1/31/14

A CYNOPSIS MESSAGE FROM KELLER FAY GROUP


TV Advertising: The most “social” medium
% of consumer brand conversations that are initiated by:      

     TV commercial:         11.0%
    TV program:                7.8%
    Internet Ad:                4.8%
   
Social Media:              4.1%

Read Keller Fay Group’s free white paper.
Keller Fay Group can help you sell the “social power” of your audiences
Schedule a meeting today
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Cynopsis
01.31.14

Good morning.It’s Friday, January 31, 2014, and this is your first early morning briefing.

Tonight’s Premiere:
USA: Characters Unite: NFL Stars at 7p

Tonight’s Finale:
CW: The Carrie Diaries at 8p
 
Saturday’s Premiere:
Destination America: Hillbilly Blood at 9:00p

Sunday’s Finale:
Weather: Prospectors at 9p

NBCUniversal and Comcast announced a partnership to launch NBCU+ Powered by Comcast, a service to sell targeted ads to VOD users giving advertisers anonymized audience data. “As our advertising partners are being challenged to improve the effectiveness of their campaigns, our ability to optimize and target our media beyond traditional demographics with scale is a unique offering that NBCUniversal can now provide,” said Linda Yaccarino, president, advertising sales, NBCUniversal.Pricing for the product hasn’t been determined.

IN THE NEWS

Look for a reunion of Seinfeld – or something like it – “very, very soon,” said Jerry Seinfeld on WFAN radio Thursday. The comedian was fielding questions about a photo taken of him with former castmate Jason Alexander; Seinfeld confirmed Alexander was playing George Costanza in a “one and done” project that involves other characters from the iconic sitcom.

Shoving aside that $37.4 billion takeover bid from Charter Communications, Time Warner Cable CEO Rob Marcus reported the company beat fourth quarter profit estimates, and forecast subscriber growth. In a call with analysts on Thursday, Marcus discussed grabbing more customers with faster Internet speeds and better customer service, and dismissed Charter’s “too-low” offer. “I couldn’t be more enthusiastic about our future,” said Marcus. “We’re geared to manage this company for the long haul.”

Tribune Broadcasting is using the force of its local Fox TV stations to support its flagship cable net, WGN America, during the pre-game show for Sunday’s Super Bowl. The thirteen Tribune-owned Fox affiliates will air a promo for original scripted series Salem, to reach 12 million households. “Using Super Bowl Sunday to help launch original content on WGN America marks the beginning of an exciting, unified effort across Tribune to promote Salem,” said Matt Cherniss, president and GM, WGN America and Tribune Studios.Salem, part of the net’s relaunch as a destination for original content, premieres Sunday, April 20.

El Rey released a not-for-the squeamish trailer for supernatural crime drama, From Dusk Till Dawn: The Series, premiering Tuesday, March 11 at 9p. The 10-ep thriller tells the story of bank robbers and Texas Rangers, with a healthy dose of vampire.

The Academy of Motion Pictures Arts and Sciences yanked a nominee for best original song amid accusations of voting impropriety, saying songwriter Bruce Broughton, a former Academy governor, used his position to contact voters on behalf of little-known Alone Yet Not Alone (from the movie of the same name), creating the appearance of an unfair advantage. Broughton said in a statement he was “devastated… I simply asked people to find the song and consider it.”

The NFL is going deeper into digital with NFL Now, a digital net that will deliver personalized streams to viewers, starting this summer. Fans will be able to choose teams and fantasy football players, and have access to NFL videos, press conferences and live events, free on mobile devices through an app; a paid service called NFL Now Plus will offer premium features for a fee. Verizon, Yahoo, Microsoft and Gillette are onboard as launch partners.

Inside Politics is returning to CNN. The 30-minute news show was canceled in 2005, but returns Sunday, February 2 at 8:30a, hosted by the net’s John King.

E!, named an official media sponsor of 2014 Mercedes-Benz Fashion Weeks, promises live streaming of events, plus celeb interviews, event coverage and synergized programming on shows like Chelsea Lately and Fashion Police, kicking off February 6.

COMING UP

Family secrets, high fashion and celebrity collide in a 48 Hours investigation into the death of swimsuit designer Sylvie Cachay, and her ties to the son of an Oscar-winning songwriter. “Death at Soho House” airs Saturday, February 1 at 10p on CBS.

