| Cynopsis 5/23/08 |
|
|
|
Cynopsis 05/23/08 Good morning. It's Friday, May 23, 2008, and this is your first early morning briefing. And as always, if you prefer to watch this morning's news instead of reading it, click here. The top contenders to purchase The Weather Channel are now known: Time Warner and a combination of NBC Universal and Blackstone Group LP, reports the WSJ. Today is the deadline for the second round of bids, and the going rate for the network is estimated between $3 and $4 billion. Saturday's Premiere: Fox Reality Channel: The Academy at 9p Sunday's Premiere: Science Channel/HD: Joao Magueijo's Big Bang at 9p Monday's Premiere: E!: Denise Richards: It's Complicated at 10p Monday's Finale: ABC Family: Wildfire at 9p (series finale) Note : Click here to download your Fall 2008 Primetime Broadcast Schedule in Excel format or available in PDF.
A.I.M. IS CRITICAL!
~ MORE GOOD STUFF ~
Fine Living Network will introduce two
new series to its lineup this summer:
MTV renewed Randy Jackson Presents: America's Best Dance Crew for a second season starting June 19 at 10p. Series regulars from the first season return such as host Mario Lopez, backstage correspondent Layla Kayleigh and the panel of judges including JC Chasez, Lil Mama and Shane Sparks. A CYNOPSIS MESSAGE FROM AMC
TAKE A.I.M. with AMC!
There's a better way to target on television and AMC's got it. AMC's A.I.M. (Audience Identity Metric) combines two tools that allow you to hyper-target and connect with consumers. A.I.M. goes beyond demographics to consider behavior and engagement. RIGHT ENVIRONMENT - RIGHT AUDIENCE - RIGHT TIME. Call AMC National Sales: 646.273.3504
~ PRODUCTION & DEVELOPMENT ~
Three actors have joined the new NBC
series Crusoe based on Daniel Defoe's epic tale: Sam Neill,
Sean Bean and Joss Ackland. Crusoe is scheduled to debut on
NBC this fall, on Fridays at 8p.Production is underway in Miami for the third season of Food Network's Simply Delicioso. The network ordered thirteen new episodes, featuring Latin cook and lifestyle expert, Ingrid Hoffmann. USA Network ordered 16 additional episodes of Law & Order: Criminal Intent which has moved its production headquarters to the new NBC U Cable Studio. The network and U Media Studios are working out new deals with the regular cast members for the eighth season including Vincent D'Onofrio, Chris Noth, Eric Bogosian, Julianne Nicholson and Kathryn Erbe along with showrunner Warren Leight. Motley Crue rocker Tommy Lee will be a voice talent for the animated half-hour series The Life and Times of Jimmy Jaxx, which is in development at FOX, reported Variety. The series, which is loosely based on Tommy's life, is about a rocker who tries to juggle his zany road life with his quieter lifestyle at home but his tattoos come to life and try to get him into trouble. Smart Entertainment produces the series. CBS Television Distribution is developing a syndicated talk show for fall 2009 hosted by T.D. Jakes, head of the non-denominational church the Potter's House, according to THR. T.D. has made several appearances on the Dr. Phil Show and Dr. Phil and Jay McGraw's Stage 29 would produce. The show will focus on relationships and family issues. Casting Call: Hispanic Information and Telecommunications Network, a national, non-profit Spanish language educational channel, is looking for a female host for an educational art show. Candidates should live in the tri-state area, fall in the age range of late 20s to mid 40's, be a native Spanish speaker, have an attractive appearance and personality and be appealing to younger audiences. This is an in-studio position which will introduce pre-recorded art workshop segments taped at museums. To apply for this hosting position, send an email to .
~ ELSEWHERE IN CYNOPSIS ~
CYNOPSIS DIGITAL - TODAY'S
TOP
STORY:
Digital talent and executive types converge
this week in beautiful Vancouver for
Vidfest, the fifth annual digital
media/gaming/marketing confab designed to incubate new projects and
inspire the faithful. The festival returned to the spring this year after
holding the event last fall concurrently with the Vancouver International
Film Festival. Last year's events proved less than complementary,
according to Vidfest Creative Director Kirstin Richter. Holding it now
brings gamers (here for the
Game Summit) and
digital marketers (gathering for
Convergence 2008) into
close and hopefully collaborative proximity. By happy coincidence a
major gaming and anime installation is also running at the Vancouver Art
Gallery, where Vidfest held its opening party on Wednesday night.
