Monday, January 18th, 2010

Cynopsis: Kids!



Good morning. It’s Monday, January 18, 2010, and this is your first early morning Kids briefing. 

For kids looking for ways to help in the ongoing Haiti earthquake relief efforts and express themselves about the disaster, Nickelodeon has launched a new website at .  The network also plans to air Public Service Announcements (PAS) on Nickelodeon and Nick at Nite encouraging viewers to get involved.  The website features message boards for kid discussions about the aftermath, as well as a list of organizations that kids can encourage their parents to investigate ways to help the people of Haiti.

Other kid/family centric media, entertainment and food companies are participating in earthquake relief by donating money, toys and/or a range of needed supplies including: Build-a-Bear; Disney; Mattel; Microsoft; MTV Networks; Rogers Communications; Time Warner; Toys ‘R’ Us and many many many others.


Happy Feet 2 gets a little happier as the 3D animated sequel to the 2006 Happy Feet adds Matt Damon and Brad Pitt to its voiceover cast, per Movieline.  Set for release on November 28, 2010, the Warner Bros. movie is directed by George Miller, he also directed the first movie, and also stars Robin Williams and Elijah Wood.


Production begins today on the fourth season of Hannah Montana.  As previously reported season four is set to premiere beginning this summer 2010, with the series finale airing in spring 2011 on Disney Channel US and, and then roll out on Disney Channels worldwide.  The season three two-part cliffhanger, entitled Miley Says Goodbye?, will debut on Sunday, March 7 and Sunday, March 14 at 7:30p on Disney Channel.

Chuggington makes its US debut today during Playhouse Disney at 10:30a, on Disney Channel.  Created by London-based Ludorum, the train-centric series will air regularly Tuesdays through Fridays at 10:30a and 7:30a.

Spain-based BKN New Media SL enters into a new distribution deal for the kid-targeted Lua (260×3, 65×3 of which are in production) with Triacom Audiovisiual and Televsio de Catalunya in Spain.  Under the deal BKN New Media will handle global distribution for Lua across all forms, venues and all languages (except TV in Spain).

This year marks the 10th anniversary of Takalani Sesame, the South African version of Sesame Workshop‘s Sesame Street, which airs on South African Broadcasting Corporation (SABC).  As the producers consider the kid’s landscape and new episodes of the series they will hold a Symposium of Early Childhood Education in Johannesburg on January 19, to discuss policies, practices, health, developmental needs and the media.  The plan is that findings from the symposium, which is funded through a grant from the Open Society Foundation for South Africa, will be reflected in new episodes of the series.  Kwasukasukela produces Takalani Sesame under the creative direction of Sesame Workshop in collaboration with the South African partners.


Toei Animation competes a deal with Japanese designer/manufacturer/retailer Uniqlo to launch a line of T-shirts featuring Toei’s anime series including Dragon Ball, One Piece, Galaxy Express 999, Dr Slump and Saint Seiya.  Designed by Uniqlo, the T-shirt line will be available in France, Russia, the UK, US, Hong Kong, China, Singapore and Korea beginning spring 2010.


Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13 – December 2931
Avatar (Fox) PG-13                                                           $41.2m-5 wk total $491.8m
The Lovely Bones (Paramount/DreamWorks) PG-13             $17.1m-6 wk total $17.5m
Alvin and the Chipmunks: The Squeakquel (Fox) PG             $11.5m-4 wk total $192.6m
Sherlock Holmes (Warner Bros.) PG-13                               $9.8m-4 wk total $180.0m
The Spy Next Door (Lionsgate) PG                                      Opening Weekend $9.7m
Leap Year (Universal) PG                                                    $5.8m-2 wk total $17.5m
The Blind Side (Warner Bros.) PG-13                                   $5.6m-9 wk total $226.8m
The Princess and the Frog (Buena Vista) G                           $1.5m-8 wk total $96.3m
The Imaginarium of Doctor Parnassus (Sony Classics) PG-13 $1.1m-4 wk total N/A*
Twilight Saga: New Moon (Summit Entertainment) PG          $914,000-5 wk total $292.2m
Source: Rentrak
* Not available


Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, January 14, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1106; K6-11 459; TWEENS 9-14 354
DISNEY CHANNEL:     K2-11   847; K6-11 503; TWEENS 9-14 419
CARTOON NETWORK: K2-11   505; K6-11 289; TWEENS 9-14 205
DISNEY XD:               K2-11   120; K6-11   78; TWEENS 9-14   56
Source: MTVN Research from Nielsen Media Research Data

