| Cynopsis 05/19/06 |
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A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC CABLE DISTRIBUTION
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Warner Bros. Domestic Cable Distribution…Redefining Television
CYNTHIA TURNER'S Cynopsis 05/19/06 Good Morning. It's Friday, May 19, 2006, and this is your first early morning briefing. The CW's 2006-07 PRIMETIME SCHEDULE: Monday: 8p 7th Heaven 9p Runaway Tuesday: 8p Gilmore Girls 9p Veronica Mars Wednesday: 8p America's Next Top Model (Beauty & The Geek between cycles of AMTM) 9p One Tree Hill Thursday: 8p Smallville 9p Supernatural Friday: 8p WWE Smackdown Sunday: 7p Everybody Hates Chris 730p All of Us 8p Girlfriends 830p The Game 9p America's Next Top Model [r] Fox's 2006-07 PRIMETIME SCHEDULE: Monday: 8p Prison Break 9p Vanished (January = 24) Tuesday: 8p Standoff (January = American Idol) 9p House Wednesday: 8p Bones (January = Justice) 9p Justice (January = American Idol Results, and The Loop at 930p) Thursday: 8p 'Til Death 830p Happy Hour 9p The O.C. Friday: 8p Nanny 911 (January = Bones) 9p Trading Spouses (January = The Wedding Album) Saturday: 8p Cops 830p Cops 9p America's Most Wanted 11p Mad TV 1130p Talk Show with Spike Ferensten Sunday: 7p Football Overruns (comedy repeats) (January = Comedy Repeats) 730p Football Overruns (comedy repeats) (January = King of the Hill) 8p The Simpsons 830p American Dad 9p Family Guy 930p War at Home
* MORE GOOD STUFF *
If it calls itself a network, it looks like a network, is carried and cleared like a network, is it a network? Listening to CBS and The CW this week, MyNetwork TV is not a network at all. CBS and CW referred frequently to the "five networks." When asked yesterday why The CW didn't categorize MyNetwork TV as one of the five, Dawn Ostroff of The CW said "MyNetwork TV programs differently because they run the same show every night, unlike everyone else. They're a different kind of network and their business model is very different." Is that enough to take them off the network list? I think Rupert's been here before. Cablevision Systems Corporation, Media Storm and FX Networks have launched the first network-branded promotional VOD channel with content from FX's linear channel. The new FX Preview Channel, available for Cablevision's i0 digital subscribers, will have exclusive on-demand content from The Shield, Nip/Tuck and Rescue Me, plus new original content, interactive polling, sneak previews and behind-the-scenes footage. Everything's coming up weddings beginning June 3 when the Style network airs its 3-week celebration of love and marriage with special-themed programs of How Do I Look?, Modern Girls Guide to Life, Clean House and new episodes of the reality series Whose Wedding Is It Anyway? The 21-Day Wedding Party will also have new specials like Whose Destination Wedding Is It Anyway? and the third installment of Wedding Altered. To date, 115 cable systems, representing 26 million subscribers, have signed on to take part in this themed programming opportunity and will begin airing tagged spots on May 27. Tonight's Finales: ABC: AFV at 8p CBS: Close to Home at 9p and Numb3rs at 10p NBC: Conviction at 9p You may be entitled to only 15 minutes of fame, but noted American Idol "singer" William Hung just doesn't want to let go of his 15. Yesterday he was named Artichoke King of the Castroville (California) Artichoke Festival. Lest you think this title is for the feint of heart, rethink it -- Marilyn Monroe was Artichoke Queen in 1947. Today's Cynopsis: MultiCultural Edition 5/19 includes upfront news from Telefutura, Discovery Networks US Hispanic Group, and SiTV. You can check