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A CYNOPSIS MESSAGE FROM
DISNEY MEDIA
ADVERTISING SALES AND MARKETING GROUP
Disney Media
Advertising Sales and Marketing Group
The hottest ticket in town for reaching kids and families. The most powerful media reaching kids and families is now working in concert to bring advertisers integrated marketing solutions tailored for their unique needs. DISNEY CHANNEL - ABC KIDS - TOON DISNEY DISNEY ONLINE - RADIO DISNEY - DISNEY ADVENTURES For more information, please contact: Tricia Wilber 212-782-0600 Cynopsis: Kids! 2/07/07 Good morning. It's Wednesday, February 7, 2007 and this is your first early morning Kids! briefing. With its kid TV ad-sales upfront set for tomorrow in NYC, Disney has unveiled Disney Media Advertising Sales and Marketing Group, its new ad-sales and promotions entity for its kid and family targeted multi-platform business, which includes TV, online, radio and publishing. Tricia Wilber has been upped to EVP and will lead the integrated group. Wilber will report to division heads, Rich Ross, President/Disney Channel Worldwide; Steve Wadsworth, President/Walt Disney Internet Group; and Russell Hampton, President/Disney Publishing Worldwide. Nickelodeon launched its new live-action comedy The Naked Brothers Band with back-to-back episodes this past Saturday, February 3 at 8:30p and 9p, together reaching 4.7 million total viewers, and providing the network with its highest-rated series premiere in seven years among K6-11 averaging 2.0 million. The two episode premieres also punched in as the top shows in their time periods versus broadcast and cable TV with both Kids and Tweens. The two episodes are available on iTunes as of yesterday. The National Academy of Television Arts & Sciences will announce nominations for the Children’s Programming categories of the Daytime Emmy Awards this afternoon at the KidScreen Summit in New York City. NEW PRODUCTION & DEVELOPMENT In Canada, The Family Channel has picked up The Latest Buzz (13x22’), a new live-action tween-targeted series from Decode Entertainment. DHX Media Ltd., the indie international TV producer/distributor and Decode’s parent company, will hold the worldwide distribution rights to the property. The project, previously titled Glimmer, revolves around a magazine titled Teen Buzz that makes a move to let teens actually run the periodical. MORE KIDS STUFF This week marks the HarperCollins’ release of Out of the Ballpark ($16.99), a new kids book by New York Yankee AROD (aka Alex Rodriguez) and illustrator Frank Morrison. The book is available in hardcover in both an English language and Spanish language version. AROD is on tour promoting the book. The presses are working at a faster clip in order to move up the publishing dates for several books about Barbaro, the Kentucky Derby winning colt, following his death last week, according to Publishers Weekly. Among the books in the works is Barbaro: America’s Horse, from Aladdin, an imprint of Simon & Schuster. Written by Shelley Fraser Mickle, Aladdin had originally slated the book for release April 10, 2007, but the publisher has moved that date up and the book is now expected to be available at retail by March 13. The book will include mention of Barbaro’s passing. In May of last year Barbaro became as well known for his will to survive a life threatening leg injury that occurred during the running of the Preakness Stakes, and ensuing complications, as well as his ability to win. MARKETING/LICENSING DIC Entertainment has named Mattel as the Master Toy Partner for its new tween girl targeted brand SPG: The Slumber Party Girls. Mattel will develop a new line of toys across a range of categories including dolls, accessories, play sets, and DVD games, which will debut at retail in 2008. Cartoon Network Enterprises has awarded D3Publisher of America, Inc. the interactive game rights to its animated series Ben 10. Under the deal D3PA has worldwide publishing rights to develop and publish console, handheld and PC games based on the Ben 10 series. The first Ben 10 interactive video game is scheduled