A CYNOPSIS MESSAGE FROM THE HUB
A ground- breaking new reality series where 12 talented kids ages 10-16
are mentored by some of the biggest names in the recording business including Avril Lavigne, Adam Lambert, Leona Lewis and Jordin Sparks!
Majors & Minors
Their dreams are just a beat away!
Premieres this Friday at 8/7c
Click here to learn more!
To rock with The Hub contact Brooke Goldstein, SVP Ad Sales. 212-548-5860
Cyn opsis: Kids!
Good morning. It’s Monday, September 19, 2011, and this is your first early morning Kids briefing.
While he doesn’t look it, Classic Media‘s Postman Pat turns 30 this month and in doing so becomes the longest-running animated kid’s series on the BBC. In addition to a new Postman Pat BBC series, Classic Media has also unveiled it is working with RGH Entertainment, the animation development/production unit of Rubicon Group Holding (RGH), on a CG 3D Stereoscopic Postman Pat feature film, Postman Pat: The Movie – You Know You’re The One, for release in 2013. Leading the voice cast for the first ever Postman Pat movie is Stephen Mangan (Episodes, Green Wing, Dirk Gently) as Postman Pat, who will be joined by Jim Broadbent (Iris, Moulin Rouge!), Rupert Grint (Harry Potter) and David Tennant (Doctor Who, Harry Potter). Set to being production this month, the movie is being directed by Mike Disa (Hoodwinked Too! Hood vs. Evil) from a screenplay co-written by Kim Fuller (Spice World, High Heels & Low Lifes) and Annika Bluhm, the long-time Producer of the Postman Pat TV series. Ralph Kamp’s Timeless Films is managing worldwide sales with Icon Film Distribution releasing the film in the UK and Ireland. Producing the movie are RGH’s Robert Anich and Miles Horst and Classic Media’s Ceri Barnes and Annika Bluhm, with Rubicon’s Randa Ayoubi and David Corbett and Classic Media’s Eric Ellenbogen and Doug Schwalbe serving as executive producers.
The Pokemon Company International teams with digital theatrical distributor Cinedigm to release the new Pokemon movie, Pokemon the Movie: White–Victini and Zekrom ( www.pokemon.com/moviewhite), this holiday season for one weekend – December 3 and 4, 2011. For that weekend Pokemon the Movie: WhiteVictini and Zekrom will be seen in 300+ digital theaters nationwide. Pokemon the Movie: WhiteVictini and Zekrom is one of two feature-length movies debuting in December. Details on the second of the two pictures, Pokemon the Movie: BlackVictini and Reshiram, will be announced soon.
BBC Worldwide awards the UK master toy and gift license for Ragdoll Production‘s new preschool series The Adventures of Abney & Teal to Rainbow Designs. The Adventures of Abney & Teal will premiere September 26 on CBeebies (UK), where the series will air Monday-Friday at 5:45p. Rainbow Designs will launch a new line, including art & craft products, role-play toys, traditional toys, soft toys, puzzles and games in fall 2012. Created by artist/author/musician Joel Stewart, The Adventures of Abney & Teal features hand-drawn and painted elements and revolves around friends Abney and Teal who live on an island with other characters, in a lake, in the middle of a park that is in the center of a big city.
Allied Integrated Marketing inks a number of national food and beverage promotional partnerships for Mattel Games. New nationwide partners include: Arby’s in the US; Stouffer’s, a Nestle brand; Tyson Foods; Post Alpha-Bits; MaMa Rosa’s (refrigerated pizzas); Langers (juices); and Pik-Nik Shoestring Potatoes. The new promotional programs include a combination of mass media, on-pack, retail, print, radio and social media presence for Mattel Games. New regional partners include Edible Arrangements and Tasti D-Lite. Allied Integrated Marketing was appointed as the Agency of Record for Mattel Games about a year ago. Mattel’s games portfolio includes classic brands such as UNO, Magic 8 Ball, Rock’Em Sock’Em Robots, Whac-A-Mole and Othello, as well as newer brands including Apples to Apples, Mad Gab, Imaginiff and Loopz.
