Fuse plugs into eSports

Fuse plugs into eSports (Facebook)

Fuse is making a major play into eSports, announcing a deal to become the exclusive music sponsor for ESL One New York 2016 from Oct. 1-2 at Barclays Center in Brooklyn with duo Krewella on deck to close out the event with a performance. The agreement marks the network’s entrance into eSports and the network […]

The NBA’s data play

The NBA harnesses its honors

The NBA locked in a multiyear partnership with Sportradar and Second Spectrum designed to expand the league’s global stats distribution and implement a new league-wide player-tracking system. The deal launches with the 2017-18 season, where Sportradar will beef up availability of statistical information for the NBA, WNBA and NBA Development League and deliver data to […]

Formula 1 eyes US targets

Formula 1 gets Sirius

New Formula 1 Chairman Chase Carey is looking to place roots in the US, telling formula1.com that the sport will be targeting American cities beyond Austin, including New York, Miami and Los Angeles. “There is a big untapped audience in the US. I don’t want to criticize the efforts in the past, because I don’t […]

Big Ten hoops ready to roll

Big Ten hoops ready to roll (Facebook)

The Big Ten’s TV slate for the 2016-17 men’s basketball conference games is out with coverage set to begin Dec. 27 as four contests tip off on ESPN2 featuring Illinois/Maryland, Michigan State/Minnesota. Northwestern/Penn State and Rutgers/Wisconsin. CBS Sports begins its slate on Jan. 8 with Wisconsin/Purdue. Overall, CBS Sports will carry eight games on Sundays […]

Clippers punch another Ticket

Clippers punch another Ticket

The LA Clippers locked in new ties with FOX Sports Prime Ticket in an exclusive multi-year broadcast rights agreement that will see Prime Ticket broadcast all regular season games not selected by a national broadcaster for exclusive telecast, first-round post-season Clippers games, as well as selected pre-season games. All games televised by Prime Ticket will […]

FOX move raises MLS bar

Ahead of playoffs, MLS CMO dissects 2016 season  (Facebook)

FOX Sports’ decision to pair a split-national MLS broadcast with an NFL game paid dividends, as the broadcast channel scored 1,298,000 viewers for its MLS presentations on Sunday, making it the most-watched MLS telecast of any kind and on any network in 12 years. The lineup of simultaneous MLS and NFL games marked the first […]

ESPN books return trip to Spain

ESPN books return trip to Spain

Sarah Spain is a keeper for ESPN, which signed the ESPN host and espnW writer to a multiyear extension. The deal sees Spain continue in her role as a featured reporter and columnist for espnW on multiple ESPN platforms as well as co-host a new national weeknight ESPN Radio show with Israel Gutierrez, entitled Izzy […]

AXS TV adds a Legacy, ends a legend

AXS TV adds a Legacy, ends a legend (Facebook)

AXS TV has a new fight on its hands, locking in a deal with Legacy Fighting Alliance in a new long-term broadcasting agreement. The pact will now see AXS TV Fights broadcast 30 live LFA events in 2017. The newly formed LFA comes as a result of a merger between Legacy Fighting Championship and Resurrection […]

PBR gets Relief

PBR gets Relief

The Professional Bull Riders inked an entitlement sponsorship for its expansion series, which will now be known as the PBR Real Time Pain Relief Velocity Tour, which was originally known as the BlueDEF Velocity Tour. The tour will produce 31 events in 2017 with expansion planned to include up to 60 events by 2019. “Real […]

ESPN powers hockey’s return

ESPN powers hockey’s return (Facebook)

Last weekend saw more than 200 countries and territories – spanning six continents – gear up for the return of the World Cup of Hockey. Stateside, ESPN saw its own reintroduction to the sport as the official carrier of the tournament as Team USA tumbled to Team Europe on Saturday. The two-week span sees ESPN […]