for release in fall 2007. Through previous deals with Cartoon Network, D3PA has produced games for Nintendo’s GBA and DS platforms based on the network’s animated series Hi Hi PuffyAmiYumi. Animation Collective has named Picture Box Distribution and Small Screen Distribution as international sales agents for its animated series Ellen’s Acres. Picture Box will handle broadcast and home video sales for the series in Canada, Europe, Middle East and Africa. Meanwhile, Small Screen will oversee broadcast and home video sales in Asia as well as Latin American sales via subagent Leyla Formoso. Naked Brothers Band The Movie, based on Nickelodeon’s new series, will be released on DVD in spring 2007. The release will include bonuses such as an exclusive, extended play CD sampler with music songs from the movie. EXECUTIVE MOVES Tricia Wilber, the new EVP/Disney Media Advertising Sales and Marketing Group, Disney’s newly integrated ad-sales and promotions unit for kids/family business, has set teams to lead each business area to maximize multi-platform opportunities:
Nickelodeon promotes two in its marketing and promotions group:
National Geographic Kids Entertainment adds two new positions:
Jonathan Taylor has been appointed VP/Public Relations Starz Media. Responsible for all press and PR activities for the production/distribution company, Taylor will report to Tom Southwick, SVP/Corporate Communications. Taylor had been SVP, Lippin Group, the PR agency that represents a range of clients including Starz Media and Starz Entertainment. The Lippin Group will maintain its existing relationship with Starz. Previously, Taylor served as the TV, home entertainment and radio editor for the LA Times, and in several editorial positions at Variety. RATINGS Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 1/29-2/4/07 : Total Day (000) Primetime (000) NICK°: 1258 DSNY*: 1246 DSNY*: 772 CARTOON: 771 CARTOON: 615 NAN**: 564 NAN**: 292 TOON DIS: 132 ADSM**: 273 NICKTOONS: 96 NOG/THE N: 114 DISCOVERY: 94 TOON DIS.: 107 ANIMAL PLANET: 71 NICKTOONS: 68 BET: 64 DISCOVERY: 68 MTV: 54 BET: 45 THE N: 43 TLC: 43 Source: Disney Research from Nielsen Media Research Data Live + SD Data *Disney Channel is not an ad supported cable network, unlike the others in this listing. **Denotes a network that broadcasts less than 51% of minutes in a 24hr day. °Nickelodeon Total Day 6a-11p Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 1/29-2/4/07 : Total Day (000) Primetime (000) NICK°: 670 DSNY*: 946 DSNY*: 507 CARTOON: 565 CARTOON: 395 NAN**: 424 NAN**: 210 TOON DIS: 67 ADSM**: 203 DISCOVERY: 63 TOON DIS.: 54 ANIMAL PLANET: 54 DISCOVERY: 51 NICKTOONS: 54 ANIMAL PLANET: 31 BET: 38 NICKTOONS: 40 MTV: 37 NOGGIN: 27 THE N: 33 BET: 27 Source: Disney Research from Nielsen Media Research Data Live + SD Data *Disney Channel is not an ad supported cable network, unlike the others in this listing. **Denotes a network that broadcasts less than 51% of minutes in a 24hr day. °Nickelodeon Total Day 6a-11p Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 1/29-2/4/07 : Total Day (000) Primetime (000) NICK°: 482 DSNY*: 817 DSNY*: 422 CARTOON: 420 CARTOON: 276 NAN**: 390 ADSM**: 244 MTV: 138 NAN**: 237 DISCOVERY: 89 MTV: 87 COMEDY: 79 DISCOVERY: 60 THE N: 67 BET: 49 BET: 64 COMEDY: 42 ANIMAL PLANET: 47 TOON DIS: 32 TOON DIS.: 39 Source: Disney Research from Nielsen Media Research Data Live + SD Data *Disney Channel is not an ad supported cable network, unlike the others in this listing. **Denotes a network that broadcasts less than 51% of minutes in a 24hr day. °Nickelodeon Total Day 6a-11p Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, February 2, 2007, 6am-11pm, ranked by K2-11: NICKELODEON: K2-11 1110; K6-11 560; TWEENS 9-14 394 DISNEY CHANNEL: K2-11 883; K6-11 590; TWEENS 9-14 450 CARTOON NETWORK: K2-11 706; K6-11 411; TWEENS 9-14 270 TOON DISNEY: K2-11 163; K6-11 86; TWEENS 9-14 48 Source: MTVN Research from Nielsen Media Research Data Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, February 3, 2007, 6am-11pm, ranked by K2-11: NICKELODEON: K2-11 1642; K6-11 1072; TWEENS 9-14 836 