National Geographic Channel beats George Clooney to the punch with documentary Hunting Hitler’s Stolen Treasures: The Monuments Men, premiering Wednesday, February 5 at 8p. A companion to Clooney’s World War II drama The Monuments Men, opening two days later, the doc recounts the true story of two middle-aged art scholars who rescued important art from Nazi-occupied Europe.

My Five Wives follows a man, his five spouses and their 24 children, shunned by the fundamentalist Mormon Church but who continue as an independent plural family. The pilot of the TLC nine-ep series averaged 1.9 million viewers in September; premiere is Sunday, March 9 at 10p.

Can stem cells create a fountain of youth? That’s one of the theories explored in Science Channel‘s Stem Cell Universe with Stephen Hawking. Exec produced by Morgan Freeman, Revelations Entertainment, the special airs Monday, February 3 at 10p.

Anyone coming to the Black Sails party late can play catch-up on Saturday, March 15, when Starz airs a marathon launching at 1:55p, and ending with the season one finale at 9p. The net’s Da Vinci’s Demons also gets the marathon treatment, starting at 1p on Saturday, March 22 and ending with the premiere of season two at 9p.

Nickelodeon will pay tribute to Black History Month with a new Nick News with Linda Ellerbee episode, “Black, White and Brown V. Board of Education,” on Tuesday, February 11 at 8p. Additionally, the net will roll out four spots with real kids talking about inspirational African-Americans.

Upcoming USA comedy Playing House boasts an all-star line-up of comedy vet guest stars, including Saturday Night Live‘s Bobby Moynihan and John Lutz, Lindsay Sloane (Horrible Bosses),Jason Mantzoukas (The League), Ian Roberts (Upright Citizen Brigade) and Andy Daly (Eastbound and Down). Premiere is set for spring 2014.

Bravo‘s Inside the Actors Studio delivers a one-two Oscar nominee punch, welcoming Amy Adams (American Hustle) on Wednesday, February 19 at 8p and Matthew McConaughey (Dallas Buyers Club) on Thursday, February 20 at 8p.

Hallmark Channel has added another airing of Kitten Bowl on Super Bowl Sunday, February 2. The three-hour feline showdown will air at noon, 3p, 6p and 9p.

RETURNING SERIES

Former Miss USA Shanna Moakler joins VH1 reality series Hollywood Exes for season three, premiering Wednesday, April 30 at 9p. The franchise moves east for Atlanta Exes, with Tameka Raymond (ex of Usher) and four other once-better halves, launching this summer.

Banshee will return for a season three on Cinemax, for a 2015 premiere. The action series airs Fridays at 10p.

Bravo is bringing back Top Chef for a 12th go-round. The season 11 finale of the Magical Elves production airs Wednesday, February 5 at 10p; casting for season 12 starts February 18.

SYNDICATION

WGN America has acquired exclusive off-network rights to drama Elementary, for all seasons after each season has aired on CBS, from CBS Television Distribution. “It’s a perfect complement to our recent off-network acquisition, Person of Interest,” said Matt Cherniss, president and GM of WGN America and Tribune Studios.

CASTING

Tea Leoni will star in CBS drama pilot Madame Secretary, about the complicated life of a female Secretary of State. CBS Television Studios has Morgan Freeman among the exec producers, along with writer Barbara Hall, Lori McCreary and Tracy Mercer.

Tara Reid and Ian Ziering will reprise their Sharknado roles, to save New York this time, in Syfy’s Sharknado 2: The Second One. Also returning are writer Thunder Levin and director Anthony Ferrante. The Asylum production starts filming in New York February 13 for a July premiere.

Don’t missCynopsis Media’s ratings analysis, web analytics, and multi-platform buying themed Boot Camp to take place on February 11 at the Yale Club in NYC. Learn more & register here.

PRODUCTION & DEVELOPMENT

Moviemaker Craig Brewer (Hustle & Flow) struck a deal with Paramount to write, direct and exec produce two TV pilots. “As the television industry continues to expand its boundaries and open more doors for raw and creative storytelling,” said Brewer, “I feel incredibly fortunate to be teaming up with… the entire Paramount team.”

ABC ordered two more pilots: Selfie, about a self-obsessed 20-something, comes from Emily Kapnek (Suburgatory); Damaged Goods, created by Lauren Iungerich (Awkward) focuses on sexual politics.

More Time with Family scored a pilot order from CBS. Tom Papa is starring, writing and exec producing; Matt Damon and Ben Affleck are also among the exec producers, for Pearl Street Films.

CBS also issued a pilot order for an untitled drama from Universal Television, which will co-produce with CBS Television Studios, about a retired CIA operative pushed back into action by a terrorist threat.

