Senior Web Manager

Responsibilities:
Manage and grow VDBP portfolio of web properties. Develop and manage VDBP digital products (email newsletters, merch store, apps). Manage timelines, work flow, and priorities to ensure on-time and flawless execution of all programming, marketing, development and growth initiates.

 

VDBP web properties include:

afv.com

vindibonaproductions.com

kyoot.com

videosafterdark.com

homevideolicensing.com

What You’ll Do:

  • Manage, maintain and grow multiple websites
  • Develop and own the execution of digital demand generation strategies to hit aggressive lead acquisition and revenue goals for our web properties and products.
  • Develop and execute SEO strategies to maximize engagement and conversion
  • Curate, QC and distribute video content across blog, social, and e-newsletters
  • Coordinate and execute website, app and CMS updates
  • Manage multiple e-commerce shops (Shopify and Teespring)  
  • Track and report performance metrics, always optimizing, testing, iterating to maximize and improve results
  • Work with cross-functional internal teams to develop campaign content that ensure all visuals and copy are optimized, compelling and on-brand
  • Maintain a data-first approach through continual tracking, reporting, optimization and experimentation (A/B or multivariate testing) to meet or exceed company goals

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