Brand Activation

Intel enters BattleGrounds

By: Cynopsis Media |

Intel is celebrating the hunt, inking a deal with The PUBG Global Invitational 2018 as worldwide sponsor. The company will now power all of the tournament’s PCs with the 8th Generation Intel Core i7-8700k processors to help fuel the largest tournament ever for the title.

 “We’re delighted to join forces with Intel for PGI 2018, the first global PUBG esports tournament hosted directly by PUBG Corp.,” said Richard Kwon, CMO, PUBG Corp. “We believe the commitment Intel is making to the event will help us in further unlocking the potential of PUBG esports as we continue to expand our efforts to audiences around the world.”

 The event will see 20 top professional PUBG teams from around the world battle it out for $2 million in prizes. This is the first major PUBG esports tournament hosted by PUBG Corp. Competition runs July 25-29 from Berlin.

  “As an official sponsor of the PGI 2018, Intel will help deliver the best gaming experience possible for the players and fans with our best gaming technology, including the 8th Generation Intel Core i7 processors,” said John Bonini, VP of the VR, Gaming and Esports Group at Intel. “PUBG is a stellar example of the PC gaming industry’s continued leadership and we look forward to delivering a great event.”

 

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