DISNEY CHANNEL: K2-11 1022; K6-11 612; TWEENS 9-14 470 CARTOON NETWORK: K2-11 678; K6-11 528; TWEENS 9-14 417 TOON DISNEY: K2-11 140; K6-11 69; TWEENS 9-14 51 Source: MTVN Research from Nielsen Media Research Data Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, February 4, 2007, 6am-11pm, ranked by K2-11: NICKELODEON: K2-11 1300; K6-11 834; TWEENS 9-14 584 CARTOON NETWORK: K2-11 957; K6-11 648; TWEENS 9-14 377 DISNEY CHANNEL: K2-11 914; K6-11 589; TWEENS 9-14 483 TOON DISNEY: K2-11 129; K6-11 64; TWEENS 9-14 43 Source: MTVN Research from Nielsen Media Research Data Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, February 5, 2007, 6am-11pm, ranked by K2-11: NICKELODEON: K2-11 1206; K6-11 490; TWEENS 9-14 368 DISNEY CHANNEL: K2-11 1015; K6-11 638; TWEENS 9-14 548 CARTOON NETWORK: K2-11 562; K6-11 355; TWEENS 9-14 254 TOON DISNEY: K2-11 118; K6-11 68; TWEENS 9-14 38 Source: MTVN Research from Nielsen Media Research Data Answer to Yesterday's trivia question: The twins from Suite Life with Zack and Cody once played a character opposite Adam Sandler. What character and film was it? JULIAN in BIG DADDY Kudos to: Sonia Mendez-WCBD/Charleston SC; Liza Yessaian-Cartoon Network/NY; David Stern-Bard Entertainment/NY; Izzy Neis-Star Farm Productions/Chicago; Peter Sloan-Madhouse Entertainment/Beverly Hills; Amanda Zolper-TOKYOPOP Inc/LA; Pat Brady-CESD Talent/LA; Cathy Korda-ABC Entertainment/Burbank; David Brunner-AGB Nielsen Media Research/Lugano Switzerland Today's Trivia Question: What advertiser used this slogan: "A great weekend in every box."? ( with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.) Later -- Gwen Gwen Billings for Cynopsis Kids! 2.07.07 Cynopsis Ad Sales: Mark Bohn - 203-583-1224 / Classifieds: Trish Pihonak - 203-926-9878 / Features available at Cynopsis website: www.cynopsis.com Cynopsis Kids Daily audio podcasts - streaming (download optional) Extended Classified Ads Subscribe a new address or change your email address Unsubscribe Media Kits for all editions Archive Cynopsis Contact info To Unsubscribe from this edition or any Cynopsis editions, please click here Cable U - Know Networks Better. Pitch Smarter. Click here. All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2007 Cyn opsis CLASSIFIEDS - For More classifieds, visit the Cynopsis.com classifieds page here JOB OPENING: RESEARCH ANALYST/The Outdoor Channel/Temecula, CA: 2 yrs research exp at media co, research firm or agency. Strong analytical/comm skils, exp. with Nielsen, MRI, CMR/TNS, etc. Resume to (2/14) JOB OPENING: VIRAL MARKETING DIRECTOR/Current TV, SF, CA: 7+ yrs. exp. Drive Current TV brand awareness by developing & executing viral, guerilla & college marketing efforts. www.current.tv Email: EOE (2/14) JOB OPENING: BUSINESS DEVELOPMENT EXECUTIVE/NYC: Media auditing firm seeks exp’d business dvlpmnt exec. Duties include mngng active new business projects & developing further new business initiatives. Send resume: (2/14) JOB OPENING: MEDIA RECRUITER/TTS Media/NY: Prospect media & adv profs. Support Acct team with client service & netwrkg. Self-starter to join fast-paced team! Strg comm & desire to make big $$ nec. Apply: (2/14) JOB OPENING: AD SALES ASSIST/TV ONE/Chicago: Entry level to provide general support to office/maintain client schedules/general stewardship. See description and apply at www.tvoneonline.com (2/13) JOB OPENING: ENTRY LEVEL, ASST TO CR. SERV. SVP/NYC: Work w/ TV's 7 best network on-air promo teams. Must be sharp, ambitious, personable writer with STRONG work ethic. Resumes to (2/13) JOB OPENING: COORD, INT'L PROG OPS/ MTV/NYC/3 mth cont. Client srvc role, resp for shipping tapes etc. Skills Req: Knwldg/Passion for TV, Proj mgt exp, Strg comm skills, Pro-active, Team player, EOE/M/F/D/AAP. (2/13) JOB OPENING: MANAGER, RESEARCH/BURBANK: Buena Vista TV. 3+ yrs. exp. TV research and syndication. Nielsen Galaxy Expl, WRAP Overnights/Sweeps and interpreting local station ratings exp. Visit www.disneycareers.com REQ 64815 to apply (2/13) JOB OPENING: RESEARCH DIRECTOR, PROGRAMMING/ HGTV/Knoxville: 8 yrs cable networks exp. Strong