CynCity

Media: The New Abnormal

Former CBS executive Jim McKairnes teaches and writes about Media. He lives in Los Angeles and Nashville. And he’s getting a little cranky.   And so it comes to this: Governance by tweet.  Governance, diplomacy, communication, connection. Life itself in 140 characters or less. The New Abnormal. For a new year.  At last, after what […]

A Little Country Goes a Long Way at RFD-TV

Rural America’s impact on the election has raised the profile of RFD-TV which, having served rural constituents for the past 16 years, had a better handle than many on just how frustrated  voters were with politics as usual. RFD-TV founder and president, Patrick Gottsch, tells Cynopsis why getting a perspective on rural life in America […]

Mariah Makes Merry for YouTube Red

YouTube Red‘s holiday special The Keys of Christmas is an example of how digital TV is pushing linear to up its game, says Justin Hochberg, CEO of Just Entertainment Studios, who created and produced the show in partnership with Endemol Shine North America – and says it’s a production that would make Santa proud. Cynopsis: […]

The Email I Never Delete

Damian Bazadona, President and Founder, Situation, interviews Cynopsis Publisher Roberta Caploe Whenever I walk into a meeting with TV folks, there’s one thing I always hear: “Did you read Cynopsis today?” Cynopsis Media’s famous email newsletters deliver aggregated content to 150,000+ TV and media executives daily. And, in a world where technology is constantly evolving, […]

Smithsonian Channel: A New Approach to History

The first episode of new Smithsonian Channel series The Lost Tapes  marks the 75th anniversary of the attack on Pearl Harbor. The Lost Tapes: Pearl Harbor producer Tom Jennings, who  promises “a documentary unlike any other” done about the bombing of America’s naval base, talks about taking a unique approach to historical events. Lost Tapes: […]

Jeremy Parsons on How – and Why – People Now Works

Jeremy Parsons is co-host of People.com’s daily show, People Now, covering everything from royalty to rappers to real life stories. Parsons was also the (very entertaining) host of Cynopsis’s recent Model D Awards, and he shared a few thoughts about working the celebrity beat.   Cynopsis: How important is it for a (traditionally print) publication […]

Food for Thought: Chefs Get Personal in UNICHEF Special

For some cooks, the kitchen isn’t the only place to make a contribution.  On Tuesday, November 17, TLC and Discovery Family Channel explore the lives of three celebrity chefs and their missions to give back to the community in Unichef: Uniting Through Food. The show is based on the best-selling book by Hilary Gumbel (all […]

Why Bravo’s Housewives Are Cleaning Up

Bravo‘s Real Housewives franchise has proven not only popular, but enduring. On the eve of the season 9 premiere of The Real Housewives of Atlanta on Sunday, November 6 at 8p, Steven Weinstock, executive producer of the Atlanta and Potomac versions, and Co-president and co-CEO, True Entertainment and Original Media, shares some secrets of the […]

Don’t Dive Into Programmatic Without a Plan

Dan Raffe, director of programmatic operations at Centro, which develops digital advertising and media management software to help advertisers streamline and scale digital campaigns, offers his take on a hot topic. Pioneered in 2007, programmatic advertising is a quickly growing corner of the ad industry. Since 2013, programmatic has made up more than 50 percent […]

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