Fisher-Price, the infant/preschool toy manufacturer and subsidiary of Mattel, and Sherwin-Williams team to develop the new online tool Room to Bloom ( www.fisher-price.com/roomtobloom ), a new feature on its re-designed Fisher-Price Baby Gear site, to help parents design a nursery. Room to Bloom allows consumers to select from eight different collections and from there pick wall patterns, paint colors, floor options and then they can save and share them.
Warner Bros. Consumer Products and Warner Bros. Television Group (WBTVG) and apparel company Romeo & Juliet Couture launch the new Gossip Girl-inspired apparel collection. A contemporary fashion line, Gossip Girl by Romeo & Juliet Couture, which features items priced from $80-$200, will debut at high-end retailers this month, beginning with Kitson, Neiman Marcus and Saks Fifth Avenue, in conjunction with season five of Gossip Girl, which premieres Monday, September 26 at 8p on The CW. Based on the young-adult novels by Cecily von Ziegesar, the Gossip Girl TV series was developed by Josh Schwartz and Stephanie Savage, who serve as executive producers with Leslie Morgenstein, Bob Levy and Joshua Safran. The series is from Fake Empire, Alloy Entertainment in association with Warner Bros. Television and CBS Television Studios. The line is not for younger girls.
The third season of the animated comedy Regular Show debuts tonight on Cartoon Network at 8:15p. The new season also includes a Halloween special (1×22), comprised of three creep short stories. Regular Show is created by J.G. Quintel and produced by Cartoon Network Studios.
Zendaya (Shake It Up) and Australian music star Cody Simpson will be featured in a new episode of PrankStars, which will air Friday, September 23 at 8p on Disney Channel. The hidden camera prank series is hosted by Mitchel Musso (Pair of Kings, Phineas and Ferb).
Season four of The Next Star comes to a close on YTV (Canada) with a special 90-minute finale from Canada’s Wonderland on Sunday, September 25 at 7p. From Corus Entertainment’s YTV, Tricon Films & Television and Warner Music Canada, the finale features the top six kid/tween finalists performing their new original offerings (including individual and a group performance), as well as performances by special guests Allstar Weekend, Kay and newly signed Warner Music artist Victoria Duffield (a finalist from season 3 of The Next Star). YTV will feature all of the fourth season episodes of The Next Star Saturday, September 24 2p-6p, and leading up to the finale on September 25, 12p-7p. Viewers can vote for their favorite contestant via text message of YTV.com ( www.ytv.com ) until September 25 at 7p. Additionally, The Next Star Season 4 compilation album features these original songs, as well as Season 3 winner Diego Gomes’ second single, Tonight We’re On Fire, and will be available in music stores and on iTunes from September 20.
BabyTV, Fox International’s 24/7 baby and toddler network, furthers its distribution this month in Spanish-speaking markets with its launch on Digital+ (Spain), Cablemas (Mexico) and earlier this year via Dish Latino (US).
- In Spain, Digital+, a direct-to-home (DTH) satellite service, has begun offering BabyTV in localized Castilian Spanish, and will also be available on Digital+’s mobile, broadband and VOD platforms. Also in Spain earlier this summer, Telefonica’s Imagenio platform shifted BabyTV channel from tier to Basic carriage.
- Cable operator Cablemas (Mexico) launches BabyTV this month in ten different regions. BabyTV currently airs in Mexico on Mexico City’s cable platform Cablevision, as well as on both of Mexico’s DTH platforms, SKY and Dish.
- In the US and in Puerto Rico, Dish Network introduced BabyTV earlier this year when it launched the channel on the basic Spanish-language tier Latino Clasico. BabyTV is distributed in the US Hispanic Market by Fox Global Networks along with FOX Deportes, Nat Geo Mundo and Utilisima.