them out at the Cynopsis website by clicking here. Upfront 2006: The CW In its Upfront at Madison Square Garden Theatre yesterday, The CW revealed a primetime schedule that blends existing programs from the WB and UPN with just 90 minutes of new programming. The most entertaining moment of the presentation was when Chris Rock took the stage, poked a little fun at the diversity in the Sunday night schedule and its four comedies of primarily black actors, and then turned to the network slogan. While there didn't seem to be a network tag line, he assured the hundreds of advertisers before him there was -- "The CW: We're not bulls***ing" Big laugh. And his last line before leaving the podium was more advice to the crowd: "You better spill some mother-f***ing money!". Huge laugh. The CW's new comedy:
While 7th Heaven will be back in the fall, negotiations with cast members is ongoing. Present yesterday at the Upfront were Stephen Collins and Beverly Mitchell. And also confirmed to return is exec prod Brenda Hampton will return. Meanwhile, tho Reba is no where on the returning list provided by The CW yesterday at 11am, Broadcasting & Cable reports this morning the show will be returning after a late deal completed yesterday. The CW also announced its plan for advertiser and viewer friendly commercial breaks, called Content Wraps (or CW, get it? yeah.). Content Wraps are available to advertisers as content-driven, CW-produced "programming" that one advertiser can sponsor. Within this two-minute pod, which will air two or three times during the course of the evening, a story will unfold. In the unfolding of that story, the characters are also using, engaging in or somehow showcasing the advertisers product. For instance, if it's on Wednesday during America's Next Top Model, the advertiser may be Clairol. Whatever the story content, the characters are using Clairol products. While Bill Morningstar and Dawn Ostroff of The CW say the advertiser response to the project has been wholly positive, they do not have any signed clients yet to speak of. In other news from The CW, 11 new affiliates have been added to its stable of stations, taking the national coverage to more than 90% of the U.S. including all 20 of the Top 20 markets and now all 50 of the Top 50 markets. The new stations are: WLYH/Harrisburg-Lancaster-Lebanon-York WLMT/Memphis KCZ/Springfield WBMN-DT/Macon KMTR-DT/Eugene WSEE/Erie KWBZ-DT/Lubbock WABI-DT/Bangor WENY-DT/Elmira-Corning WWTI-DT/Watertown KATN-DT/Fairbanks Upfront 2006: Fox FOX unveiled its slate of three new dramas and two new comedies for fall. The dramas:
* EXECUTIVE MOVES *
Judy Doctoroff has been upped to President/Public Affairs Television, Inc., the production company founded by Bill Moyers and his wife Judith Davidson Moyers. Judy will also retain the title of COO. InfoSpace, Inc. has appointed Russell Arons as VP/Marketing. She will be based in the company's L.A. office, reporting to Stephen Davis, President/Mobile and Online Media.
* RATINGS *
Top 10 M-F Syndicated Strip Series for the week of 5/1-5/7/06 ranked by HH Rtg Wheel of Fortune (King World) 7.8 AA Oprah (King World) 7.0 AA / 7.1 GAA Jeopardy (King World) 6.4 AA Everybody Loves Raymond (King World) 5.4 AA / 7.0 GAA Dr. Phil (King World) 5.1 AA / 5.2 GAA Seinfeld (Sony) 5.0 AA / 6.4 GAA Entertainment Tonight (Paramount) 4.9 AA / 5.0 GAA Friends (Warner Bros.) 4.5 AA / 5.7 GAA Judge Judy (Paramount) 4.5 AA / 6.8 GAA That ‘70s Show (Carsey-Werner) 3.7 AA/ 4.6 GAA Source: Nielsen Media Research - Live + SD Data Top 10 M-F Syndicated Strip Series for the week of 5/1-5/7/06 ranked by A18-49 Seinfeld (Sony) 3.3 AA / 4.2 GAA Friends (Warner Bros.) 3.1 AA / 4.0 GAA