Cyn Int'l 1/10/08 Print E-mail
Cynopsis: International
01/10/08

Good morning. It's Thursday, January 10, 2008, and this is your first early morning International & Multicultural briefing.

INTERNATIONAL MARKET:

French president Nicolas Sarkozy is looking to make another media move.  The president announced he was interested in shuttering the country's English-, Arabic-, and French-language France 24 news service launched in December 2006.  Instead, he would like to create the new France Monde channel in French to launch this year. “With taxpayers' money, I am not prepared to broadcast a channel that does not speak French."  The reported plan is to merge Radio France Internationale, TV5 television, and France 24 existing resources.  Although French will be the network's spoken language, live English, Spanish, and Arabic subtitling may be used on the new channel.  This public statement is in addition to his recent announcement this week regarding a possible elimination of advertising from public TV.

Canada's Entertainment One has acquired Netherlands-based RCV and its subsidiaries to incorporate the indie distributor into its Filmed Entertainment unit.  RCV distributes film content from its 1,900+ titles throughout Benelux.  The $61 million buy was made by Entertainment One in a controlled auction.

Fox International Channels' French division is not closing the doors on its Fox Life.  CanalSat's termination of the channel's satellite carriage agreement in December 2007 was a blow as the DTH platform makes up 85% of FoxLife revenues, according to C21.  Instead, Fox Life will be distributed via IPTV and cable.  It is currently carried on cablers Erenis, France Citevision, and Numericable and on IPTV providers Darty, Neuf Cegetel, and Orange in France.

Canadian media company Corus Entertainment Inc. and MTV Networks International are extending their multi-year broadcast agreement for Nickelodeon content to include all digital rights for Nickelodeon and related brands, covering broadcast, broadband, mobile, VOD, PPV, electronic sell-through, and gaming. A new aspect of the deal sees Corus picking up the Canadian rights across all media for Nickelodeon's TV properties and representing its kids and family websites (including
www.nick.com ) for ad sales in Canada.  The current rights for current Nick animated programming and live action series belong to YTV while all Nick Jr.-produced shows air on Treehouse.

Pick up your British batons please.  BBC has commissioned Maestro, a new reality show to air on BBC2 in which celeb contestants vie to be the best conductor of an orchestra.  The winner will conduct an orchestra during the Last Night of the Proms at London's Royal Albert Hall in September.

HISPANIC MARKET:

Azteca America is bringing back pop star Yahir in its new telenovela, Bellezas Indomables (Untamable Beauties), premiering January 14 at 10p.  It is the story of three beautiful and rich sisters who lose everything and learn to discover their own identity and love while being the victims of a greedy plot.

Telemundo's final year ratings for 2007, according to Nielsen Media Research, averaged 1,035,000 total viewers (P2+) for weekday prime, an increase of 7% over 2006's 970,000.  In A18-49, there was a 4% jump from 562,000 to 586,000 ... and Telemundo lowered its median age in primetime from 37 to 35 years old in 2007.

Top 10 Broadcast Spanish Language Primetime Program Live +SD ratings for the week of December 31, 2007 - January 6, 2008**, ***
UNIV    Pasion (Wed-Fri Var)                                 17.2 NTIH HH Rtg
UNIV    Amar Sin Limites (Wed-Fri 8p)                   16.9 NTIH HH Rtg
UNIV    Don Francisco Presenta (Wed 10p)             16.8 NTIH HH Rtg
UNIV    Ver Para Creer (Thu 10p)                          16.0 NTIH HH Rtg
UNIV    Yo Amo Juan Querendon (Tue-Fri 7p)         15.2 NTIH HH Rtg
UNIV    Familia P. Luche (Fri 10p)                          14.7 NTIH HH Rtg
UNIV    Retro P. Luche (Fri 1030p)                         14.4 NTIH HH Rtg
UNIV    5 Magnificos (Sun 8p)                                14.0 NTIH HH Rtg
UNIV    Sabado Gigante (Sat 8p)                            12.7 NTIH HH Rtg
UNIV    Hora Pico (Sun 7p)                                    12.1 NTIH HH Rtg
*Source: Nielsen Media Research
Note: NTIH Ratings are based on 12.14 million Hispanic TV Homes
** Please note that Nielsen Media's rating parameters are listed for some shows that air Monday-Friday to include the 5 day average instead of listing each individual weekday.
*** All national Hispanic ratings beginning August 27, 2007 (September 2007) will be produced through Nielsen's National People Meter (NPM) panel, the same sample that is used to produce ratings for non-Hispanic networks.