Yesterday microblogging and ARG's (Alternative Reality Games) proved to
be hot topics of conversation. The latter are increasingly being used as
marketing tools by companies like
42 Entertainment to create
immersive experiences for communities around brands or properties. Check
out their latest movie related ARG - the
Why So Serious? campaign for
WB's newest Batman flick, The Dark Knight.
Full
edition:
CYN DIGITAL.
(Or to listen to the Cynopsis Digital Podcast click
here or
subscribe to it at iTunes
here
.)CYNOPSIS KIDS - TODAY'S TOP STORY: The N will kick the summer off next month with the final season of Instant Star and the network debut of That 70s. The last season of Epitome Pictures' Instant Star premieres on the network Monday, June 2, at 8p, with the remaining 12 episodes rolling out every Tuesday, Wednesday and Thursday night at 8p, with the series finale airing Thursday, June 26, at 8p. That 70s Show (eight seasons, 200x60) joins The N's lineup on Monday, June 30 with two back-to-back episodes 9-10p. Produced by Carsey-Werner, That 70s Show will run nightly with back-to-back episodes 9p12a. Full edition: CYN KIDS. CYNOPSIS INTERNATIONAL - TODAY'S TOP STORY: Prisa is mulling over the sale of part or all of its Sogecable's Digital Plus pay-TV unit to bring down the Spanish media group's debt more in line with the sector's average (2.5 times EBITDA for sector vs. 6 times for Prisa). At this point, the company has not entered into any negotiations but is checking its options. The company has not yet crossed off financing in the market from its list of potential solutions. Full edition: CYN INTERNATIONAL.
~ RATINGS ~
May Sweep Highlights for 6 Broadcast
Networks
- ABC, CBS, FOX, NBC,
CW and MNT
4/24-5/21/08:
FOX won its fourth consecutive May
Sweep. Overall though, this Sweep will go down in history as one of the
lowest rated, perhaps largely due to the WGA strike. A18-49: FOX 3.8/11 (-10% vs. May 07 sweep ratings), ABC 3.1/9 (-21%), CBS 2.8/8 (-13%), NBC 1.9/5 (-27%), CW 1.1/3 (-15%), MNT 0.5/1 (+25%), UNIV* 1.6/4 (flat) and TELE* 0.4/1 (flat) A25-54: FOX 4.2/11 (-7% vs. May 07 sweep ratings), ABC 3.7/10 (-16%), CBS 3.7/10 (-10%), NBC 2.3/6 (-23%), CW 1.1/3 (-8%), MNT 0.5/1 (+25%) Total Viewers: CBS 10.66 million (-6% vs. May 07 sweep ratings) FOX 10.1 million (-7%), ABC 9.68 million (-12%), NBC 5.95 (-19%), CW 2.66 million (-13%), MNT 1.19 million (+27%) *Full sweep numbers for the Spanish-language network, UNIV and TELE had not been rec'd by publishing time on Friday morning. Source: RDS, Period Comparison by Network (Most Current = 4/24-5/4/08 Live+7 Day and 5/5-5/21/08 Live+Same Day) Top 10 Network Programs among A18-49 for the 2007-2008 TV Season 9/24/07 5/21/08 FOX American Idol Tuesday 11.2/28 FOX American Idol Wednesday 10.7/26 FOX House 7.1/17 ABC Desperate Housewives 7.0/16 ABC Grey's Anatomy 6.4/15 FOX Moment of Truth 6.2/16 NBC Heroes 6.2/14 NBC NBC Sunday Night Football 6.1/15 ABC Lost 5.6/14 ABC Dancing with the Stars Mon 5.5/13 FOX Hell's Kitchen 5.5/13 Source Nielsen Media Research, Galaxy