CynMCE & Int'l 03/08/05 Print E-mail
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CYNTHIA TURNER'S
Cyn opsis: MCE
03/08/05

Good morning! It's Tuesday, March 8, 2005, and this is your first early morning Multi-Cultural briefing. 

HISPANIC MARKET:

SmartVideo Technologies and OlympuSAT have signed on a joint venture to convey Hispanic network programs to cellphone and PDA subscribers.  Twenty four channels including B Mania TV, Cine Mexicano, Colours TV, Daystar Television, Latin TV and TBN from OlympuSAT's Hispanic, Digital I and Faith & Families packages will be offered to 50+ million mobile phone subscribers as of April 1. 

Casting Call: Are you a Miami-based Hispanic with interesting experiences, prose or thoughts about living in the US?  Well, Latino Media Works is creating a campaign for HBO Latino titled Habla! that will spotlight interesting anecdotes in English and/or Spanish.  The submission deadline is March 15.  For more info, check
www.latinomediaworks.com or email habla with your story for audition consideration.

LATAM MARKET:

TOP 10 US SERIES ON BROADCAST TV IN CHILE, JANUARY 2005
(Ranked by Rating, Indiv 4+)
Channel        Program                                                    Rating        Viewers (000)
CH13*           Sabado Gigante                                         3.66             225.71
CH04**          Sala de Pareja                                           3.55             219.38
CH13             The Simpsons                                            3.37             208.33
CH09***         Little Lulu                                                   3.28             202.94
CH07****       The Mind of the Married Man                     3.25             201.12
CH09             Mighty Morphin' Power Rangers                3.11            192.79
CH09             Spongebob Squarepants                           2.85             176.35
CH13             C.S.I.: Crime Scene Investigation              2.84             175.85
CH09             The Wild Thornberrys                                 2.76             170.36
CH09             He-Man and the Masters of the Universe   2.76             170.88       
*CH13: Universidad Catolica
**CH04: La Red
***CH09: Megavision
****CH07: Television Nacional de Chile
Average of Rating & Viewers for Total Runs in the Month
Source: Computer Applications Development, Inc. (CAD) Software & Specialized Reporting ( ) / IBOPE Media Information

AFRICAN AMERICAN MARKET:

Media International Concepts, Inc., BEN Asset Group and BEN's subsidiary Black Education Network inked a development deal for two African American-focused pilot shows for two new solution-oriented radio series.  The first show will center on the Congressional Black Caucus by focusing on national issues that affect and concern the African American community in general.  The other show will look at prevalent health problems African Americans face across the nation.  More info at www.mici.tv.

The 1948-1950 civil rights radio drama "Destination Freedom" was donated to The Museum of Broadcast Communications (MBC) by the creator's wife, Clarice Durham.  The late Richard Durham first began airing the series on WMAQ Radio on June 27, 1948 with an initial sponsorship from Chicago Defender and then from the Chicago Urban League.   The 91 tapes  will be digitized in order to “create online lesson plans that will introduce Durham to a wider audience and a new generation," according to MBC's founder/president, Bruce DuMont.

ABC's Sunday night feature movie, Their Eyes Were Watching God, brought in a high 8.7/21 A18-49 rating for its 9-11 pm portion (the movie ended at 11:30 pm).  The film attracted 25 million viewers and helped give the network its biggest Sunday primetime audience in 4 years (excluding the Academy Awards and Super Bowl of course) with the additional good ratings for Extreme Makeover: Home Edition (7.2/17 for A18-49 and 17.8 million total viewers). 

The Tavis Smiley Center for Professional Media Studies will be able to extend additional financial support to minority journalism students with the acceptance of a $100,000 grant from Wal-Mart Stores, Inc..  The new center opened its doors only last month at Texas Southern University to encourage the study of mass communications and training within the minority student community.

