Brand Activation

Rocket Mortgage Secures LCS Deal

By: Chris Pursell |

Detroit-based Rocket Mortgage continues to leverage esports opportunities, this time locked in a deal bring one of the biggest esports events in North America to Detroit at Little Caesars Arena on August 24 and 25 to experience the 2019 League of Legends Championship Series (LCS) Summer Finals presented by Rocket Mortgage.

“We are doubling down on esports by supporting one of the biggest tournaments in the sport and bringing it to our hometown. The esports community strongly aligns with what we stand for as the nation’s largest FinTech lender– industry disruption and groundbreaking innovation,” said Jay Farner, CEO of Quicken Loans. “This is the latest in a long history of big innovative events to connect with passionate fans – from the Quicken Loans Carrier Classic and the Billion Dollar Bracket to the Rocket Mortgage Homestretch Sweepstakes – so bringing one of the biggest esports events to Detroit is the exciting next step.”

In addition to bringing the 2019 League of Legends Championship Series (LCS) Summer Finals presented by Rocket Mortgage to Detroit, Rocket Mortgage is also an active sponsor of 100 Thieves and their LoL team, which will participate in the tournament.

“We’re proud to partner with Rocket Mortgage as they become the first-ever presenting sponsor of the LCS Summer Finals,” said Chris “Chopper” Hopper, Head of Esports for North America at Riot Games. “We always strive to bring League of Legends to new locations around the region and are excited to offer one of the top esports events in North America to the passionate fans in Detroit for the first time.”

Ticket information for the 2019 LCS Summer Finals Presented by Rocket Mortgage will be released on June 18 on lolesports.com.

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