Cynopsis Media Editors

Cynthia Turner is Founder/Editor Emeritus of Cynopsis Media. Prior to starting Cynopsis Media in 1997, Cynthia was a stunt-woman, a trapeze artist, a professional bull rider, and an international spy.  However, when life became mundane and too easy she decided to take on a harder challenge of making sense of the television industry and so was born Cynopsis, the "flagship" edition of Cynopsis Media.

 
Roberta Caploe became the Editorial Director of Cynopsis Media in January 2013. Previously, Ms. Caploe was Executive Director at Prevention Magazine and Executive Editor of Ladies’ Home Journal and Seventeen magazines. As Editor-in-Chief of Primedia’s Youth Entertainment Group, she rebranded four tween titles: Tiger Beat, Bop, Teen Beat and 16. She is also the co-author of Melrose Confidential: an Unauthorized Guide to Melrose Place and was a regular correspondent on E! Entertainment's Gossip Show. Roberta received her B.A. from Barnard College. She lives in New York City.

Lisa Ball, Contributing Editor to Cynopsis and Cynopsis Media Special Editions since March 2006, has been involved with media, advertising and marketing for more than 25 years.  Previously, Lisa was an Account Director and a Media Director for various Mid-West advertising agencies including one of the largest independently-owned agencies in the US, Bernstein-Rein of Kansas City, where she negotiated multi-million dollar national television and radio deals for such global clients as Walmart Stores and Thrifty among others.  Leisure time for Lisa means spending quality time with her husband and daughter traveling, gardening, visiting museums and attending concerts and volunteering at her daughter's school.

 

Cathy Applefeld Olson, Contributing Editor of Cynopsis: Kids!, been writing about the entertainment business since 1990, for publications including The Hollywood Reporter, Billboard, Telecommunications Reports and CableFAX. She was there when Time Warner launched VOD precursor the Full Service Network in Orlando (who remembers that?), and she remembers the launch of Radio Disney. Cathy loves children’s media because its audience demands the most bleeding-edge, dynamic content and delivery. And the industry is full of inspiring leaders who not only meet these demands, but amplify them. Her childhood favorites? She watched “Speed Racer” and “The Flintstones” for years longer than it was cool to do, and dreamed about “Escape to Witch Mountain.”

 

John Cox, Editor and writer of the newest e-publication Cynopsis: Classified Advantage comes to Cynopsis Media after retiring from a 15 year career in teaching.  Prior to teaching, John was with Apple Inc. as one of their top salesmen.  John also produces the Cynopsis WeeklyVideo.

 

Sahil Patel covers every facet of the digital video space for Cynopsis Media, including content, advertising, technology, deals, and emerging business models. As Associate Editor of Cynopsis Digital, Sahil oversees every issue of the daily newsletter, summarizing and contextualizing the latest news about those influencing and shaping the digital space, as well as interviewing their top executives. A graduate of Vanderbilt University, Sahil is a frequent moderator and analyst at premier industry events and programs, including the New York Television Festival and NPR's "On the Media."

 

Chris Pursell, Managing Editor for Cynopsis: Sports, has been in the trenches of television and sports since the 90s, serving as a reporter and editor for such publications as Daily Variety, Variety, TelevisionWeek and The Mexico City News. He recently held the position of Vice President of Content for PromaxBDA, launching and serving as editor-in-chief of Brief magazine as well as Daily Brief. He also created the Sports Media Marketing Awards for the organization, which honored the best marketing, design and branding initiatives from networks, leagues and teams.