Digital Account Lead

Responsibilities

The Digital Lead will be a critical part of the sales team, responsible for supervision of all online platforms, creating content, project timelines and more. Work with management to support strategies and meet the needs of our company.

Essential Functions

  • Proactively leads our digital efforts; shows strong accountability around the numbers exhibiting a proactive versus reactive approach to support the strategies used by team
  • Exhibits passion for staying on top of what’s new by actively gleaning information from external resources; educating sales team on new products and value propositions
  • Maintain an active “pulse” on the digital marketplace – competitive positioning, emerging products and trends by category
  • Ability to effectively “bundle” digital products alongside appropriate NBC/Telemundo platforms to address specific client needs
  • Support sales management team with digital budgeting by platform/product
  • Oversee and manage pricing and inventory control for all digital assets – actively communicating strategy and adjustments
  • Work with Local, National and NDS teams to support digital needs related to products, packaging, pricing and execution
  • Assist in ideation process and client presentations
  • Highlight product capabilities and updates – relating to NBC/Telemundo, competitive and emerging players in the space

CynCity

Cynsiders

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