Everybody Loves Raymond (King World) 2.9 AA / 3.7 GAA Oprah (King World) 2.8 AA / 2.8 GAA That '70s Show (Carsey-Werner) 2.5 AA / 3.0 GAA Entertainment Tonight (Paramount) 2.1 AA / 2.1 GAA King of the Hill (Carsey-Werner) 1.9 AA/ 2.4 GAA Dr. Phil (King World) 1.9 AA / 1.9 GAA Wheel of Fortune (King World) 1.9 AA Jeopardy (King World) 1.7 AA Source: Nielsen Media Research - Live + SD Data Broadcast Daytime Ratings Rankings - Women 18-49, week of 5/8-5/14/06 General Hospital 2.1 Young & Restless 2.1 All My Children 2.0 Days of Our Lives 1.9 One Life to Live 1.9 Bold & Beautiful 1.5 The View 1.4 Guiding Light 1.3 Passions 1.3 Price is Right 2 1.3 As the World Turns 1.2 Price is Right 1 1.1 Source: Nielsen's Galaxy Explorer, NTI as dated *Sorted by W18-49 Rtg. Data reflects Live + Same Day and does not include share because playback occurs outside the normal time period. Wednesday - A18-49 Analysis: FOX saw an increase Wednesday night to win with a 6.8/18 A18-49, according to fast affiliate ratings from Nielsen Media Research. NBC followed at 3.9/10, tying for third place ABC 3.7/10 and CBS 3.7/10, then UPN 1.8/5, UNIV 1.5/4, WB 1.0/3 and TELE 0.5/1. Deal or No Deal on NBC handily won the 8p hour with a 4.1/12. America's Next Top Model delivered a 2.8/8 A18-49 but won the W18-34 demo with a 5.4/16. Over on Fox, the finale of Bones was #3 in the time period in the A18-49 demo with a 3.1/9. FOX's American Idol at 10.5/25 was nearly twice as high than second place ABC with Lost at 5.9/14. Then at 10p, NBC did a tenth of point better with the finale of Law & Order at 4.5/12 than CSI: NY on CBS at 4.4/12. Live + Same Day Ratings: Wednesday, May 17, 2006 - time period averages. Source: Nielsen Media Research Friday Fun Fact: The United States Capitol in DC has 365 steps, representing one step for each day of the year. The History Channel presents This Day in History: 1960 – The man who coined the term "rock 'n' roll," disc jockey Alan Freed, is arrested on charges of pay-for-play commercial bribery, otherwise known as "payola." Answer to Yesterday's Trivia Question: At the end of what game show did the person with the highest total try to start one of five cars, and if it started, won it? IF YOU ANSWERED HOLLYWOOD SQUARES OR SPLIT SECOND YOU WERE A WINNER! Kudos to: Lynn Rosenfelt-Merlyn Monitoring Services/Montville NJ; Alan Asarch-Pearson Education/Parsippany NJ; Bob Eisenstaedt-Granite Springs Productions/Tampa; Anthony Salerno-Media Marketing Solutions/NY; Kyle Krebs-KLTY/Dallas; Judy Margolis-The Ad Place/Dallas; Dan McDonald-Comcast Spotlight/Nashville; Kristin Staskowski-Marketron International/Birmingham AL; Lizz Westman-CBS 2 KCAL/LA; Sam Zoda-Granada America/LA; Evan Weinstein-The Amazing Race; Lenn Klatt-Premiere Radio; Tracey Cohen-Breakthrough Films/Toronto EVERYDAY ITALIAN, PAULA'S HOME COOKING AND 30 MINUTE MEALS DRAWING TALENT THAT DRAWS RATINGS. IT'S A BEAUTIFUL THING. FOOD NETWORK FOODNETWORKADSALES.COM Source: Nielsen Media Research, 9/26/05-3/26/06, W25-54 AA (000), Live+SD. Rank on strict daypart program-based half hours among all ad supported cable, excluding Kids. Subject to qualifications available on request. Today's Trivia Question: Nancy Cartwright, who is the voice of Bart Simpson, was the voice of a character named Kip in what cartoon? ( with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.)
American Idol Rewind on Superstation WGN
American Idol Rewind re-introduces viewers to the exciting first season of American Idol, with never before seen footage that gives new energy to this cultural phenomenon. Discover the unique marketing opportunities available with this new show. Contact your Sales Rep for more information.
