| Cynopsis 5/22/09 |
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A CYNOPSIS MESSAGE
FROM Syfy Big Imagination. Top 5 Network. This summer, SCI FI Channel is becoming Syfy. Imagination fueled our Top 5 growth and brought you Greater entertainment, Greater audiences and Greater opportunities. Syfy is the place for your brand to Imagine Greater. www.syfy.com/imagine Cynopsis 05.22.09 Good morning. It's Friday, May 22, 2009, and this is your first early morning briefing. And as always, if you prefer to watch this morning's news instead of reading it, click here. Tonight's Finales: Starz: Head Case at 10p; Party Down at 1030p Saturday's Premieres: Fox Reality Channel: Re-Inventing Bonaduce at 9p; Sex Decoy: Love Stings at 10p Monday's Premieres: A&E: Intervention at 9p; Obsessed at 10p TLC: Jon & Kate Plus 8 at 9p ABC: Here Come the Newlyweds at 10p
~ MORE GOOD STUFF ~
Ratings results for the 2008-2009
television season points to FOX winning the A18-49 demo with
CBS the overall winner among total viewers. Preliminary
information was made available to Cynopsis from and for ABC, CBS,
FOX and NBC. 2008-2009 Television Season (September 22, 2008 - May 20, 2009) A18-49: FOX 3.6/10 CBS 3.1/8 ABC 2.9/8 NBC 2.8/7 Total Viewers CBS 11.76 million FOX 9.80 million ABC 8.95 million NBC 7.84 million Wednesday night's season eight American Idol finale on FOX scored the lowest rating ever among A18-49 at 10.0. Overall viewer numbers were down as well by -9% from last year as the two-hour event attracted 28.8 million viewers, though viewership jumped to 34 million during the last half-hour countdown when Arkansas student Kris Allen was crowned the winner. Members of SAG and AFTRA voted 93.8% in favor of the new three-year successor agreements to the 2006 Screen Actors Guild Television Commercials Contract and the 2006 AFTRA Television and Radio Commercials Contracts. An estimated 132,000 members received the ballots and 28% completed and returned them. The new agreements cover performers of commercials on TV, Radio, Internet and any and all new media. While former Illinois Governor Rod Blagojevich was barred from participating on NBC's summer reality show I'm a Celebrity ... Get Me Out of Here, his wife was not! Patti signed up to be a contestant, and will be heading to the Costa Rican jungle. Offered a spot on the show by NBC, Patti Blagojevich was in Los Angeles earlier this week to shoot a promo for the series and the couple also appeared on NBC's Today show yesterday to make the announcement. Rod Blagojevich said even though he won't be a show contestant, he will still be involved in some way with the series and also plans on staying home to take care of their children. Facing charges of alleged federal corruption, a federal judge ruled Rod Blagojevich could not leave the US to appear on NBC's reality series. HBO offers a June schedule that includes the return of two series and the premiere of one new comedy:
Immersing himself into more great food, Chef Gordon Ramsay is back with Gordon Ramsay's F Word making a new US premiere season debut June 17 at 9p on BBC America. Ramsay travels, cooks and joins up with a revolving cast of celebrities and their friends and family during twelve episodes airing through September 2. The series is an Optomen Television production for Channel 4. The Style Network debuted Clean House: Search for the Messiest Home in the Country on Wednesday night. The premiere delivered a .43 rating among the key W18-49 demo, the target for this series, and a .56 HH rating. 2009 UPFRONT: THE CW Yesterday at Madison Square Garden's Theater, The CW was the final broadcast network to present its programming this week for the 2009-2010 season. Sticking with programming Monday-Friday and having returned Sunday's from 5-10p back to the stations, Dawn Ostroff, President/Entertainment, The CW, said this is part, "In just three years, The CW has become TV to talk about, with culturally current, quality programming." The CW adds three new series to primetime this fall and one series during midseason. New fall primetime series:
The CW Fall 2009-2010 Primetime Schedule Monday: Gossip Girl, One Tree Hill Tuesday: 90210, Melrose Place Wednesday: America's Next Top Model, The Beautiful Life Thursday: The Vampire Diaries, Supernatural Friday: Smallville, America's Next Top Model (encore) 2009-2010 Programming Slate: Univision Communications, Inc Spanish-language media company, Univision Communications, Inc. lays out new programming highlights for its networks Univision, TeleFutura and Galavision. Univision : Coming off of its best broadcast season ever, Univision ends the 2008-2009 season with a record-breaking total viewing audience of almost 4 million. New Univision programming includes:
New reality series on Univision:
TeleFutura : New programs include:
Galavision : New programs include:
~ DISTRIBUTION, CLEARANCE & CARRIAGE ~
DISH Network is now carrying FUEL
TV, the action sports channel, adding it to the Classic Gold 250
programming package. FUEL TV is now available in close to 30 million
homes nationwide.TuTv LLC, a joint venture of Grupo Televisa, S.A.B. and Univision Communications Inc. launched in 2003, will be available for distribution to Comcast Corporation systems nationwide. TuTv's networks De Pelicula, De Pelicula Clasico, Telehit, Ritmoson Latino and Bandamax will be carried on Comcast's Super Cable Latino package. The first markets to receive the TuTv channels are Chicago and Boston early this summer. TuTv is available to more than two million households in the US via digital cable, satellite and wireless. Merscom is partnering with Showtime Networks, Inc. to create a casual game based on the popular drama series The Tudors. In this adventure/hidden object game, players will delve into The Tudors' world and solve a mystery that runs in synch with the series. For you history buffs, this year marks the 500th anniversary of Henry VIII's ascension to the British throne on April 21, 1509.