MTV picked up coming-of-age drama Finding Carter, about a girl abducted as a toddler who’s returned to her parents. Terri Minsky (Sex and the City) exec produces. It’s the net’s third scripted drama series, after Awkward and Teen Wolf.

AWARDS SHOW CENTRAL

Entertainment industry pioneers Paris Barclay, a director and producer, and Cheryl Boone Isaacs, head of CBI Enterprises, Inc., will be inducted into the Image Awards Hall of Fame at the 45th Annual NAACP Image Awards on Saturday, February 22. Show airs on TV One at 9p, preceded by a red-carpet pre-show at 8p.

VALENTINE’S PROGRAMMING

RLTV, the cable net for adults 50+, launches multi-platform event “We’re All Heart,” celebrating V-Day and American Health Heart Month. The two-week promotion (February 3-16), sponsored by La-Z-Boy and MegaRed will feature romantic-themed programming and heart-healthy tips.

Showing the love this weekend:
Friday, January 31:
ABC:
Last Man Standing (special episode) at 8p
Saturday, February 1
Hallmark: Remember Sunday at 7p and 10p
Sunday, February 2
Up: “We Love Lucy Marathon”: 7th Heaven eps featuring little sister Lucy, 1p to 3a

RATINGS

Who says no one wants to watch ads? Super Bowl’s Greatest Commercials on CBS Wednesday night hit a 1.9 rating among A18-49, and 9.5 million total viewers. “Super Bowl Commercials just keep on giving,” exec producer Bob Horowitz, president of Juma Entertainment, tells Cynopsis. “What started on CBS 14 years ago continues to be an annual phenomenon.”

NBC‘s Revolution (1.3/4) and ABC‘s Suburgatory (1.5/4) tied series lows in the A18-49 demo Wednesday night; ABC’s Super Fun Night dropped 24 percent to hit a series low 1.3/3 (the ABC shows had repeats as lead-ins). The good news? ABC’s Nashville (1.5/4) and CW‘s Arrow (1.1/3) and The Tomorrow People (.7/2) were all up versus last week.

Wednesday’s finale of FX‘s American Horror Story: Coven delivered 4.2 million total viewers and 2.84 million A18-49. With a 2.2 A18-49 rating, the show beat its broadcast competition at 10p.

Nat Geo WILD had its best month ever in January, averaging .2 P25-54 in Prime. The network set viewership records in all key demos, averaging 285,000 total viewers in Prime and 108,000 P25-54, with two telecasts of The Incredible Dr. Pol scoring .6 P25-54, the highest in net history.

CBS daytimer The Talk delivered its second-largest weekly audience ever, averaging 2.98 million viewers.

Broadcast Morning News Shows  Weekly Average Ratings(week of January 20, 2014)
ABC: GMA 6.06 million total viewers; 2.0/14 and 2.52 million A25-54
NBC: Today 5.34 million total viewers; 1.9/13 and 2.15 million A25-54
CBS: This Morning 3.27 million total viewers; .9/6 and 1.18 million A25-54
Source: Nielsen, NTI

Wednesday A18-49 Analysis: FOX grabbed the most A18-49 viewers Wednesday with 3.8/10, according to final primetime national ratings from Nielsen. Fox’s American Idol averaged 3.5/10 in its first hour to top 8p, followed by 1.9/5 for CBS’s special Super Bowl’s Greatest Commercials. Idol scored 4.1/11 to win 9p; NBC’s Law and Order: SVU was second with 2.0/5. NBC’s Chicago PD took the top spot at 10p with 1.7/5, with UMA’s match right behind with 1.6/5.

Live + Same Day Household Ratings: Wednesday, January 22, 2013  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX

7.5/11

American Idol 7.5/11

CBS

4.8/8

Super Bowl’s Greatest Commercials 5.8/9, Criminal Minds [r] 4.2/6, CSI [r] 4.2/7

NBC

4.3/7

Revolution 3.3/5, Law and Order: SVU 5.1/8, Chicago PD 4.5/8

ABC

3.5/4

The Middle [r] 3.7/6, Suburgatory 3.3/5, Modern Family [r] 3.8/6, Super Fun Night 2.5/4, Nashville 3.6/6