Correction: The Final K6-11 Ratings for Saturday morning programming block averages for Saturday, January 9, 2010 should have read:

Final K6-11 Ratings for Saturday, January 9, 2010 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
ABC 1.0/4 Avg. (9a-1p)
CW (TheCW4Kids) 0.8/4 Avg. (7a-12p)
NBC (Qubo on NBC) Avg. 0.3/1 (10a-1p)
CBS (CookieJarTV) 0.3/1 Avg. (7-10a/10a-12p)

Final K6-11 Ratings for Saturday, January 9, 2010 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.8/24 Avg. (7a-1p)
DISNEY CHANNEL 2.1/11 Avg. (7a-1p)
CARTOON NETWORK 1.8/9 Avg. (7a-1p)
DISNEY XD 0.8/4 Avg. (7a-1p)

Answer to Yesterday’s Trivia:   If you’re a character on a classic television series and your name is Lumpy, what is your full name?  CLARENCE RUTHERFORD III Kudos to: Mark Krause-WXMI/Grand Rapids; Kathy May-Fisher Price/East Aurora; Jodi Feinstein-Majesco Ent/Edison; Barry Solomon-Retailability Inc./NY; Tom Boyd-WGN/Chicago; Renee Rochman-Vision Media Adv Group/Anthem; Squirrel Rippley-Dark Horse Media/Tucson; David Kleeman-American Center for Children and Media/Chicago; Pat Brady-CESD/LA; John Mazur-PBS/PT; Brook Chalmers-Cartoon Network/Burbank; Brett Ashy-The Ashy Agency/LA; Andrew Makarewicz-CineGroupe Corp/Montreal

Today’s Trivia Question:  If you’re a SpongeBob fan, you probably know what EVIL stands for?  (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Media Facebook Page here – all of our Job Listings and Top Stories reported here first!

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 /
Classifieds – Trish Pihonak- 203-926-9878 /

Member of Interactive Advertising Bureau (iab)

To subscribe to any Cynopsis edition(s) click here
To unsubscribe , click here or click the button at the end of this email.

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENING: AD SALES COORDINATOR/ DIRECTV, NYC: Entry level: MS Office, strong written & verbal communication. Multitask, work to deadlines.BA/BS degree. Passion for Ad Sales. Apply: Req. 1000039  (1/23)

JOB OPENING:  ASSOC MNGR, INVENTORY & TRAFFIC/NY: Schedule commercial & promo assets on VOD, Linear & Broadband. Tracking/inventory mgmt/ TV exp nec. Knowledge of music biz a +. BA/BS 3-5yrs exp (1/21)

JOB OPENING:  GSM/WDIV-TV/DETROIT: Hnds on GSM to ld & motivate sales team & max rev by creating solution for clients. Exp GSM & lrg mkt, exp digital media, knwldg of ratings data, pricing & neg. skills. Resumes:   (1/21)

JOB OPENING:  MEDIA/CONSUMER MKTG DIRECTOR/National Geographic Channel/DC:  Paid media & on/off air exp required. Apply to job# FNG18235 (1/21)

JOB OPENING:  MKTG MGR/SUNDANCE/NYC: Manage dev & exec of promo mktg & trade strats for all Affil, VOD, Consumer & Int’l initiatives. Min 6+ years Cable TV Mktg exp w/PM & Strat Partnerships. Res to: ref #10374BR (1/21)

JOB OPENING:  SALES PLANNER/CBS Television Distribution-NY: Nat’l Syndication TV Sales Org. seeks energetic organized individual to join our company.  Direct contact w/sales team and agencies. (1/21)

JOB OPENING: MEDIA RESEARCH ANALYST/Comcast Spotlight/NYC: 1+ yrs media resch exp. Analytic/detail/organiz. Exp w/Nielsen, Scarb, MRI, etc. Str written/oral comm sk. Prof MS Office. EOE/M/F/D/AAP. Apply (1/21)

JOB OPENING:  SR RESEARCH ANALYST/NATIONAL GEOGRAPHIC CHANNEL/NY:  Ad sales support exp. req. Apply to job#FNG18158 (1/21)

JOB OPENING:  MKTG ADMIN ASST/National Geographic Channel/DC:  4+ yrs support exp. for busy dept. Apply to job# FNG18038 (1/21)

JOB OPENING: MGR, NEW BUSINESS MKTG/FOOD NETWORK/NYC: Manage/dev partnerships, marketing plans for brand, talent & prog., to drive new revenue – 5+ yrs gen mktg exp, bus dev exp, apply: Req#1299  (1/20)