BRB Internacional will introduce its new animated series Khuda-Yana (26×30) at MipJunior and Mipcom in October. The series revolves around Khuda, a young street thief who finds himself set to become the next king of Kosala. Khuda mistakenly stales the Mystic Tulip thus releasing a special genie, who must help craft the boy into a respectable leader. Co-produced by Screen 21 and TVE (Spain), in collaboration with ICAA and ICIC, Khuda-Yana is slated to premiere in 2012.
Brazilian animation company TV PinGuim will feature three new kids properties at MipJunior next month, including a second season of the preschool series Fishtronaut.
- Earth To Luna! (52×11) – Currently in pre-production this new preschool aimed, science-centric series follows Luna, a 5-year-old girl who loves everything about science. Luna and her pet ferret Clyde explore and ask questions about everything they see and do. Earth To Luna features a show bible created with the help of Josh Selig and Melinda Richards. Laura G. Brown PhD served as an Educational Consultant on the series. Earth To Luna has already been pre-sold to Discovery Kids Latin America and TV Brazil.
- Gemini 8 (52×11) – targeted to K6-10, this animated action/comedy/adventure/sci-fi series that is set on the planet Gemini8 and features a young alien named Polo who creates a portal that transports Marco, a human boy, to his world. Together Polo and Marco now must help figure out a way for Marco to go home. While the TV series is in development, a series of webisodes are currently in production. Additionally, Latin American publisher Abril is publishing a series of Gemini 8 comic books.
- Fishtronaut – a second season (52×11) of this environmentally friendly preschool animated series is currently in production. The first season of Fishtronaut can be seen in 70 countries. A 3D movie, which will be distributed by Sony Pictures, is also in production for release at the end of 2012. Additionally, TV PinGuim is producing five e-books, the first of which will be available in iTunes as the end of this month, as well as a new multiplayer online Fishtronaut game.
Saban Brands names Marvista Entertainment to represent the international distribution rights for three live-action kids TV series, Ninja Turtles: The Next Mutation (26×30), Beetleborgs (88×30) and VR Troopers (92×30). Marvista will feature all three series at Mipcom. Ninja Turtles: The Next Mutation is the only live-action Ninja Turtles TV series ever produced. A new Ninja Turtles CGI animated series and feature film will debut in 2012.
Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; September 16-18, 2011:
The Lion King in 3D (Disney) G Opening Weekend $29.3m
Contagion (Warner Bros.) PG-13 $14.5m-2 wk total $44.2m
The Help (Disney) PG-13 $6.4m-6 wk total $147.4m
I Don’t Know How She Does It (The Weinstein Company) PG-13 Opening Weekend $4.5m
Warrior (Lionsgate) $2.8m-2 wk total $9.9m
Rise of the Planet of the Apes (Fox) PG-13 $2.6m-7 wk total $171.6m
Colombiana (Sony/TriStar) PG-13 $2.3m-4 wk total $33.3m
Shark Night 3D (Relativity Media) PG-13 $1.8m-3 wk total $17.3m
Crazy, Stupid, Love. (Warner Bros.) PG-13 $1.6m-8 wk total $80.8m
Spy Kids: All The Time In The World (TWC/Dimension) PG $1.5m-5 wk Total $36.1m
Source: Rentrak ( www.rentrak.com )
Leigh Anne Brodsky, President/Nickelodeon & Viacom Consumer Products has left the company, per Kidscreen. The departure comes as Nickelodeon realigns its consumer products group, which will now see the group now housed under the ad sales, marketing and digital groups and not as its separate line of business. According to the report there are no plans to replace Brodsky. Credited with building Nickelodeon’s consumer products and licensing operation as a worldwide business, Brodsky has been with Nickelodeon since 1999. Prior to serving as President, Brodsky was EVP/Nickelodeon Consumer Products. Before coming to Nickelodeon, Brodsky was SVP/Marketing, Golden Books Entertainment Group, and prior to that she was SVP/Marketing and Merchandising, Broadway Video. She began her career at United Media.