ASIAN MARKET:

Nicktoons and Xilam Animation are teaming up to produce Shuriken School (26x30) for Nickelodeon's digital channel.  The France-based production company will create the animated series (originally from Zinkia Entertainment) about a Japanese boy in his first year at a Ninja school.  Set to debut in 2006, Shuriken School is targeted for 6-11 year old kids with a Japanese-European anime mix. 

The US and global TV, merchandising and licensing right to Taiwan's ThunderForce cartoon have been picked up by Broadway Video Enterprises and GoodTimes Entertainment from Distant Horizon.  The martial arts series will debut this fall on the Cartoon Network's toonami block with the new name of Wulin Warriors: Legend of the Seven Stars.  Animation Collective will produce the US version with 13 half-hour episodes that include martial arts, puppetry and animation.

GAY/LESBIAN MARKET:

In a follow-up joint collaboration, Showtime Networks and Embrace Productions are partnering again to bring the "Midori presents Queer As Folk - Ancient Babylon Tour" to nightclubs nationwide following their 2003 and 2004 tour.  At each stop this summer, the tour will recreate the Showtime series' on-set club with ancient Babylon-inspired decorating and RKM performances.  In addition, the TV series' actors will make appearances during the tour's duration. 

INTERNATIONAL MARKET:

Top 10 United Kingdom Box Office Estimates- February 25  March 3, 2005
Hide and Seek (20th Century Fox)                          $4.3 million  opening wk
Meet the Fockers (United Intl. Pictures)                  $2.71 million  5 wk total $51.22m
Shall We Dance? (Buena Vista Intl.)                       $2.1 million  2 wk total $5.20m
Ocean's Twelve (Warner Bros.)                              $1.8 million  4 wk total $22.46m
The Life Aquatic (Buena Vista Intl)                          $1.41 million  2 wk total $1.5m
Are We There Yet? (Sony Pictures Intl.)                  $1.36 million  2 wk total $3.44m
Coach Carter (United Intl. Pictures)                          $1.34 million  opening wk
Spongebob Squarepants (United Intl. Pictures)       $1.18 million  3 wk total $9.41m
The Magic Roundabout (Pathe Distribution Ltd)      $1.14 million  3 wk total $10.09m
Sideways (20th Century Fox)                                   $871,023  5 wk total $5.48m
*Source: Nielsen EDI and Variety


Answer to Yesterday's Trivia Question: On the Dick Van Dyke Show, what was Buddy Sorrell's wife's real name?  PICKLES real name was FIONA.  Kudos to: David Lerner-Mindshare/NY; John Hodgson-Oklahoma State Univ Sch of Journalism & Bcsting/Stillwater; Andrea Blain-Andrea Blain Public Relations/Skokie.

Today's Trivia Question:  What was the name of the program director who replaced Andy Travis at WKRP in Cincinnati? (click here with your answer and be sure to include your name, company, city and time zone with your answer.  Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you've been mentioned in any of the Cynopsis editions, you can't be mentioned again that calendar week.)

Saludos - Ariana
Ariana Rawls for Cynthia Turner's Cynopsis: M-CE
03/08/05
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JOB OPENING: COMM SUPERVISOR /NatGeo Channel, DC. Excellent multi-tasking, writing & org. skills. Exp. w/project mgmt, events & budget tracking. Knowledge of PR/TV industry pref. Min 2 yrs as coord. or equiv. Info: www. foxcareers.com (3/11)

JOB OPENING:  VP of AD TRADE MARKETING - Court TV, NY., For info go to: http://www.courttv.com/about/careers/ (3/10)

JOB OPENING:  DIRECTOR/BUSINESS DEV/Fox Bcsting Co. 5-8 yrs w/M&A transaction exp; entert., media or tech exp pref; Financial analysis, modeling/deal making expertise essential. MBA from top tier school.Apply: www.foxcareers.com (3/10)

JOB OPENING:  RESEARCH ANALYST-King World/CBS-Short Hills, NJ. 1-3 yrs exp analyzing local mkts data, writing research-based sales pres.; knwldg of Nielsen, WRAP Sweeps, Ovnt systems; Pwrpnt, Excel. Resume:   (3/10)

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