analytical skills & strategic thinker. Expertise: N-Power, other Nielsen and secondary tools. # 5850-U (2/20) JOB OPENING: PRODUCERS /NY based Nationally Syndicated Television Show: Must have at least 5 years experience RESUMES: . (2/13) JOB OPENING: DIG MEDIA RESEARCH SR PROJ MGR/Turner: Supports new/existing corp dig media efforts in mobile/online/port DVR/A2M2 6+ yrs new/trad media res exp req'd, - www.turnerjobs.com req #73778BR (2/13) JOB OPENING: DIG MEDIA RESEARCH PROJ MGR/Turner: Supports new/existing corp dig media efforts in mobile/online/port DVR/A2M2 4+ yrs new/trad media res exp req'd, - www.turnerjobs.com req #73779BR (2/13) JOB OPENING: PUBLICIST /SCHOLASTIC NYC/3yrs PR exp;strong writing, pitching, & strategic PR skills;Interest in kids' issues incl education a+ at mission-driven Co. Apply: www.scholastic.com job #NY1838 (2/13) JOB OPENING: ACCT EXECUTIVE/ Cablevision NJ locs: Interactive TV Advertising Acct Exec opportunity. 3+yrs strong sales ability some classified advertising and\or realty experience a plus. www.cablevision.jobs req# 660BR (2/10) JOB OPENING: RESEARCH COORDINATOR/Nick Jr.- Dora the Explorer/NYC: Responsible for scheduling research. Assemble and read storybooks. Organizational skills a must. Experience with children a plus. Email (2/10) JOB OPENING: DIR, DIGITAL MEDIA/National Geo Channel/Washington, DC: oversee all digital product including web, vod, mobile; dvlp content; oversee site traffic; 10+ yrs in online media mktg or production; www.foxcareers.com (2/10) JOB OPENING: RSRCH ANALYST/TV ONE Ad Sales/NYC: Compose rsrch reports using Nielsen & syndicated data. Bach deg, 1-2yrs exp and multitasking pro. Visit us at www.tvoneonline.com to apply. (2/10) JOB OPENING: SR MANAGER, COMMUNICATIONS/Nickelodeon/NYC: 5+yrs exp TV Comm/PR/media relations, Strg written/oral comm. skills, Strng strategy exp, Strng media contacts, EOE/M/F/D/AAP. Apply www.mtvncareers.com (2/10) JOB OPENING: ART DIRECTOR/Nicktoons/NYC: 6+yrs design/art dir exp in TV/Film/Adv, Strg creative/concept skills, Strng knwldge popculture/NICK brand, www.mtvncareers.com (2/10) JOB OPENING: DIRECTOR, PROGRAM PLANNING/Nicktoons/NYC: 6+yrs Program Sked exp in Cable/Broadcast TV, Strg time-mgmt/org skills, Exp in operations/research & prob-solving skills, EOE/M/F/D/AAP. Apply www.mtvncareers.com (2/10) JOB OPENING: AD SALES/MKTG DIR/VIZ Media/SF: ( www.viz.com) Min 5yrs related bus exp, manages ad sales lists, assists in development of ad sales & mktg strategy. Email resume and salary reqs NO ATTACHMENTS to (2/10) JOB OPENING: MRKTNG DIR/National Geographic Channel/Washington, DC: Dvlp sponsorships, promos, revenue opps; mktg comm & ad campaigns; upfront mktg; 10+ yrs in mktg/ad in tv/media sales env; strong comm skills; www.foxcareers.com (2/9) JOB OPENING: MANAGER, INTEGRATED SLS & MKTG/Fox Entertainment/NY: Dvlp integrated sales initiatives, sponsors, promos; oversee mktg execution; 5+yrs mktg in ent/media sales env; strong comm skills; www.foxcareers.com (2/9) JOB OPENING: SALES ASSISTANT (2)/Hallmark Channel-NY/Chicago: Works with AE's and Planners to service & maintain agencies/clients on daily basis. See full posting at www.hallmarkchannel.com . Resumes: (2/9) JOB OPENING: RESEARCH ANALYST/TNT, TBS, Court TV Ad Sales/NY: 1-2 yrs research exp at network/agency, strong analytical/communication skils, proficient with Nielsen systems and MS Office. Resume to: (2/9) JOB OPENING: DIRECTOR OF MARKETING/Burbank: Creation/execution marketing plans to support revenue generating and consumer marketing goals for children's TV series. Minimum 10 yrs ent. industry experience. Email: (2/9) JOB OPENING: SALES COORD/GSN/NY: For Direct Response Dept. Daily input of DR orders into Gabriel system & daily coordination w/GSN traffic. Strong comm. & multi tasking skills needed. Send resume to (2/9) JOB OPENING: SR MGR, MEDIA STRATEGY & PLAN'G/National Geo Channel/DC: Dvlp & exec off/on-air media plans; partner w/ external media agency; oversee b'cast logs; 3+yrs media plan'g w/in ntwrk or media agency; www.foxcareers.com (2/8) JOB OPENING: ASSOCIATE SALES DIRECTOR/IMS, New York: Sell IMS software to agency and media accounts. 