UNI

1.8/3

Por Siempre Mi Amor 1.6/3, Que Vida Me Robo 2.2/3, Que Pobres Tan Ricos 1.7/3

CW

1.4/2

Arrow 1.8/3, Tomorrow People 1.1/2

UMA

1.2/2

Futbol Central .5/1, National Teams 1.5/2

TELE

.7/1

Impostora .7/1, Reina Sur .8/1, Santa Diablo .6/1

ION

.6/1

WWE Main Event .9/1, Burn Notice .4/1, Burn Notice .4/1


A18-49:  FOX 3.8/10, NBC 1.6/4, ABC 1.5/4, UNI 1.5/4, CBS 1.4/4, UMA 1.1/3, CW .9/2, TELE .5/2, ION .3/1

EXECUTIVE MOVES

Crown Media Family Networks promoted Darren Melameth to Senior Vice President of Program Planning & Acquisitions, and Randy Pope to Senior Vice President of Programming and Development, working on Hallmark Channel and Hallmark Movie Channel. Laurie Ferneau joins the company as Director of Programming for Scripted Series, focusing on Hallmark Channel; she had been Director of Development and Current Programming for Prospect Park.

Lisa Fischer joined UP as Executive Vice President, Advertising Sales. Previously, Fischer was Senior Vice President, Network Advertising Sales at ION Media Networks.


 A CYNOPSIS MESSAGE


CYNOPSIS KIDS !MAGINATION AWARDS
The competition for best kids’ programming and marketing initiatives

Entry Deadline:March 14, 2014
Late Submissions:March 21, 2014
Awards Event:June 11, 2014 (NYC)

Visit ourwebsitefor additional information on:

Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and FAQs.



Friday Fun Fact:
A full head’s worth of human hair could support 12 tons, or the weight of two elephants.

This day in history: 1893 – The trademark “Coca-Cola” was registered in the U.S. patent office.

Answer to Our Last Trivia Question:On season four of Desperate Housewives (2004-2012), why did Bree fake a pregnancy?When her teenaged daughter Danielle gave birth, Bree planned to pass the baby off as hers and Orson’s. Kudos to: Eric Emeric-AMC Networks/NYC, Robin Pate-Scripps Networks Interactive, Anne Kissel-ET Consulting/Palm City, FL, Liz Miller-ABC/NYC, Sally Sluss-Charter Media/St. Louis, MO, Mandi Shulman-Continental Television/Chicago, Dacia Smith-Continental Television/Chicago, Loretta Norman-KSM Media/Chicago, Aly Stogol-KOLD/KMSB/KTTU/Tucson, Gretchen Brady-KDAF-TV/Dallas, Peter Steckelman-The Tennis Channel/Santa Monica, CA, Susan Nessanbaum-Goldberg/Hollywood, Nicole Schwartz-Ocean Media Inc./Huntington Beach, CA, Karen Frost-Studio Lambert/LA.

Today’s Trivia Question: On Happy Days (1974-1984), who was Fonzie’s idol?(Email trivia@cynopsis.comwith your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


 A CYNOPSIS MESSAGE


SAVE THE DATE -

THURSDAY | APRIL 17, 2014 | 8:00 – 10:00 a.m.
THE YALE CLUB NYC

CYNOPSIS SPORTS MEDIA AWARDS

**Finalists announced soon**

INFORMATION: http://www.cynopsis.com/events/sports-awards/.



Keep Watching & Reading,
Lynn Leahey
01.31.14

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group 

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 A CYNOPSIS MESSAGE


The Cynopsis Media Boot Camp
One-Day Immersion In Ratings Analysis, Web/Social Analytics + Multi-platform Buying

Thomas Ziangas, SVP, Research, AMC Networks
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, President & Co-Founder, TargetCast tcm
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Feb. 11, 2014| Yale Club NY |Early Bird Ends 1/27 |Register Now!.




CynopsisCLASSIFIEDS - For More classifieds, visit theCynopsis.com classifieds page here.


JOB OPENING:PREDITOR/WUSA/DC: Proficient on Avid Media composer & Adobe Creatve Suite. Min 3 yrs. producing/editing/writing promos. After Effects & Photoshop skill pref. Need prvn track rec. of success creating finished promos. Email: ssmith3@wusa9.com (2/7)

JOB OPENING:ACCT EXEC/UNIVISION/Chicago: Dvlp, sell and maintain strong relationships. Dvlp strategies and action steps req’d to met est budgets. Exc communication & presentation skills. Bilingual speaking pref’d. Resume HERE rmeza@univision.net(2/7)

JOB OPENING:MGR INTEGRATED MKTG/NICKELODEON/NYC: Create innovative custom digital mktg concepts across digital, social & mobile platforms for our advertising clients. BA deg 5-7 yr exp. Exc comm/presentation skills req’d. APPLY HERE (2/7) 

