HISTORY® LAUNCHES MAJOR NEW EXPERIENTIAL BRAND INITIATIVES THAT BRING HISTORY TO LIFE FOR FANS ACROSS AMERICA

New York,NY –March 27, 2019 –In celebration of the 25thanniversary of the launch of HISTORY, the network today announces three new major experiential ventures that will heighten the brand experience and bring history to life for fans across America. HISTORYTalks, HISTORYSpeaksand HISTORYConare immersive brand-defining organic extensions of History’s world-class programming that will reach our audiences in exciting new ways.The announcement was made by Paul Buccieri, President of A+E Network Group.“Since 1995, HISTORY has been one of the most consistent and powerful brands in media presenting stories from our collective past in compelling, entertaining and groundbreaking ways to all generations,” stated Paul Buccieri, President A+E Networks Group. “Ourgoal has always been to make the topics of history accessible to fans everywhere.As we celebrate our legacy and embark on our next chapter, we are capitalizing on what we do best by expanding the brand with unique, engaging and immersive consumer experiences that will super-serve the insatiable appetites of history enthusiasts across the country and around the world.”Launching in the Fall of 2019, HISTORYTalkswill be a travelling speaker series focused on newsworthy subjects and key historical events.Each “Talk” will be a curated one-day event with presentations and panels featuring experts, authors, historians, and political figures in a lively and informative conversation with the audience. HISTORYTalkswill be a destination for in depth discussion, exchange of ideas and the celebration of landmark milestones that define the American experience.Podcasting is a huge growth opportunity for HISTORY, which already has had great success with this platform through exclusive podcasts for the hit scripted series “Project Blue Book,” “Knightfall” and “Vikings.” Now, HISTORY is poised to expand its presence within the podcasting community with the launch of HISTORYSpeaksin thefirst quarter of 2020. HISTORYSpeakswill feature podcast companions
to hit series and specials, including HISTORYTalksevents here and around the world, conversations with the network’s on-screen talent, exclusive original content, deeper dives into specific historical topics, behind-the-scenes anecdotes, extended interviews, and much more.In addition, in April 2020, the inaugural domestic HISTORYConwill take place at the Pasadena, CA Convention Center. For three days, history enthusiasts will have the unique opportunity to experience history as never before—up close and personal. Attendees will be able to learn about, relive and honor our country’s cultural, societal and political milestones.Featuring talent from acclaimed HISTORY series, world-renowned historians and authors, interactive exhibits, treasured artifacts, as well as virtual reality experiences and an expansive marketplace, HISTORYConwill appeal to the entire family.As HISTORY enters its 25thanniversary of groundbreaking programming that engages and grows its upscale audience, HISTORYTalks, HISTORYSpeaksand HISTORYConwill be cornerstone initiatives that help the brand to develop a closer relationship with viewers.

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