Brand Activation

Team Liquid/Marvel Deal Takes Flight

By: Chris Pursell |

Marvel’s newest team is Team Liquid, courtesy of a new partnership between the two organizations, which also marks Marvel’s first deal in the esports space.  

The deal was unveiled when Team Liquid’s champion League of Legends lineup took to the Rift Rival stage with custom designed Captain America competitive jerseys.

Over the next few months, Team Liquid and Marvel reveals future collaborations that span from exclusive merch drops to content crossovers beginning with hero inspired esports battle wear on Team Liquid’s webstore. Merchandise includes a Team Liquid x Marvel Captain America Jersey, Team Liquid x Marvel’s Avengers: Endgame Quantum Realm Jersey, Team Liquid x Marvel Iron Man Jersey and a Team Liquid x Marvel Logo Tee.

 

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