Top 10 Broadcast English Language Primetime Programs Live +SD ratings in Hispanic TV Homes for the week of December 31, 2007 - January 6, 2008**
NBC     NFL Playoff Game 2 (Sat 815p)                   8.4 NTIH HH Rtg
CBS     AFC Wildcard Post Game (Sun 740p)           7.8 NTIH HH Rtg
NBC     NFL Playoff Pre-Kick 2 (Sat 805p)               7.4 NTIH HH Rtg
NBC     NFL Playoff Bridge (Sat 755p)                     7.0 NTIH HH Rtg
ABC     Desperate Housewives (Sun 9p)                  5.4 NTIH HH Rtg
CBS     60 Minutes (Sun 74p)                                 5.4 NTIH HH Rtg
NBC     American Gladiators (Sun 9p)                      5.3 NTIH HH Rtg
CW      Friday Night Smackdown (Fri 8p)                 5.1 NTIH HH Rtg
FOX     AMW: America Fights Back (Sat 9p)             4.5 NTIH HH Rtg
FOX     Cops 2 (Sat 9p)                                          4.2 NTIH HH Rtg
*Source: Nielsen Media Research
Note: NTIH Ratings are based on 12.14 million Hispanic TV Homes
** All national Hispanic ratings beginning August 27, 2007 (September 2007) will be produced through Nielsen's National People Meter (NPM) panel, the same sample that is used to produce ratings for non-Hispanic networks.

AFRICAN AMERICAN MARKET:

TV One is hitting The Funny Spot, hosted by Tony Rock (aka Dirk Black in All of Us), as its newest weekly original series debuting on January 19 at 10p.  In addition to comedians' observances of everyday life, the 60-minute show will glimpse behind-the-scenes action and feature an On the Spot regular segment with performers answering rather tough questions from Tony and the audience.

The BET Digital Media Group unveiled a vertical advertising network consisting of more than 30 music, entertainment and lifestyle websites targeting African American users. The demographic is the second largest online minority group after Hispanics with 22.7 million users, according to Jupiter Research.

Starz InBlack will honor Martin Luther King Jr. Day on January 21 with a Following the Dream marathon of films about the Civil Rights struggle.  Beginning at 4p, the run includes Our Friend, Martin, Get on the Bus, and three other movies.

African American television homes in the US represent 13,650,000 households. Here are the Live +SD rankings for the week of December 31, 2007 - January 6, 2008 - highest rated primetime network programs in African American TV homes according to Nielsen Media Research
NBC     NFL Playoff Game 2 (Sat 815p)                    17.8 HH Rtg
NBC     NFL Playoff Bridge (Sat 755p)                      16.8 HH Rtg
NBC     NFL Playoff Pre-Kick 2 (Sat 805p)                 16.5 HH Rtg
CBS     AFC Wildcard Post Game (Sun 735p)            15.4 HH Rtg
CBS     60 Minutes (Sat 745p)                                 11.5 HH Rtg
NBC     Law and Order (Wed 9p)                               9.0 HH Rtg
CBS     Shark (Sun 1045p)                                       8.3 HH Rtg
ABC     Desperate Housewives (Sun 9p)                     8.2 HH Rtg
FOX     Allstate Sugar Bowl (Tue 850p)                      8.0 HH Rtg
CBS     CSI (Thu 9p)                                                7.9 HH Rtg
*Source: Nielsen Media Research

GAY/LESBIAN MARKET:

Lesbian travel/entertainment company Olivia and Logo inked a 2-year marketing and advertising deal.  As part of the agreement, Olivia will have placements and promos around Logo's online and broadcast content, including Olivia as the exclusive travel sponsor during Logo's airing of The L Word (begins Summer 2008). It will sponsor future episodes of NewNowNext Music. Logo's end of the bargain will be featured as a content provider during several of Olivia's travel and entertainment events and content exchange on www.Olivia.com and www.AfterEllen.com .

EXECUTIVE MOVES:

ITV Worldwide has a new President and MDPeter Iacono will manage growth for ITV Worldwide and its Granada International and Granada Ventures businesses, led by Managing Director Dawn Airey.  He was previously the Sony Pictures Motion Picture Group's acting President/International Features.

Astral Media's Quebec-based kids network, Vrak.TV, will bring in Dominique Bazay as VP/Programming as of February 11, 2008 to manage programming operations.  She has worked at Decode Entertainment since 1999 with her current position being VP/Distribution.  Dominique will report Marie Collin, VP/Programming and Communications for Canal Vie, Vrak.TV, and MusiquePlus.



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Answer to Yesterday's Trivia Question:  What family lives at 320 Fowler Street, Long Island? RAY AND DEBRA BARONE (Everybody Loves Raymond)   Kudos to:  Denis Ryan-Full Sail/Winter Park, FL; Matthew Willence-ITN Networks/NY; Nadia Pollard-Telemundo Network/Hialeah, FL; Valencya Jones Tucker-FOX 5/Atlanta; Nalinya Davis-20th Century Fox Television/CA

Today's Trivia Question: On the TV series Moesha, what famous singer made multiple guest appearances as Moesha's boyfriend Jeremy?  ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.)

Later --
Ariana Rawls for Cynopsis: International Edition
01.10.08

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E-mail  for rates and specs for Job Openings. 

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