Explorer, Live + SD Data Wednesday - A18-49 Analysis: FOX capped off the last night of Sweeps with a giant win Wednesday at 11.4/30 A18-49, according to final national ratings from Nielsen Media Research. The final results of FOX's American Idol produced a 9.8/28 at 8p and a 12.6/30 through the 9p hour. Overall, American Idol attracted 31.7 million total viewers. During 10p, CBS' season finale of CSI: NY posted a winning 3.2/9, although the first 15 minutes went to FOX with 15.2/36 as the new American Idol was crowned. Live + Same Day Household Ratings: Wednesday, May 21, 2008 (May Sweep Day 28) time period averages. Source: NTI Galaxy, as dated. Live+SD. FOX: 17.7/28 American Idol [f] 17.7/28 CBS: 6.9/11 Price Is Right Primetime 4.9/8, Criminal Minds [f] 8.3/13, CSI: NY [f] 7.6/13 NBC: 4.4/7 Law & Order [r] 3.8/6, Law & Order [r] 3.6/5, Law & Order [f] 5.9/10 ABC: 2.8/5 Lost [r] 2.1/3, Boston Legal [f] 4.2/7 UNIV: 2.2/4 Al Diablo con los Guapos 2.4/4, Fuego en la Sangre 2.3/3, Don Francisco Presenta 1.9/3 CW: 1.2/2 Farmer Wants a Wife [r] 1.1/2, Farmer Wants A Wife [r] 1.3/2 MNT: 0.9/1 Under One Roof 0.8/1, In Living Color 0.7/1, Breaking the Magician's Code [r] 1.0/1 TELE: 0.6/1 La Traicion 0.5/1, Victoria 0.8/1, Pecados Ajenos 0.6/1 A18-49: FOX 11.4/30, CBS 2.8/7, UNIV 1.8/5, NBC 1.7/5, ABC 1.2/3, CW 0.7/2, MNT 0.5/1, TELE 0.4/1
~ EXECUTIVE MOVES ~
Hutch Parker will be Chairman of
New Regency along with Robert Harper. Robert and Hutch, who is
currently Vice Chairman at Twentieth Century Fox Film Group will jointly
manage the independent studios' film, television and media-related
projects. Pam Baumann begins a new position May 29 as Creative Services Director for WWJ and WKBD, the CBS-owned duopoly in Detroit. Pam will be in charge of all creative services, promotion and production operations for both stations as well as for the websites associated with each station. Javelin Direct appointed Jason Brown as Director/Client Services. Based at the company's Dallas office, Jason reports to Perry Maynard, SVP/Client Services. On the heels of its previous announcement, Horizon Media has many new hires in its New York office: Sara Horstmann as Assistant AE; Rudy Hernandez as Assistant AE; Jessica Winston at Assistant Media Buyer; Ryan Wojcik as Junior Account Manager; Maria Micchelli as Assistant Media Buyer; Angela Rothschild as Account Supervisor; Gregory Trani as eCRM Account Manager; Meghan Ludvigsen as Assistant Media Buyer; Maria Freda as Controller; Gwynn Campbell as Executive Assistant; and Corey Hinton as Manager/Credit and Collections. Horizon also had a number of additions to its Los Angeles office: Tom Meyer as VP/Channel Insights; Darrell Halcon as Media Planning Supervisor; Sophia Daryanani as Senior Print Buyer; Yasmin Aslam as Assistant AE; and Brittny Hertoghe as Assistant Media Buyer. Correction: In Thursday's edition, we mistakenly misspelled Rich Espinoza's name. Rich was promoted to VP/Western Regional Sales with NBC Universal Domestic Television Distribution. A CYNOPSIS MESSAGE FROM GSN
TRUE OR
FALSE?
