Friday, December 14th, 2012


February 9, 10, 11

Little Airplane Productions is accepting applications for a unique workshop taught by accomplished preschool TV veterans on each step of creating a high-quality preschool series. Topics include Writing, Pitching, Legal, Design, Music, Directing, Producing, Distribution and more. A panel of noteworthy Children’s TV broadcasters will be on hand to discuss pitching to a network.  

Limited to 30 participants. Contact Tone

Cyn opsis: Kids!

Good morning. It’s Friday, December 14, 2012, and this is your first early morning briefing. and Univision Communications are partnering to launch a co-branded online gaming site created specifically for the US Hispanic market this month. The new site, Univision Juegos by Miniclip (, will transport Miniclip’s library of 800+ games to’s dedicated online user base. Miniclip features games targeted to various age groups including kids and tweens. Under the new pact, Miniclip will create and power all content for Univision Juegos by Miniclip.


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Sesame Workshop appoints Click! Licensing Asia as its new licensing agent in China, where Sesame Street and Sesame Street’s Big Bird Looks at the World air daily on Haha and Toonmax. Under the deal Click! will manage all Sesame Street licensing and retail activities in the market. Click! has offices in key markets across Southeast Asia and Greater China.

Turner CN Enterprises (TCNE) signs new UK licensees for Cartoon Network‘s animated seriesAdventure TimeBioworld Europe signs on to produce a line of Adventure Time apparel and accessories (hoodies, t-shirts, socks, bags, among other accessories), with the first products debuting in spring/summer 2013, followed by a full collection in fall/winter 2013. Also in the apparel arena,Cooneen and Misirli will produce kid’s underwear and nightwear releasing in fall/winter 2013.Dreamtex inks a deal to produce Adventure Time themed bedding, towels and fleece blankets, also for fall/winter 2013. In the publishing category, Titan Publishing signs on for magazines, collections, and annuals, with the first issue of the magazine set to be available in August 2013. Pyramid International inks a deal to produce posters and a line of giftware (e.g. art prints, canvas prints, stickers, badges, magnets and postcards). Additionally, TCNE announces its first Adventure Time direct to retail partnership with sci-fi/fantasy retailer Forbidden Planet, which will produce gift and novelty products that will launch soon. This fall Jazwares launched its mater toy line for Adventure Time.


A new Moshi Monsters Happy Meal four-week holiday promotion debuts today at McDonald’s restaurants in North America. The promotion, which runs now through January 10, 2013, offers one of eight different Moshi Monsters character figures in each McDonald’s Happy Meal  while supplies last. The eight exclusives figures include Katsuma, Poppet, and Iggy, as well as Furi, Jeepers, Shishi and Luvli, as well as a new mystery Moshling that will be unveiled as part of the promotion. Additionally, each meal also comes with a free 3-day membership to . Moshi Monsters was created and is owned by Mind Candy.


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Hasbro Studios, Hasbro’s LA-based entertainment division, inks a production deal with Malaysia-based Vision Animation and Australia’s Moody Street Kids to produce 26×30 new episodes of the second season of the animated series Rescue Bots. The new episodes of Rescue Bots will be collaboratively produced by Hasbro in the US, Vision in Malaysia and Moody Street in Australia. Pre-production on the new Rescue Bots episodes has begun with delivery slated for mid-2014. The Vision deal is significant to Malaysia, with Hasbro Studios becoming the first US company to strike a deal under the terms of Malaysia’s recently announced production Tax Incentive program. Part of the Transformers franchise, Rescue Bots airs in the US on The Hub TV Network, which is a joint venture between Hasbro and Discovery Communications, as well as on other networks around the world.

Nickelodeon will premiere the third season of its live-action mystery series House of Anubis with an hour-long episode on Thursday, January 3, at 8p. The new season will feature the return of popular characters as well as the introduction of some new ones, including KT – a sunny but obstinate American girl who will become a key member of the team, and Willow – a bright and quirky student from another boarding house. Fans can go to to visit the House of Anubis page (, where they can watch new trailers, interact via message boards, take quizzes, view photo galleries, learn about the show’s new characters and play new games beginning December 31. Additionally, the season three premiere episode of House of Anubis will be available for purchase the day after air, Friday, January 4, on iTunes, Amazon Instant Video, Xbox Video, PlayStation Store, Vudu and Nook Video.

Nickelodeon debuts a new Nick News with Linda Ellerbee special titled If I Were An Only Child – The Top 10 Annoying Things My Siblings Do, on Monday, December 17, 2013 at 8p. The special features kids and celebrities, such as Seth Meyers, Donny & Marie Osmond, Mario Lopez, Tony Hawk and others, talking about life with their siblings and everything that comes with that.

Teletoon will host the Canadian broadcast TV premiere of the half-hour holiday specialDreamWorks Dragons: Gift of the Night Fury on Monday, December 17 at 7p. The special features a voice cast including Jay Baruchel, Gerard Butler, Craig Ferguson, America Ferrera, Jonah Hill, Christopher Mintz-Plasse and Kristen Wiig. DreamWorks Dragons: Gift of the Night Fury is based on DreamWorks Animation’s movie How To Train Your Dragon and features Toothless, Hiccup, and the Dragons of Berk, who also star in the new animated series DreamWorks Dragons: Riders of Berk, which airs on Teletoon Thursdays at 6:30p.

