MANAGER, INTEGRATED MARKETING

MANAGER, INTEGRATED MARKETING/NYC

The Manager of Integrated Marketing provides marketing support to the Ad Sales team in New York, Chicago and Los Angeles and helps develop, activate and execute monetizable and innovative multi-platform marketing solutions for new and existing sponsors. The Manager also works as a liaison between the Ad Sales team and the various departments within Tennis Channel including Creative Services, On-air Creative, Marketing, Content, Production, PR and Tennis Industry Relations as well as external clients. This position reports directly to the Director of Integrated Marketing. This individual works in our NY office. 

 

Responsibilities include but are not limited to:

  • Collaborates with the Integrated Marketing team to support the Sales team and develop multiplatform advertising solutions across linear, digital, print, and social platforms
  • Collaborates with key internal stakeholders to brainstorm and execute multi-platform solutions in response to RFP’s
  • Attends agency and client calls, internal meetings and shoots as needed
  • Works closely with On-air Graphics, Content and Production to execute custom content, as well as in-show integration and sponsorable enhancements
  • Develops presentations and one-sheets for programming, events and tournaments in conjunction with other departments including Research, Production and Marketing
  • Manages budget and production of premium items and other sales materials along with Creative Services
  • Maintains excellent communication with external parties including agency and client stakeholders, third party organizations and vendors
  • Tracks and reports all sponsorships elements
  • Ensures all projects stay on schedule in pre-production, production and post-production phases
  • Follows marketplace trends and provide updates and insights during brainstorm sessions and weekly Sales meetings
  • Helps facilitate client trips, events and outings where attendance might be necessary

 

Desired Characteristics:

  • Strong written and oral communications skills; ability to work across departments to implement solutions
  • Excellent presentation skills; comfortable with various presentation applications, especially Microsoft-PowerPoint
  • Must work with a sense of urgency and have the ability to effectively prioritize projects
  • Comfortable taking initiative, self-sufficient, and resourceful
  • Demonstrated ability to think creatively to generate out-of-the-box creative solutions

Tennis Channel Inc. is part of the Sinclair Broadcast Group.  Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country!  Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees.  Whether you are an industry veteran or a just starting out, you can find it at Sinclair!  We are advancing the world of Broadcasting and we want YOU to join our winning team!

 

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