Just by playing free, fun, online games in the GSN UPFRONT ONLINE TOURNEY you can win great prizes. And the answer is ... TRUE! Sign up now and play in the GSN UPFRONT ONLINE TOURNEY! By playing Catch-21, SwapIt! and Solitaire Rush could win you great SONY prizes! CLICK HERE TO GET IN THE GAME! . Friday Fun Fact: In 2004, the FDA gave the "thumbs up" to using leeches as therapy for certain medical conditions such as restoring circulation and preventing blood clots after plastic surgery or helping patients with osteoarthritis. This day in History: on this day: Scatman Crothers (1910), Rosemary Clooney (1928), Joan Collins (1933), Drew Carey (1958), Jewel (1974) Answer to Yesterday's Trivia Question: After her stint as an MTV VJ, she hosted a short-lived TV show called Rockline and in the mid-90s, did a series of TV commercials for Neutrogena. Who is this? MARTHA QUINN Kudos to: Sonia Mendez/Charleston, SC; Andrew Atherton-A&E Television Networks/Stamford, CT; Maria Abu-Nick Jr./NY; Deb Fazio-Rutt-Spike TV/NY; Brett Calvert-ECCA/San Antonio; Chuck Gordon-Charter Media/Birmingham, AL; Lucie Prann-The Richards Group/Dallas; Theresa Holloway-WTTO/Birmingham, AL; Guy Cacciarelli-Fuse/MSG Networks/Santa Monica; J.M. Kenny-Del Mar Picture Company/LA; Kim Sterton-Trifecta Entertainment and Media/LA; Sandra Brown-TLC/LA Today's Trivia Question: What was the name of the Alka-Seltzer mascot appearing in more than 200 TV commercials from 1954-1964? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.) Have a great long Memorial Day weekend, we'll be back here on Tuesday morning ... Later -- Cyn 05.23.08 Cynopsis Ad Sales: Mark Bohn- 203-583-1224 / Classifieds - Trish Pihonak- 203-926-9878 / Cynopsis website - Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video CableU - Know Networks Better. Pitch Smarter. Click here A CYNOPSIS MESSAGE FROM SUPERSTATION WGN The Superstation is Your Place for Young Adults The Superstation's Friday night median age is 32 and the skew of A18-34 is up to 51% and growing! Scrubs, Chappelle's Show and Reno 911! on The Superstation. to learn about more great opportunities. * SOURCE: Nielsen Media Research, Q4 '07-Q1'08 M-F 11P-2AM. Data Available Upon Request. Cyn opsis CLASSIFIEDS - For More classifieds, visit the Cynopsis.com classifieds page here JOB OPENING: DIRECTOR OF CELEBRITY TALENT/Nickelodeon, Santa Monica, CA: You'll be responsible for implementing the celebrity talent agent for Nickelodeon Networks. For more information, please visit www.mtvncareers.com (5/31) JOB OPENING: ON AIR GRAPHIC DESIGNER/VERSUS/LITTLETON, CO: 2+yrs complex exp in ntwrk enviro, knwlg Miranda sys & on air master controls, profic in After effects, Photoshop, Illustrator. Info/apply: (req #62493BR) www.versus.com (5/31) JOB OPENING: SR MGR, DISTRIB/GSN the Network for Games/NY: Resp for affiliate relationships (subscriber acquisition/retention), marketing/promotions. BA/BS + 3 yrs min sales/marketing exper. Enter/cable a plus. (5/31) JOB OPENING: JR SALES REP / Silver Spring, MD: Support sales, grow into outside rep. BA/BS, exc comm., org., computer skills, 1-4 yrs work exp., enthusiastic. Resume & ltr to EOE (5/31) JOB OPENING: DEVELOPMENT EXEC/ Jr DEV EXEC needed ASAP at well-known NY-based prod co: Must be great multi-tasker w/2+ yrs exp & superb writing skills. Exp w/male 25-54 demo a plus. Pls send note & resume: (5/31) JOB OPENING: EXEC PROD/WPIX/CW11- NYC: AM news 5-9a, strong creative/collaboration/people mgmt skills, resp. for overall editorial decisions/news content, 5+yrs EP exp. 4+yrs line prod/writer exp. Visit: http://www.cw11.com/ EOE (5/30) JOB OPENING: ASSOCIATE PRODUCER/YES Network-Stamford CT: Ability to create show packages & work with multiple graphic artists and producers; See full posting & apply: http://web.yesnetwork.com/about/careers.jsp (5/30) JOB OPENING: FREELANCE SR RESEARCHER/LIFETIME TV/NY: Analyzing TV ratings & creating data to support press, schdling & mkting strategy/ proficient in Npower/Galaxy/Star Media Apply at: http://www.mylifetime.com/about/jobs.html (5/30) JOB OPENING: CONTENT