Later -- Cyn 05.19.06 - 5:07a Ad Sales: Cynopsis & Cynopsis Kids: Cynthia Turner - 203-926-9878 / Cynopsis MCE: Victoria Hoffman 203-556-6476 / Classifieds: Trish Pihonak - 203-926-9878 / Features available at Cynopsis website: www.cynopsis.com Cynopsis Daily Video Podcast and all Cynopsis editions' audio podcasts - streaming (download optional) Classified Ads Subscribe new address or change email address Unsubscribe Media Kits for all editions Archive Cynopsis Contact info All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2006 JOB OPENING: PROGRAMMING RESEARCH ANALYST/NY: Resp for data analysis/overnights. Knwlg adv Nielsen systems. Strong analytical skills/detail oriented a must.2-3 yrs research exp req'd. Resume w/Title in subj line: (5/26) JOB OPENING: MGR, PRICING & Planning/Ad Sales/Fox Cable/NYC: Dvlp revenue report & forecast, rate cards, manage stewardship & inventory, 2-4 yrs rel industry exper, strong comm/present skills, pro multi-tasker, www.foxcareers.com. (5/26) JOB OPENING: PRESENTATION DESIGN SPECIALIST/Time Warner Cable Corp/NY: Seeking a PDS for our Media Sales Dept in NYC. PowerPoint/Photoshop CS2/Flash/Director/Quark/In Design. Degree. Apply www.timewarner.com/careers (5/25) JOB OPENING: SR MGR PROMOS AD SALES MKTG/Disney ABC Kids Networks, NYC: Support advertising and promotion sales activities by developing customized, marketing concepts. Apply www.disney.com/careers search "Sr. Manager Promotions" (6/2) JOB OPENING: ASSOC DIR, AD SALES RESEARCH & INSIGHTS/Chicago, Detroit, Dallas, LA, NY, or SF: Trad'l Media Rsch (primary& secondary) or Internet Ad Sales Research exp req'd w/syndicated DBs i.e. MRI, CMR, MMX. (6/2) JOB OPENING: RESEARCH DIR, CONSUMER & BUSINESS INSIGHTS/Scripps Networks - NY or Knoxville, TN: 8 yrs cable ntwrk primary/secondary rsch exp pref'd. Exc presentation & writing skills. job# 5221-U (6/2) JOB OPENING: PR COORDINATOR/NFL NETWORK/LA: 3+yrs exp. in PR/Media relations, strong writing/comm. skills, working knowledge of TV industry and football. Apply http://nfl.kenexa.com/nfl/cc/Home.ss?ccid=bupJEdUjsTs%3D (5/25) JOB OPENING: CREATIVE SERVICES DIR/THE WEATHER CHANNEL/ATL: Implement/maintain creative dir in promos & packaging. Strong background Brdcst creative and/or advrtsng req'd. See: www.weather.com/jobs Apply: (5/25) JOB OPENING: SR. PROD/SHORT FORM/THE WEATHER CHANNEL/ATL: Creative writer w/excel storytelling skills & int. in outdoors/DIY/safety to devel/prod/supervise for ntwrk & platforms. See www.weather.com/jobs Apply (5/25) JOB OPENING: DIRECTOR RESEARCH, OLN-Stamford: Provide research support to all depts. 7+ yrs exp nat'l cable/broadcast tv & sports exp req'd. More info: www.olntv.c om Resume/Salary: EOE/AA/Drug (6/2) JOB OPENING: SR. ANALYST, PROGRAM RESEARCH/Starz Entertainment Group/Englewood CO: BA and 2+ yrs hands-on ratings exp at station/net/rep firm. Strong analytical, writing, presentation skills. Fax cvr ltr/resume to 720.852.5891 (5/25) JOB OPENING: BRAND MGR, KIDS PROPERTIES/American Greetings/NYC: Drive Interactive growth and all brand building aspects. Innovative, collegial demeanor. See full post and apply careers.american.greetings.com (5/24) JOB OPENING: DIRECTOR ALTERNATIVE PROGRAMMING/NBC Universal/CA: Work w/VP to dev/prod