A CYNOPSIS MESSAGE FROM DISNEY MEDIA Strong brands and great content drive engagement… Top Network: In 2015, Disney Channel was the #1 Network with Kids 2-11! Largest Share: Disney Media has the largest Share of Viewing in kids marketplace. More Views: Our apps and sites have over 121 million video views per month – more […]

03/23/16: Sarah Palin headed to court TV; Showtime rolls the Dice with full season drop; true transgender story lands at Freeform

Sarah Palin

A CYNOPSIS MESSAGE FROM NBCUNIVERSAL NBCU LIFESTYLE GROUP YOUNG, AFFLUENT, SOCIAL, TRENDSETTING CONSUMERS $15 return for every $1 spent – up to 4x higher than the competition +21% higher Engagement – LoveQuotient® We engage your consumers and sell your brands! NBCU LIFESTYLE GROUP | LIFE.TO THE FULLEST. | TOGETHER.NBCUNI.COM Bravo – Esquire – Oxygen […]

03/23/16: Google Chromecast app rebrands as Google Cast; AOL brings Moviefone in-house; comScore partners with Adobe

CYNOPSISDIGITAL 03.23.16 Good morning. It’s Wednesday March 23, 2016, and this is your first early morning digital briefing. TOP NEWS   The Chromecast app is no more; get used to calling it Google Cast. The rebranding reflects the expanding capabilities of the Google TV streaming app. No longer will its functionality be limited to the […]

03/23/16: MMA’s New York shot; Sponsors line up behind the World Cup of Hockey; Yahoo bets on Fantasy changes

CYNOPSISSPORTS 03.23.16 Good morning. It’s Wednesday March 23, 2016, and this is your first early morning Sports briefing.  MMA’s biggest battle yet is over. The sport notched a big win when a bipartisan New York State Assembly passed legislation to legalize and regulate professional mixed martial arts throughout the state. The passage of A.2604-C, sponsored […]

03/23/16: Sprout doubling down on originals; Nick travels to The Other Kingdom; Disney outlines gaming strategy

CYNOPSISKIDS 03.23.16 Good morning. It’s Wednesday, March 23, 2016, and this is your weekly issue of Cynopsis: Kids! TODAY’S TOP NEWS Sprout is amping up its original offerings, with plans to double original series this year and triple them by 2018, says Jennifer Giddens, Sprout VP of marketing. Upcoming fare – including Dot, about the […]