Editions

2/13/14

Cynopsis: Sports 02.13.14 Good morning. It’s Thursday, February 13, 2014, and this is your first early morning Sports briefing.  A big night for NBC Olympics on Tuesday, as national headlines surrounding Bob Costas, Erin Hamlin and Shaun White drove 23.7 million viewers to the network in primetime. That […]

2/13/14

  Cynopsis: DIGITAL 02.13.14 Good morning. It’s Thursday, February 13, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Comcast struck a deal yesterday with Warner Bros. to sell its titles through Xfinity On Demand. Xfinity was the first […]

2/13/14

A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS Animal Planet Sets Huge Records PUPPY BOWL WINS THE BIG GAME 13.5M Viewers Tuned-In #1 Telecast in All of Cable #2 Telecast in All of TV PUPPIES DOMINATE SOCIAL MEDIA #2 Buzzed About Show Behind the Super Bowl Source. Cynopsis 02.13.14 Good morning.It’s Thursday, February 13, 2014, and […]

2/12/14

Cynopsis: Sports 02.12.14 Good morning. It’s Wednesday, February 12, 2014, and this is your first early morning Sports briefing.  NBC Sports is getting into the NASCAR game early, announcing the launch of NASCAR America, a new 30-minute daily show dedicated to speed and stock car racing. The series […]

2/12/14

Cynopsis: DIGITAL 02.12.14 Good morning. It’s Wednesday, February 12, 2014, and this is your first early morning digital briefing. Google signed an ad measurement deal with comScore yesterday to integrate comScore’s Validated Campaign Essentials into the search provider’s DoubleClick business. At the Cynopsis Media Boot Camp yesterday, comScore Senior […]

2/12/14

A CYNOPSIS MESSAGE FROM OXYGEN MEDIA ((((oxygen insights)))) PUT A RING ON IT? NOT FOR MILLENNIAL WOMEN Millennial Women insist on exploring new family dynamics. Only 1 in 6 were raised by both parents; unmarried motherhood isn’t feared(source) Need to rethink your brand’s approach to these heads of households? For insights on the new […]

2/12/14

Cynopsis: Kids! 02.12.14 Good morning.It’s Wednesday, February 12, 2014, and this is your first early morning briefing. TODAY’S TOP NEWS Kidscreen News: Kids entertainment execs had lots to say at yesterday’s Kidscreen Summit in New York. Here are some highlights:  – Don’t expect to learn details […]

2/11/14

A CYNOPSIS MESSAGE FROM WE TV MARRIAGE BOOT CAMP THE SERIES THAT MADE WE tv THE #1 NETWORK VS. COMPETITIVE NETWORKS ON FRIDAY NIGHTS RETURNS MARCH 7TH FRIDAYS 9P|8C GET A SNEAK PEEK Click here for sourcing Cynopsis 02.11.14 Good morning.It’s Tuesday, February 11, 2014, and this is your first early morning briefing. […]

2/11/14

Cynopsis: DIGITAL 02.11.14 Good morning. It’s Tuesday, February 11, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Cable news net HLN, known for its coverage of high-profile crime cases, is rebranding as “the first TV network for […]

2/10/14

Cynopsis: Sports 02.10.14 Good morning. It’s Monday, February 10, 2014, and this is your first early morning Sports briefing.  This week marks the launch of the 2014 NBA All-Star Weekend with more than 24 hours of coverage on TNT, including the big game on Feb. 16 at […]

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