JOB OPENING: MGR, INTERNATIONAL PROGRAMMING/SCRIPPS NETWORKS/NY:  5+ yrs in TV. Work w/ VP to create schedules, develop content, identify acquisitions. Full details, , req. 1298 (1/20)

JOB OPENING: DIR OF ON-AIR PROMOTIONS/REELZCHANNEL (ABQ) : Manage creative & operational aspects national cable network promotions dept. TV Promo & Leadership exp a must. Resume to: /fax 505-212-8772. EOE (1/20)

JOB OPENING: SR MGR ONLINE MEDIA: Mng,plan’g, dvlp online media programs. knwldg of Online advertising, analytics, web interconnectivity/collaboration with agency partners. Resume: (1/19)

JOB OPENING: SR DESIGNER/SOUTH PARK studios in Los Angeles: Experience with print production and licensed products manufacturing. Proven product, design innovation track record Please apply to (1/19)

JOB OPENING: MNGR, MUSIC VIDEO PROGRAMMING/MUSIC CHOICE-NY: Scheduling, Content Planning and Project Management. 3-5 yrs music vid prog, Selector, Prjct mgmt skills, TV exp nec, BA/BS, exp w/12-24 demo. (1/19)

JOB OPENING: MARKETING COORDINATOR/Channel One News/NYC: 1+yr Mktg, proj mgmt, client srv exp. Respn incld sponsorship progs, support sales + intgrtd mktg initiatives, upfronts. EOE Apply (1/19)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at .

SPRING INTERNSHIP CREDITS ONLY:  WBTV CASTING. Gain experience in a busy television casting office. Multiple day availability preferred. Send cover letter/resume to: (1/23)

SPRING INTERNSHIP CREDITS ONLY:  WEB INTERN/ Animated, pre-school property. Update/maintain our website. Creative skills a plus. Admin duties including heavy filing. 20hrs/wk. Paid commute. Cover/resume to (1/23)

SPRING INTERNSHIP CREDITS ONLY:  PRODUCTION INTERN/Animated, pre-school property. Exporting and labeling storyboards, formatting and labeling designs, admin duties including heavy filing. 20hrs/wk. Paid commute. Cover/resume to (1/23)

SPRING INTERNSHIP CREDITS ONLY:  DIGITAL MARKETING INTERN for 20th Century Fox Intl. Seeking web-savvy intern to assist fast-paced theatrical digital marketing team. Send resume to (1/21)

SPRING INTERNSHIP CREDITS ONLY: AD SALES INTERN/Startup Podcast/Ent Network. Seeks strong writer, eager to learn and detail-oriented. Will gain exp. in ad sales, prod. and mkting. 8hrs/2 days per wk min. Cover/resume: (1/21)

SPRING INTERNSHIP CREDITS ONLY: GRAPHIC ARTIST INTERN/ Startup Podcast/EntNetwork. Mac Savvy, WEB design exp a +, eager to learn & detail-oriented. Will gain exp. in internet mktg & design. 8hrs/2 days wkly min. Cover/resume: (1/21)

SPRING INTERNSHIP CREDITS ONLY: RETAIL INTERN for Startup Podcast/EntertainmentNetwork. Will gain exp. in internet marketing, RETAIL SALES, FULFILLMENT and merchandising. 8hrs/2 days per wk min. Send cover letter, resume to (1/21)

SPRING INTERNSHIP CREDITS ONLY: GENERAL ADMIN INTERN/Startup Podcast Ntwrk. Seeks mature, strong writer, eager to learn & detail-oriented. Will gain exp. in bus dvlpmnt, prod, sales & mktg. 8hrs/2 days per wk min. Cover/resume: (1/21)

SPRING INTERNSHIP CREDITS ONLY:  PROD INTERN/ NAHB Production Group: Seeks orgnzd, resourceful & confident Intern- looking for hands on training at busy prod. co. PC skills & technical knwldg a +. Min 12 hr/wk. Cover/resume: (1/19)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at

SITUATION WANTED: 11 yrs SALES & MKTG Experience. 8 yrs digital sales. Display, mobile, SEM & technology. Established relationships in 14 states in the South. Successful track record, driven, closer. 404-216-0772 (1/23)

SITUATION WANTED: SUMMER ON-SET INTERNSHIP (Anywhere): I’m an enthusiastic film/drama student looking to do any sort of demanding work on set for college credit. (1/23)