JOB OPENING:ACCT MANAGER/INVISION/NYC:Responsible for managing client relationships on Invision’s ad sales technology solutions within the media industry. Exp inMedia & DealMaker a plus! APPLY (2/7)
 
JOB OPENING:FORMATIVE RESEARCHER/NYC: Grad degree in child development, psych, or related field, 2+ years research/field exp. w/kids, excellent writing/analytical skills, managerial exp. Spanish is plus. Resume to: mariana.diaz-wionczek@nick.com (2/7)

JOB OPENING:AD SALES MKTING MGR/UPTV/NY: Dev/Exe integrated mktg solutions. Mgt ad trade mktg campaigns. 3-5yrs TV/agency exp. Big pic thinking. Multi-Task. Strong MS Office skills. Res: recruiting@uptv.com (2/7)

JOB OPENING:PROJECT MGR/A&E/NY: Manage the day-to-day logistics of the A&E Brand Creative Team regarding shoots, edit sessions, billing, etc. 3+ yrs project mgmt. exp in cable/brdcst/agency. Apply: www.aenetworks.com/career.html (2/7)

JOB OPENING:SPORTS TALENT BOOKER/VANDAM/NY: Live, daily sports talk show. Reliable sports contacts mgrs/agents/ publicists/teams & able to handle high vol/fast-paced sched a must. Deep knwldg: NFL/NBA/MLB/NHL/NCAA/MLS, etc. Res/ref’s HERE (2/7)

JOB OPENING:PR/CAMPAIGNING MGR/AMC/LA: Develop & manage award campaigns for scripted/unscripted prog’mng. Work w/PR & Events team in LA & NY. Talent agency or network exp desired. Submit res @ http://tinyurl.com/jww6zq7 (2/7)

JOB OPENING: SALES PLANNER/CBS Television Distribution-NY: National TV Sales Org. seeks energetic organized individual to join our company. Direct contact w/sales team and agencies. Contact Suzy.Saddik@cbs.com (2/6)

JOB OPENING: SR MGR TALENT MGMT/Discovery/TLC/MD:Out of the box thinker to strategize creative ways to manage on-air talent and build talent brands. Devel strng relationships w/series talent. 5+ yrs talent mgmt exp.APPLY(2/6)

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JOB OPENING: AE – DIRECT RESPONSE/MUSIC CHOICE/NY: 3+ yrs DR sales exp w/proven track record and strong presentation skills. exp selling multi-platform & integrated ops a +. Some travel. Apply HERE (2/1)

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JOB OPENING: DIRECTOR/Ipsos/LA: Minimum 7 yrs mkt research exp; multi-cultural & supplier-side experience preferred; College Degree req’d; Strong analytical/written skills. E-mail randi.ochs@ipsos.com (2/1)

JOB OPENING: VICE PRESIDENT /Ipsos/LA: Minimum 10 yrs mkt research exp; TV & supplier-side experience preferred; College Degree req’d; Strong analytical/written/management skills. E-mail randi.ochs@ipsos.com (2/1)

JOB OPENING: SALES PLANNER/Outcast Media/NYC: Develop and execute media proposals, Monitor Campaigns, Coordinate btwn Client & Traffic Dept, Need BS+ 2+ years planning exp, Media math, highly organized, strong excel. Apply here(2/1)

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EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com.

SITUATION WANTED:ASSISTANT/ADMINISTRATIVE/LA: Experienced entertainment assistant seeks PT employment in LA. 5+ years assisting upper level management, personal & clerical. christinajmilazzo@gmail.com (2/6)

E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.


WHAT’S ON TONIGHT – FRIDAY JANUARY 31, 2014


ABC: Last Man Standing, The Neighbors, Shark Tank, 20/20 [r]
CBS: Undercover Boss, Hawaii Five-0, Blue Bloods 
CW: The Carrie Diaries [
f], Supernatural [r]
FOX: Bones, Enlisted, Raising Hope
ION: Leverage, Burn Notice, Burn Notice
MyTV: Monk, Monk 
NBC: Hollywood game Night [r], Dateline NBC
PBS: Washington Week, Charlie Rose, Great Performances
Telemundo: La Impostora, La Reina del Sur, Santa Diabla
UMA: Free Willy: Escape From Pirate’s Cove, Twister
Univision: Por Siempre Mi Amore, Lo Que la Vida Me Robo, Mentir Para Vivir

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