all network based reality prog. 4-7 yrs TV exp reqd. cable network and/or reality prog prod/dev exp pref. Submit: www.nbcjobs.com job#514008 (5/24) JOB OPENING: RESEARCH MGR/WGBH, Boston, MA: Manages the qualitative, quantitative and prospect research for radio, web and local TV. BA with 2-4 years of radio and TV sales research exp. For more info visit careers.wgbh.org (5/24) JOB OPENING: RESEARCH SR ANALYST/MGR/ MPG-NY: Work w/client teams to provide insights to help drive effective media strategies. 2-4 yrs media research exp. Knowledge of Nielsen, MRI, Claritas. Apply: (5/24) JOB OPENING: COURT SHOW PRODUCERS/CHICAGO: Please fax resume and cover letter to 877-721-9191 or e-mail them to (5/24) JOB OPENING: NEW MEDIA PROJECT MGR/ New Media Ops, Silver Spring, MD: Plan/create/produce mobile prod's for Discovery Mobile.com. 3+ yrs Telco, online or ntwrk content prod. exp; editorial exp. Apply: www.discovery.com Job req#3692 (5/24) JOB OPENING: DIRECTOR, MARKETING RESEARCH/Huntington Beach, CA: 7 yrs exp. w/ research software (MRI, Simmons, Nielsen Galaxy, Comscore, IMS Optimax, CMR). Interact w/ clients &analyze data. Email: (5/23) JOB OPENING: MGR SCHED & PROGRAMMING/FOX MOVIE CHANNEL/LA: Mng sched. & prog. BA req'd, must have 3-5 yrs sch/prog in entertainment as well as TV sch exp. Apply www.FoxCareers.com (5/23) JOB OPENING: DIR OF SALES/Latin America & Canada, Ent Rights Plc/NY: Responsible for sales across TV, Video/DVD, licensing/merchandising.3-5 yrs sales exp in territories, Spanish speaking. (5/23) JOB OPENING: VP, MARKETING & SALES/LA based ent research co: seeking candidate that possesses dynamic personality, minimum of3 yrs sales exp.Primary Res Exp a must. TV BACKGROUND A PLUS! Send resume to (5/23) JOB OPENING: MGR/ A&E PR/NY: 3-5 yrs PR exp in TV. Dev & implement PR campaigns for original series, specials, films. Pitch stories to press for columns/story placement. Manage talent.Resumes: (5/23) JOB OPENING: DIR, SALES /Rainbow/Ft. Worth: Dev & drive reg. subscriber sales & ops in the southern mrkts. 5+ yrs in Cable/related. New media & Local ad sales a +. res to (5/23) JOB OPENING: SPECIALIST: STEWARDSHIP & POSTING/Discovery Ad Sales, NY: Strong Excel, analytical & comm skills. Involves heavy data checking/maintenance. Detail-oriented a must. Apply: www.discovery.com , Job Req #3836 (5/23) JOB OPENING: SALES ASST /Oxygen/NY: Support 2 AEs and Sales Planner. Detailed oriented w/strong computer skills. 1+ year cable experience or advertising agency. Resume to: . Ref job title in subject line (5/20) JOB OPENING: COORDINATOR /Signal Authorization/NY: Resp. for processing all signal auth. Requests for MTVN affiliates. Facilitate devise tracking/reporting. Apply: www.mtvncareers.com EOE (5/20) JOB OPENING: FREELANCE COORD/Nick Brand Mktg/NYC: Work w/Dirs on mktg plans, promote Nick TV properties, new show launches, mng brand mktg budgets, 2 -3 yrs exp, creative, team player. EOE/M/F/D/AAP. freelance (5/20) JOB OPENING: VP, DEV/Award-winning New York City prod. co. w/ specials, series in production: Seasoned exec. to drive dev. of new non-fiction projects with strong emphasis on domestic and int'l client contacts: (5/20) JOB OPENING: SENIOR DESIGNER & ART DIR/Serious USA/NY: A digital-media