SITUATION WANTED: DIGITAL MEDIA/CABLE/BUSINESS AFFAIRS ATTORNEY Broad in-house exp in content prod& distribution, new media, operations, cable affiliate & ad sales. Avail for project/consultant/FT. Contact (1/23)

SITUATION WANTED: BROADCAST BUSINESS MANAGER 10+ years experience working with Ad Agencies, Cable Networks, Production Companies and Vendors. NYC and will relocate. (1/21)

SITUATION WANTED:  “National Geo. 30 Years” highest rated doc. prime time NBC/Prod, Dir/Editor in L.A.: (1/21)

SITUATION WANTED: MEDIA SALESMAN WITH STRONG TRACK RECORD. Six years experience in international and domestic film and television sales with deep knowledge of contracts and distribution. Email:; 646-300-0546 (1/20)

SITUATION WANTED: Creative COPYWRITER. Award-winning, all media, affordable. For samples, visit (1/19)

SITUATION WANTED: CONTRACT ADMINISTRATOR: 10 yrs Contract/Sales Admin: avails, reporting, etc.; looking for work in the NY or LA area. Contact e-mail:  (1/19)

SITUATION WANTED: CREATIVE DIRECTOR (NYC)20 years experience working concept through completion. Portfolio: Email: (1/19)

SITUATION WANTED: 20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position: (1/19)

SITUATION WANTED: DIGITAL MEDIA/CABLE/BUSINESS AFFAIRS ATTORNEY Broad in-house exp in content prod& distribution, new media, operations, cable affiliate & ad sales. Avail for project/consultant/FT. Contact (1/19)

SITUATION WANTED: PERSONAL ASSISTANT: Efficient and talented professional looking for flexible PA job in the entertainment industry. 2+ yrs PA.; 2+ yrs Corp. Asst. BA Comm. Seeks PT.  contact:    (1/19)

SITUATION WANTED: Well-versed and dynamic CPG MARKETING/LICENSING professional seeking licensing or product development position in San Diego, CA. Please contact (1/19)

SITUATION WANTED: RECEPTIONIST Polished NYC Receptionist w/10+ years experience working with Ad Agencies seeking F/T or Temp-to-Perm position.Eager to begin ASAP. (1/19)

E-mail or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email for specs.

Cynopsis Media LLC
One Corporate Drive, Suite 724
Shelton, CT 06484

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2010

         [] Google Reader or Homepage Add to My Yahoo!

Related Stories

07/15/18: Cynopsis Jobs

Job of the Week SR INVENTORY ANALYST, DIGITAL YIELD MGMTFOXNY Resp for maximizing FNG’s digital revenue & the utilization of its inventory across all revenue streams. Min 2-3 yrs exp in a pricing, yield mgmt or sales analytics role for an Ad Agency, Publisher or Ad Tech Vendor. Full info/apply HERE CynopsisJOBS […]

07/13/18: Sandra Oh makes Emmy history

CYNOPSIS Good morning. It’s Friday July 13, 2018 and this is your first early morning briefing.   Tonight’s Premieres: CBS: Whistleblower at 8p Discovery Family: Cooks vs. Cons at 8p Oxygen: Dateline: Secrets Uncovered at 8p Reelz: The Shocking Truth at 8p, Copycat Killers at 9p   Tonight’s Finale: Cinemax: C.B. Strike […]

07/13/18: The USOC has a new CEO

CynopsisSports Good morning. It’s Friday July 13, 2018 and this is your first early morning Sports briefing. The United States Olympic Committee named Sarah Hirshland as its 12th chief executive officer. Hirshland comes to the org after serving as chief commercial officer for the United States Golf Association.   “The USOC is […]

07/12/18: And the Emmy Nominees Are…

Emmy statue

CYNOPSIS BREAKING NEWS Nominees for the 70thPrimetime Emmy Awards were announced this morning by Samira Wiley (The Handmaid’s Tale) and Ryan Eggold (New Amsterdam), along with Television Academy execs. HBO’s Game of Thrones grabbed the most nods with 22; NBC’s SNL and HBO’s Westworld each earned 21. Final voting takes place August […]

07/12/18: Meredith Vieira to host summer series for Fox stations

A CYNOPSIS MESSAGE FROM HISTORY HISTORY’S  ‘EVEL LIVE’  SOARS AS  #1  CABLE SPECIAL OF THE YEAR 3.5 million viewers watched action sports superstar Travis Pastrana pay tribute to Evel Knievel with three record-breaking stunts on Sunday.   The three-hour LIVE event was cable’s #1 special of the year to-date in A25-54, Total Viewers and men, […]