Virginia and Albany/Florida at noon on Friday. Top seeds hit the screens on Friday with Baylor/Idaho on the network at 5p and South Carolina/Jacksonville at 7:30p. On Saturday […]

SNY’s decade of diligence

SNY’s decade of diligence

Ten years ago, with the backing of the New York Mets, Time Warner and Comcast, SNY flipped the switch to enter New York’s channel wars, angling to establish itself amid the passionate sports fray of a city divided in its loyalties. Now, the channel is coming off of a 2015 viewership surge, complete with partnerships […]

March Madness game lineup

March Madness poised for another record haul (Facebook)

March Madness programming notes: · The NCAA Men’s Basketball Championship is live with action beginning tomorrow as the First Four tips off on truTV at 6:40p with Florida Gulf Coast/Fairleigh Dickinson at 6:40p, followed by Vanderbilt/Wichita State at 9:10p. Wednesday’s games will feature Holy Cross/Southern at 6:40p, with Michigan/Tulsa at 9:10p. · The first round […]

Yahoo’s icy destination

NHL All-Star Game returns to broadcast (Facebook)

Yahoo continues to expand its sports offerings, locking in a partnership with the NHL to deliver free, live games to fans, in addition to on-demand, premium content. Through the deal, fans will be able to watch out-of-market hockey games on the platform sans cable subscription or authentication. The alliance will now see Yahoo Sports serve […]

Turner is feeling chatty

Turner is feeling chatty

Turner Sports is teaming with Snapchat via a multi-year content deal that leverages Snapchat’s Live Story product with the goal of “enhancing fans’ storytelling and viewing experiences through Snapchat’s coverage of major sporting events, including year-round NCAA Championships.” The partnership debuts during the NCAA Tournament. Snapchatters will have access to a variety of official brand […]

DIRECTV shoots 4K at Augusta

DIRECTV shoots 4K at Augusta (Facebook)

AT&T will tee off on its first-ever live 4K Ultra High Definition broadcast stateside with The Masters next month on DIRECTV. The event will run on the new DIRECTV 4K Channel and allow viewers – with compatible 4K UHD equipment – to watch coverage of Amen Corner for all four rounds of Tournament play starting […]

YES Network brings the heat

YES Network brings the heat (YES Network)

YES Network is staging a marketing volley against Comcast ahead of the hew Yankees season. The TV network launched an ad campaign encouraging viewers to switch from the cable company after Comcast dropped the channel during a contract dispute. Ads began running yesterday in a move to pressure Comcast to restore the channel to its […]

TV’s Tournament tactics

TV’s Tournament tactics

CBS Sports and Turner Sports unveiled their gameplan for all 67 games from the 2016 NCAA Division I Men’s Basketball Championship with carriage once again spanning TBS, CBS, TNT and truTV while TBS takes on the National Championship for the first time on April 4 with pre-game at 7p. Turner Sports and CBS Sports will […]