5+ years experience agency or media sales/planning/research. Experience using IMS software a +. www.nielsen.com/careers (#633BR)(2/8) JOB OPENING: SR RESEARCH ANALYST/CBS/LA: Assist in the preparation of research studies, reports, & related analysis dealing w/ nat'l viewing trends. Please apply online: www.cbscareers.com & ref job number 1878 (2/8) JOB OPENING: HANDS-ON DIR/Online/New Span TV Net/NY: Proj mgr, dvlp concepts, mktng, social networks . Fluent writ/spken Span. Resume to: (2/8) JOB OPENING: MKTG/PR COORD/New Span Net/ NYC: 3+yrs PR/Mktg exp. Strong writing/online/account skills. Fast, multi-tasking environment. Span-Fluent req. Power-point a plus. Resume to (2/8) JOB OPENING: AFFIL. MKTG COORD/Oxygen/NY:Detailed multi-tasker w/Web 2.0, brdbnd knwlg., a +. Coor. mktg efforts incl., promos/collateral. Details at: http://dev.oxygen.corp/basics/jobs.aspx, resume. to: (2/8) JOB OPENING: SALES PLANNER/Comcast Networks (VS/G4)/Chicago: Assist AE with sales process; cable or agency experience required; must be detailed-oriented, multitasker with exc. comm skills. Apply at www.comcast.com , Req#43101BR. (2/8) WINTER INTERNSHIPS - These positions are for credit only - nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at . WINTER INTERNSHIP CREDITS ONLY: LeadDog Marketing Group/NYC an event mktg and brand promotions agency seeks ACCOUNT MANAGEMENT INTERN to work 3 dys/wk. Strong oral and writing skills. Submit resume and cover to (2/9) WINTER INTERNSHIP CREDITS ONLY: DISTRIBUTION AND MARKETING INTERN wanted for the Los Angeles branch office of Korean animation studio Enemes, Inc. Ability to make own hours and learn tons! Send queries to (2/8) WINTER INTERNSHIP CREDITS ONLY: MEDIA INTERN/NYC: SOHO PROD CO seeking intern interested in viral marketing to evaluate social networking sites. High energy and resourcefulness a must 10-15 hr/wk. Send cover letter & resume to (2/8) WINTER INTERNSHIP CREDITS ONLY: PRODUCTION INTERNS/Red Moxie/NYC: Reality Show. Assist with research, logging, screening, working shoots, etc. Word &Excel. Ability to shoot mini DV a plus. Send resume and cover letter to (2/8) WINTER INTERNSHIP CREDITS ONLY: Open house Feb 2, 07/Atlas Media: A full-service, independent TV & feature film production co. specializing in non-fiction prgrmng. For res; email resume to: Alexa Coyle at (2/8) WINTER INTERNSHIP CREDITS ONLY: LeadDog Marketing Group/NYC an event mktg and brand promotions agency seeks BUSINESS DEVELOPMENT INTERN to work 3 dys/wk. Must have exp. in MS word, PPT & excel. Submit resume & cover to (2/8) WINTER INTERNSHIP CREDITS ONLY: LeadDog Marketing Group/NYC an event mktg & brand promotions agency seeks MARKET RESEARCH INTERN to work on exciting account for a Fortune 100 Company. Avail 24 hrs a wk. Submit resume to (2/8) WINTER INTERNSHIP CREDITS ONLY: LeadDog Marketing Group/NYC an event mktg and brand promotions agency seeks WRITING INTERN to work on exciting account for a Fortune 100 Company. Avail 24 hrs a wk. Submit resume to (2/8) WINTER INTERNSHIP CREDITS ONLY: LeadDog Marketing Group/NYC an event mktg and brand promotions agency seeks PROOFREADING INTERN to work on exciting account for a Fortune 100 Company. Avail 24 hrs a wk. Submit resume to (2/8) SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED -- SITUATION WANTED: Jon and John: Writing/Directing//Producing team with chops seek freelance projects. Pilot projects with talent attached are available. Promos, pilots, satire, guerilla shoots. Contact (2/13) SITUATION WANTED: New Media Specialist, Experienced News Manager, Emmy Award seasoned Journalist & Network Producer seeks management opportunities. Bilingual, fluent in Spanish. Full time or freelance. (2/13) SITUATION WANTED: ENTRY LEVEL/ASSISTANT/COORDINATOR (NYC): 3+ yrs freelance on independent films. Asst in ent industry. Excellent skills incl. computer, multitasking, communication. Available immediately. Contact (2/9) E-mail for rates and specs for Job Openings. Are you looking for a job? Post your Situation Wanted Ad here -- Email for specs. |