~ ELSEWHERE IN CYNOPSIS ~
CYNOPSIS DIGITAL - TODAY'S
TOP STORY:
Sometimes when you want
something done you've got to do it yourself. Traffic to NBC Local
Media's newly redesigned web sites has more than tripled since NBC
took over management from Internet Broadcasting, according to
Beet.TV. Meanwhile operational costs have been reduced by 20% -
40%. The NBC O&O group is planning stage 2.0 of the site relaunches
later this summer with a scheme to better contour each site to each local
city. Full
edition:
CYN
DIGITAL. CYNOPSIS KIDS - TODAY'S TOP STORY: The Wiggles join their new US home on Sprout this summer. On Monday, August 24, 2009, The Wiggles debut on Sprout as hosts of a new three-hour morning show block, which will be filmed at The Wiggles studio in Australia beginning next month, and will air on Sprout daily 6a-9a. Additionally, Sprout will air existing Wiggles episodes throughout the day beginning this August. Wiggles games, videos, and coloring pages among other things, will be available on SproutOnline.com/TheWiggles in mid July, which coincides with the beginning of the US leg of the group's tour, Wiggles Go Bananas Live! Full edition: CYN KIDS.
~ RATINGS ~
Wednesday - A18-49
Analysis: FOX capped
off the May Sweeps winning Wednesday night in the A18-49
demo with 10.0/28, according to final national ratings
from Nielsen Media Research. Despite reports of a major decline in
ratings, FOX's American Idol finale still posted huge numbers compared to
the competition. At 8p, FOX delivered an 8.4/27 followed by CBS at 1.7/5,
the average of Old Christine's and Gary Unmarried's season finales. FOX
and American Idol continued to control momentum during the 9p hour and
beyond to 1015p with 12.4/31 while CBS' Criminal Minds finale scored a
second place showing with 3.1/8. CBS' Criminal Minds season ending led at
10p with a 3.9/10 with NBC's Law & Order next at 2.0/5.Live + Same Day Household Ratings: Wednesday, May 20, 2009 (May Sweep Day 28) time period averages. Source: NTI Galaxy, as dated. Live+SD. FOX: 16.1/27 American Idol [f part 2] 16.1/27 CBS: 7.0/12 Old Christine [f] 3.7/7, Gary Unmarried [f] 3.7/6, Criminal Minds [f] 8.7/14 NBC: 3.7/6 Law & Order: CI 3.5/6, Law & Order: SVU [r] 3.0/5, Law & Order 4.6/8 ABC: 2.2/4 ABC Wednesday Movie of the Week: Pirates of the Caribbean: Dead Man's Chest 2.2/4 UNIV: 2.0/3 Cuidado El Angel 2.0/4, Manana para Siempre 2.4/4, Don Francisco Presenta 1.7/3 CW: 0.9/1 Movie: Take the Lead [r] 0.9/1 TELE: 0.7/1 Dona Barbara 0.7/1, El Rostro de Analia 0.7/1, Sin Senos No Hay Paraiso 0.7/1, El Cartel 0.7/1 MNT: 0.4/1 World's Funniest Moments 0.4/1, World's Funniest Moments 2 [r] 0.4/1 ION: 0.2/0 Reba 0.3/1, Reba 0.3/0, Wednesday PM Movie: American Outlaws 0.2/0 A18-49: FOX 10.0/28, CBS 2.9/8, UNIV 1.5/4, NBC 1.3/4, ABC 1.2/3, TELE 0.6/2, CW 0.4/1, MNT 0.3/1, ION 0.1/0 A CYNOPSIS MESSAGE
Tune-In, Ratings, & Influentials Advertising Alert!