Rainbow teams with Tsumanga Studios, a Scotland-based game developer/publisher, to develop a new girl 7-10 targeted virtual world game based on Winx Club. The game will initially be available in English, Italian, Russian and French and released for the current generation of mobile phones, tablets and web browsers. The first Winx app is slated for release in spring 2013 ahead of the full massively multiplayer virtual world is released in fall 2013. Created and produced by Rainbow, the Winx Club animated series is currently in its fifth season and is supported by a wide range of movies, DVDs, apparel, books, and video games.

Discovery Communications teams with Cupcake Digital to create a series of original Animal Planet-branded activity apps for preschoolers and kindergarteners. The first interactive app isAnimal Planet’s Hide & Seek Pets, which features images of household pets, and aims to engage younger kids in a story that features activities that help them learn more about each animal while also building their vocabulary skills through games, puzzles, tracing, sequencing and sorting activities. Designed to incorporate the new Common Core State Standards that will be adopted in 47 states in 2013-14 school year, the new apps will focus on the world of animals, species and habitats in new games that encourage learning. The apps will be available on Apple, Amazon, Google Play and Barnes and Noble platforms.

In case you were pondering this… when One Direction kicks off its 63-date 2013 European concert tour February 23, 2013 at London’s 02 Arena the group’s opening act will be singer Camryn. The 13-year-old singer, her current single is Now Or Never, was featured on One Direction’s 2012 US Up All Night Tour.

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Today is the final edition of Cynopsis Kids for 2012. Thank you for your loyal readership throughout the year. Have a happy and healthy holiday season – see you in 2013.


Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 12/3-12/9/12 , 6a-6a:
K2-11                                            Total Delivery (000)
DSNY*:  Austin & Jessie & Ally (12/7; 8-9p)        2901
NICK:    SpongeBob SquarePants (12/8; 10a)      2588
NICK:    SpongeBob SquarePants (12/6; 8p)        2573
DSNY*:  Secret of the Wings (12/9; 7-8:20p)       2439
DSNY*:  Good Luck Charlie (12/7; 7:30p)            2227
DSNY*:  Phineas and Ferb (12/7; 9p)                  2213
NICK:    SpongeBob’s Truth or Square (12/6; 7-8p)  2113
NICK:    SpongeBob SquarePants (12/8; 10:30a)   2075
DSNY*:  Dog With A Blog (12/7; 7p)                    2066
NICK:    SpongeBob SquarePants (12/8; 9:30a)      2015
Source: Disney from Nielsen Media Research Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.

Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 12/3-12/9/12 , 6a-6a:
K6-11                                           Total Delivery (000)
DSNY*:  Austin & Jessie & Ally (12/7; 8-9p)       2337
DSNY*:  Secret of the Wings (12/9; 7-8:20p)     1769
DSNY*:  Phineas and Ferb (12/7; 9p)                1753
DSNY*:  Good Luck Charlie (12/7; 7:30p)          1698
DSNY*:  Dog With A Blog (12/7; 7p)                 1597
DSNY*:  Jessie (12/7; 6:30p)                           1589
NICK:    SpongeBob SquarePants (12/8; 10a)      1541
DSNY*:  Austin & Jessie & Ally (12/8; 11a-12p)   1506
NICK:    SpongeBob SquarePants (12/6; 8p)        1359
DSNY*:  Shake It Up (12/9; 8:30p)                    1330
Source: Disney from Nielsen Media Research Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.

Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 12/3-12/9/12 , 6a-6a:
Tweens 9-14                                             Total Delivery (000)
DSNY*:  Austin & Jessie & Ally (12/7; 8-9p)                   2005
DSNY*:  Secret of the Wings (12/9; 7-8:20p)                 1375
DSNY*:  Phineas and Ferb (12/7; 9p)                            1356
DSNY*:  Good Luck Charlie (12/7; 7:30p)                       1329
DSNY*:  Jessie (12/7; 6:30p)                                       1239
DSNY*:  Dog With A Blog (12/7; 7p)                              1223
NICK:    SpongeBob SquarePants (12/8; 10a)                  1164
DSNY*:  Austin & Jessie & Ally (12/8; 11a-12p)                1151
DSNY*:  Shake It Up (12/9; 8:30p)                                 1120
DSNY*:  Good Luck Charlie, It’s Christmas (12/6; 8:30-10p)  1094
Source: Disney from Nielsen Media Research Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.

Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 12/3-12/9/12 , 6a-6a:
Teens 12-17                                         Total Delivery (000)
FOX:       NFL National (12/9; 4:29p-Various)             933
DSNY*:   Austin & Jessie & Ally (12/7; 8-9p)              758
CBS:       NFL Single (12/9; 1:03p-Various)                716
NBC:       NFL Sunday Night Football (12/9; 8:31-11:28p) 699
CBS:       Big Bang Theory (12/6; 8-8:31p)                 690
ADSM**: Family Guy (12/4; 11p)                              682
NICK:      SpongeBob SquarePants (12/8; 10a)            677
CBS:       Victoria’s Secret Fashion Show (12/4; 10-11p) 672
FOX:       NFL Regional (12/9; 1:03p-Various)              668
NICK:      Victorious (12/8; 8p)                                  648
Source: Disney from Nielsen Media Research Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Abbreviation for Adult Swim, which airs on Cartoon Network

Final K6-11 Ratings for Saturday, December 8, 2012 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (Vortexx) 0.7/3 Avg. (7a-12p)
Rescue Heroes 0.2/3; Rescue Heroes 0.4/4; Sonic X 0.6/4; Power Rangers Lost Galaxy 0.7/3; Transformers Prime 0.9/4; Justice League Unlimited 0.9/4; WWE Saturday Morning Slam 1.2/5; Dragon Ball Z Kai 0.9/4; Yu-Gi-Oh Zexal 0.5/2; Yu-Gi-Oh 0.6/2
CBS (CookieJarTV) 0.3/1 Avg. (7-10a/10a-12p)
Doodlebops 0.3/1; Doodlebops 0.4/2; Busytown Mysteries 0.3/1; Liberty’s Kids 0.3/1; Busytown Mysteries 0.5/2; Liberty’s Kids 0.3/1
NBC (NBC Kids) Avg. 0.2/1 (10a-1p)
Noodle and Doodle 0.1/0; Pajanimals 0.1/0; Poppy Cat 0.1/1; Justin Time 0.3/1; LazyTown 0.2/1; Wiggles 0.2/1

Final K6-11 Ratings for Saturday, December 8, 2012 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
DISNEY CHANNEL 3.9/19 Avg. (7a-1p)
Doc McStuffins Shorts (1×15) 2.0/16; Mickey Mouse Clubhouse 2.0/14; Jake and the Never Land Pirates 2.3/12; Phineas and Ferb 3.7/16; Gravity Falls 3.7/15; Dog With A Blog 3.9/16; Dog With A Blog 4.6/19; Austin & Jessie & Ally (1×60) 6.4/28; Wizards of Waverly Place 5.0/23; Wizards of Waverly Place 3.7/17
NICKELODEON 3.6/18 Avg. (7a-1p)
Fairly OddParents 1.1/13; Fairly OddParents 2.0/17; SpongeBob SquarePants 3.0/20; SpongeBob SquarePants 4.2/22; SpongeBob SquarePants 4.6/20; SpongeBob SquarePants 5.0/20; SpongeBob SquarePants 6.5/26; SpongeBob SquarePants 4.9/21; Teenage Mutant Ninja Turtles 3.6/15; Kung Fu Panda 3.1/14; Robot and Monster 2.8/13; SpongeBob SquarePants 2.6/12
CARTOON NETWORK 1.5/7 Avg. (7a-1p)
Scan 2 Go 0.7/7; Ninjago 1.2/10; Beyblade: Metal Fury 1.1/7; Pokemon B&W: Rival Destinies 1.7/9; Ben 10: Omniverse 1.5/6; Star Wars; Clone Wars 1.4/6; Dragons: Riders of Berk 1.2/5; Dragons: Riders of Berk 1.7/7; Amazing World of Gumball 2.2/9; Amazing World of Gumball 1.8/8; Grandma Got Runover By A Reindeer (1×60) 1.8/8
DISNEY XD 0.9/4 Avg. (7a-1p)
Randy Cunningham: 9th Grade Ninja 0.4/4; Slugterra 0.4/3; Phineas and Ferb 0.5/3; Just Kidding 0.8/4; Pair of Kings 0.9/4; Pair of Kings 1.2/5; Crash & Bernstein 1.2/5; Kickin’ It 1.4/6; ESPN Sport Science (1×15) 1.2/5; Fish Hooks Shorts (1×15) 1.0/4; Phineas and Ferb 1.0/5; Pair of Kings 0.9/4; Pair of Kings 0.9/4

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, December 12, 2012, 6am-6am, ranked by K2-11:
NICKELODEON+ :          K2-11 918; K6-11 351; TWEENS 9-14 266
DISNEY CHANNEL:         K2-11 766; K6-11 461; TWEENS 9-14 376
CARTOON NETWORK** : K2-11 373; K6-11 243; TWEENS 9-14 211
DISNEY XD:                  K2-11 171; K6-11 125; TWEENS 9-14 108
NICKTOONS:                 K2-11   48; K6-11   32; TWEENS 9-14   42
+Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data


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Friday Fun Fact:
 Karate’s black belt came out of thrift rather than choice  it was cheaper to dye the same belt again and again rather than replace it six times.

Answer to Our Last Trivia Question: There has never been a greater operator in the swamp… 
See ya later, Wally Gator. Kudos to: Pat Brady-CESD/Los Angeles; Anand Roy-The Walt Disney Company/Mumbai; Jane Pook/NYC; Joe Swaney-Cartoon Network/Adult Swim; Leah Hoyer-Microsoft Studios.

Today’s Trivia Question: Finish the lyric: He will sleep till noon but before it’s dark… ( with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

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