Final K6-11 Ratings for Saturday, September 10, 2011 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (Toonzai) 0.5/3 Avg. (7a-12p)
Magi-Nation 0.1/1; Magi-Nation 0.3/2; Sonic X 0.5/3; Sonic X 0.8/4; Yu-Gi-Oh 0.6/2; Yu-Gi-Oh 0.5/2; Dragon Ball Z Kai 0.6/3; Dragon Ball Z Kai 0.7/3; Yu-Gi-Oh special (1×60) 0.4/2
NBC (Qubo on NBC) Avg. 0.4/2 (10a-1p)
Turbo Dogs 0.2/1; Shelldon 0.3/1; Magic School Bus 0.6/3; Babar 0.3/1; Willa’s Wild Life 0.5/2; Pearlie 0.5/3
CBS* (CookieJarTV) 0.2/1 Avg. (7-10a/10a-12p)
Busytown Mysteries 0.3/1; Busytown Mysteries 0.1/1; Doodlebops Rockin Road Show 0.1/0; Horseland 0.3/1; Horseland 0.2/1; Trollz 0.2/1
*Due to coverage of US Open tennis the two plays of Horseland aired in 79% and 74% of the US, while the block’s other shows aired across 90-95% of the US.
Final K6-11 Ratings for Saturday, September 10, 2011 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 3.7/19 Avg. (7a-1p)
Planet Sheen 0.9/10; Fairly OddParents 2.0/16; Fanboy & Chum Chum 3.4/21; SpongeBob SquarePants 4.3/22; SpongeBob SquarePants 5.1/23; SpongeBob SquarePants 5.2/23; Penguins of Madagascar: Blowhole Strikes Back (1×60) 5.6/24; T.U.F.F. Puppy 3.6/16; T.U.F.F. Puppy 3.5/16; Power Rangers Samurai 2.5/12; SpongeBob SquarePants 2.9/13
DISNEY CHANNEL 3.6/18 Avg. (7a-1p)
Handy Manny 2.1/24; Mickey Mouse Clubhouse 2.1/17; Mickey Mouse Clubhouse 2.0/13; Jake and the Never Land Pirates 2.1/11; Phineas and Ferb 3.4/15; Phineas and Ferb 4.6/20; A.N.T. Farm 4.2/18; A.N.T. Farm 4.3/18; A.N.T. Farm 4.7/21; A.N.T. Farm 4.8/22; Wizards of Waverly Place 5.0/23; Wizards of Waverly Place 4.3/20
CARTOON NETWORK 1.8/9 Avg. (7a-1p)
Ben 10: Ultimate Alien 1.3/15; Generator Rex 1.4/11; Star Wars: Clone Wars 1.8/11; Beyblade: Metal Masters 2.2/11; Pokemon: Black & White 2.4/11; Redakai: Conquer the Kairu 1.3/6; Bakugan: Mechtanium Surge 1.5/7; Johnny Test 1.7/7; Almost Naked Animals 1.6/7; Almost Naked Animals 1.4/6; The Looney Tunes Show 2.2/10; The Looney Tunes Show 2.3/11
DISNEY XD 0.9/5 Avg. (7a-1p)
Zeke and Luther 0.6/7; Phineas and Ferb 0.8/7; Phineas and Ferb 1.4/8; Kick Buttowski 0.9/5; Pair of Kings 0.9/4; Pair of Kings 1.2/5; Kickin It 1.1/5; Kickin It 1.0/4; Kick Buttowski 0.9/4; Phineas and Ferb 0.8/4; I’m In The band 0.7/3; I’m In The Band 0.5/2
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, September 15, 2011, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL: K2-11 805; K6-11 438; TWEENS 9-14 341
NICKELODEON: K2-11 766; K6-11 341; TWEENS 9-14 237
CARTOON NETWORK: K2-11 384; K6-11 237; TWEENS 9-14 185
DISNEY XD: K2-11 147; K6-11 117; TWEENS 9-14 108
NICKTOONS: K2-11 67; K6-11 49; TWEENS 9-14 52
Source: MTVN Research from Nielsen Media Research Data
A CYNOPSIS MESSAGE
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Answer to Yesterday’s Trivia Question: Klutzy Harper Finkle is Alex’s best friend on what show? Wizards of Waverly Place. Kudos to: David S. Larson-CBS Television/NYC; Greg Conklin-Gray Television/NYC; Mike Doyle-Spot on Media Consultants, LLC/Madison, CT; Sarah Funk-Lotus Entravision Reps/NYC; Barb Throm-JCV Advertising/St. Louis; LeNea Ricks-KIDK/KXPI/Idaho Falls; Robin Agranoff-Disney Channel/Burbank
Today’s Trivia Question: On what show does Addie want to go out with Jake Behari? (Email John@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis Kids!