With 53,000 subscribers, Cynopsis readers are media execs from every corner of the business. Drive Tune-In - Cynopsis delivers! Ratings success - Cynopsis delivers! Buzz from reaching Influencers - Cynopsis delivers! 1st thing each morning, in a fast, fresh format - the media industry will start the day with your message. Impactful Ad Campaigns, Events, Special Projects To start reaching decision-makers directly, contact Chuck Bolkcom - , 646.468.6180 Friday Fun Fact: The average American eats 23 quarts of ice cream a year ... perhaps half of those over Memorial Day weekend alone! This day in History: 1891 - The first public motion picture was given in Thomas Edison's lab. Answer to Yesterday's Trivia Question: This prize winning known Tennis player became the spokes person for a popular drink. Who is the tennis player and what was the drink? PICK ALMOST ANY TENNIS PLAYER AND PICK A DRINK ... and you'd be right! Serena Williams and Gatorade ... Chris Evert and Lipton Tea ... Andre Agassi and Mountain Dew ... Jimmy Connors and Tab ... the list goes on and on. There are lots and lots of correct answers to this one, so Kudos to everyone and have a great Memorial Day Weekend! Today's Trivia Question: What piece of work do Chevy Chase, Bernadette Peters and Sarah Ferguson (Duchess of York) all have in common? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.) Enjoy the long weekend -- and remember you must bar-be-que, it's practically the law. We'll be back on Tuesday! Later -- Cyn 05.22.09 Cynopsis Ad Sales: Chuck Bolkcom, Pres/COO - 646-468-6180 / Classifieds - Trish Pihonak- 203-926-9878 / To subscribe to any Cynopsis edition(s) click here . To unsubscribe , click here or click the button at the end of this email. Cyn opsis CLASSIFIEDS - For More classifieds, visit the Cynopsis.com classifieds page here . JOB OPENING: PR MANAGER/NY RANGERS: Obtain non-traditional and "off the ice" media coverage w/ focus on celebrity outreach. 5 yrs exp in ent. w/ established contacts. Rez to: "PRNYR" in sub (5/30) JOB OPENING: SR RSRCH ANALYST, AD SALES/ AETN/NYC: Strong analytical, strategic thinking/sales positioning/2+ yrs nat'l TV research exp, network/ad agency. Prof in Nielsen systems/MRI pref. Apply: www.aetn.com/careers.html (5/30) JOB OPENING: ADMIN FOR THE DIST DEPT/GSN/CHICAGO: Report to Exec Dir. 2 yrs exp in telecommunications and/or cable TV. Research, presentations, event coordination. Word, Excel, Powerpt. Send resume and C/L to (5/29) JOB OPENING: SUPERVISOR/Univision NAT'L TV Sales /NY: Prior Brdcst exp req'd, Exe Asst exp pref'd. Detail-oriented, strong comm & orgnztnal skills, fluency in MS Office. 4 yr BA degree pref'd. Email: EOE (5/29) JOB OPENING: SVP CORP RSRCH/Discovery/MD: Proven leadership & rsrch exp, creative problem solver & strat thinker. Masters deg pref'd & 15 yrs exp Strong background new media/emerging tech. Apply: www.discovery.com/careers Job 8977 (5/28) JOB OPENING: PRODUCERS/AP'S : LA based syndicated medical talk show. Experience in talk and/or medical required. Apply to: (5/28) JOB OPENING: MGR COMMUNICATIONS/LOGO/NYC: 5+ yrs PR exp. in TV programming media relations; media relations, executive and talent preparation, story placement B.A. related field. EOE/M/F/D/AAP www.mtvncareers.com (5/28) JOB OPENING: RESEARCH ANALYST/Screenvision Cinema/NYC: 2-4 yrs exp; proficient w/Nielsen & Research systems. Ability to analyze data & execute for sales in fast pace environ. Send resumes to: (5/27) JOB OPENING: MANAGER/DIRECTOR - AUDIENCE RESEARCH/Latitude/BOS: Lead innovative research team - design/analyze/report audience rsrch, 3-10 yrs research & 4 yr degree. See: www.latd.com/jobs Apply: (5/23) JOB OPENING: SR RSRCH ANALYST, DISTRIBUTION/AETN/NY: Support trad'l & new distrib platforms. Create reports/review synd res studies. 2+ yrs media res exp. Know Nielsen syst & other res sources. Apply: www.aetn.com/careers.html (5/23) A CYNOPSIS MESSAGE
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