publishing company in New York City, currently has openings for Sr. Designer & Art Dir positions. For more info, please visit http://www.serious.com/careers (5/20) JOB OPENING: TRAFFIC SPRVSR/Comcast Nets/Stamford CT: Coord/publish OLN's daily prgrm log.Prior commercial traffic exp in supervisory role a must; sports/live events exp pref'd. Apply: www.comcast.com Req #29887BRAA/EEO/Drug Free (5/20) JOB OPENING: RESEARCH OPPORTUNITIES/ Discovery Nets, NY: MGR/SR ANALYST/ANALYST Proficiency in Nielsen systems & strong analytical/computer/presentation skills.Estimate exp a +. Apply: www.discovery.com Job req #'s 3360/3797 (5/20) JOB OPENING: TRAFFIC COORD/FUSE TV/NY: Create daily brdcst logs, support Nat'l Ntwk. Exp with traffic/scheduling pref'd, Strong analytical skills/detail oriented. res to (5/20) JOB OPENING: MEDIA ASST/ABACUS MEDIA/SANTA MONICA: DR media business. BA degree, Excel-phone skills-detailed oriented. Assist buyers/client services. E-mail resume: (5/20) JOB OPENING: RESEARCH MANAGER/AMC/NY: 5+ yrs media res. exp. Qual/Quan analysis of data for busy Ad Sales, Mrktg, PR group.Exp w/Nielsen pref w/cable. (5/20) JOB OPENING: ADMINISTRATIVE ASSISTANT/Entertainment Research Company/LA: Asst VP. 5-8 years industry exp.Communication /organizational skills a must. Prof in Outlook, excl., wrd, pwrpt. (5/20) JOB OPENING: SENIOR RESEARCH ANALYST/Entertainment Research Co./LA: Analyzes and prepares written reports both quant. & qual. 5 yrs conducting and analyzing research.Proficiency in SPSS, SAS, UNIX,PowerPoint (5/20) JOB OPENING: SPIKE SENIOR RESEARCH ANALYST /Spike Sr. Rsrch Analyst support Prgrmng, Mktng, Press Prod/Dev groups. Gather/interpret data, compile reports. Min 1yr tv resrch. Exp w/all Nielsen tools EOE/M/D/AAP www.mtvncareers.com (5/20) JOB OPENING: TRAVEL & EVENTS SENIOR MANAGER/LA: Solid promotions, travel and event marketing background for seasoned candidate. Email: ; see full job desc @ http://www.tpeinc.com/portal/tpe_careermgr.asp (5/20) SUMMER INTERNSHIPS - These positions are for credit only - nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at . SUMMER INTERNSHIP CREDITS ONLY: LEGAL INTERN (Part Time)/Comedy Central Business & Legal Affairs/Century City CA: Law School Credit only. (5/25) SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED -- SITUATION WANTED: STRATEGIC MRKTNG LEADER: Proven success. Innovative marketing passion. Hands-on brand bldr. Digital multi-plat specialist. Mngr'l excellence. Team spirit. For hire or consult. Contact: (5/26) SITUATION WANTED: PRODUCER/WRITER/FIELD DIRECTOR AVAILABLE. Exp'd in reality; entertainment; news; magazine format; excellent story teller. Three-time Emmy nominee. LA based, willing to travel. 310-594-6917(5/25) E-mail for rates and specs for Job Openings. Are you looking for a job? Post your Situation Wanted Ad here -- Email for specs. CBS Dr. Phil PrimetimeSpecial Escaping Danger, Close to Home [f ], Numb3rs [f ] FOX Movie Special: X2: X Men NBC Dateline NBC, Conviction [f ] i Mary Higgins Clark's: Try to Remember, It's a Miracle UPN Friday Night Smackdown WB The WB Movie: Bend it Like Beckham TELE Tierra de Pasiones, Corazon Partido, Decisiones UNIV La Fea Mas Bella, Barrera de Amor, Lucero La Trayectoria Especial |