SYNDICATION MANAGER/Current TV -SF, CA: Oversee daily operations for online video content syndication program. Solid exp. required in tv prog., web-based media & web video . EOE (5/29) JOB OPENING: MEDIA PROJECT MANAGERS & BUSINESS ANALYSTS/Multiple. NYC: Exp. w/content management or rights management required. Exp. w/requirements gathering and use case development a plus. Apply to: (5/29) JOB OPENING: Blogger, VH1 Digital, MTV/NYC: 2+yrs blogging exp, Strg Knwldg of Entertainment/Pop Culture, Strg HTML/XML & Photoshop skills, Knwldg of VH1 prgrmmng. On Camera exp a plus. EOE/M/F/D/AAP. Apply www.mtvncareers.com (5/29) JOB OPENING: ONLINE MEDIA PLANNER/NYC: 1+Online media planning/buying exp.; Proven ability managing multiple campaigns & client relationships; Entertainment industry client exp. a PLUS! Contact (5/28) JOB OPENING: VP, WOMEN@NBCU RESEARCH/NBCU/NYC: Dev. rsrch strategy incl ROI measurement. High visibility opp. Ext. cross-sectional analytic bckgrd req'd, incl cross-platform, primary, & sales rsrch Apply @ www.nbcunicareers.com (815762) (5/28) JOB OPENING: ACCT MGR/BET Ad Sales NY: Cable Salesperson5+yrs exp.Strong presentation skills. Comfortable w/multi-platform & integrated opps.Sales/Agency exp. required. Email Resume: (5/28) JOB OPENING: ADMIN ASST/ BET Ad Sales NY: 2-3yrs exp. Must be det. oriented & have ability to multi-task in fast paced environment. Proficient in MS Word/Excel/PP. Exc oral/written skills. Email Resume: (5/28) JOB OPENING: TRAFFIC/CLEARANCE/DYNAMIC NYC MEDIA BUYING/PLAN'G AGENCY: Handle all client commercial clearances & TV trafficking to networks. 1yr exp a + but college appl welcome. Cptr skills needed. Contact: (5/28) JOB OPENING: DIRECTOR, AD SALES/MUSIC CHOICE/NY: 5+ yrs nat'l ad sales exp with strong relationships, proven track record of success, exp selling multi-platform/integrated ops a +. (5/28) JOB OPENING: ASSOC RESEARCH ANALYST/CNN Digital/NY: Support sales & research across multiple digital platforms. BA, Strong analytical aptitude, relevant internships pref'd. Apply: EOE (5/28) JOB OPENING: SR PRODUCER/Reach Media, Inc/Dallas: Experienced for the nationally syndicated Tom Joyner Morning Show to impact audience of 8 million four hours daily. Send materials to . EOE. (5/28) JOB OPENING: RESEARCH SPECIALIST/(The CW/New York): Sales Media Research Analyst experience. Proficient w/Galaxy, NPower, Adviews & MRI. Team player, ability to juggle many projects. Email: RE: UCTC/98308BR (5/24) JOB OPENING: SUPERSTAR SALES DIRECTOR: Needed For Tribeca Internet Company. Sell the CPM inventory at theU.com and partner sites. Must be aggressive and self motivated. Contact: include your resume and sales history (5/24) SPRING AND SUMMER INTERNSHIPS - These positions are for credit only - nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at . SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED ... Interested in posting your Video Resume? Contact for more information .... SITUATION WANTED: NY SHOW RUNNER/DIRECTOR: Accomplished 12 yr tv veteran exp'd in developing & producing all different formats:hidden camera, talk, sports, game show, sketch comedy & music perf.Contact: (5/27) E-mail for rates and specs for Job Openings. Interested in posting your Video Resume? Contact for more information .... Are you looking for a job? Post your Situation Wanted Ad here -- Email for specs. WHAT'S ON TONIGHT - Friday, May 23, 2008 ABC: Grey's Anatomy [r], 20/20 AZTECA: Viernes Espectacular: El Callejon de Los Cocolazos, Bellezas Indomables CBS: Ghost Whisperer [r], Ghost Whisperer [r], Numb3rs [r] CW: Friday Night Smackdown! FOX: Movie: Cheaper By the Dozen [r] ION: Movie: Dr. Jekyll and Mr. Hyde [7p], Movie: Mercy Mission: The Rescue of Flight 771 MNT: My Friday Night Movie: Being Julia NBC: Most Outrageous Moments, Most Outrageous Moments, Dateline PBS: Washington Week, Now on PBS, Bill Moyers' Journal, Retirement Revolution [r] TELE: La Traicion, Victoria, Pecados Ajenos UNIV: Al Diablo con los Guapos, La Gran Noche de Fuego en la Sangre All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2008 |