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JOB OPENING: MEDIA PLANNING MGR/Discovery/FL: 8+yrs exp. Lead team in strategic network planning. Exp w/in media metrics. Guide & gauge campaign perf with effect pre/post report efforts. Mngment exp a must. www.Discovery.com #4312 (9/24)
JOB OPENING: DIR, PROG ADV/HBO/NYC: manages the development and execution of consumer adv and promo plans for HBO Orig Prog. Min 8 yrs brand mktng exp. in entertainment. Apply: http://bit.ly/pyw3xe (9/24)
JOB OPENING: ON-AIR PROMO PREDITOR/NY: Write, produce, edit & direct promos, short form, BTS or interstitial segments. Utilize writing skills and present multiple concepts for each assignment. Apply: disneycareers.com #1250 (9/24)
JOB OPENING: DIR, MKTG/ABC/NY: Lead mktg role for news digital products; leverages consumer insights to drive usage & revenue growth; finds new ways to reach & communicate with our audience. Apply: disneycareers.com #1243 (9/24)
JOB OPENING: SR. DEVELOPMENT PRODUCER/Discovery/FL: 7+yrs exp. Resp for mngng & expanding dev slate for DSC LATAM Networks, seeking new factual, lifestyle prog ideas, talents & formats, Speak Eng/Sp a must www.Discovery.com #4505 (9/24)
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JOB OPENING: PRICING/PLAN’G ANALYST/Fox Cable Networks/NY: Asst in prod of analytical reports, reconcile prgrmng grids & sales, confirm deal invent. BA/BS & 1-2+ yrs Sales Admin or Plan’g exp pref. Adv Excel req. www.foxcareers.com (9/23)
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JOB OPENING: JR. PUBLICIST SYFY/NBCUNIVERSAL/NY: Generate maximum, positive press for Syfy programming. Strong consumer/trade press contacts is a must. 2-3 years of publicity exp is required.Apply: www.nbcunicareers.com (#2970BR) (9/22)
JOB OPENING: MGR, CLOO/CHILLER SALES RSRCH/NBCUNIVERSAL/NY:Mng on-air sales rsrch for Cloo & Chiller cable ntwrks. Knwldg NielsenGalaxy Explorer, TVToolbox, Simmons, MRI, CMR, Excel/PP req’d.Apply: www.nbcunicareers.com (#2970BR) (9/21)
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FALL INTERNSHIP CREDIT ONLY: Interactive SALES INTERN duties will include assisting teams with Optimum Homes & Autos. College credit only, internship unpaid. See full posting and apply to www.cablevision.jobs req 10523BR (9/21)
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SITUATION WANTED: PRODUCTION ASSISTANT/NYC: Produced 30-minute show for WCVB Channel 5 Boston- http://www.thebostonchannel.com/news/26116651/detail.html . Seeking entry-level position. Robust work ethic. Email: firstname.lastname@example.org (9/20)
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