12/07/15: Turner and WME|IMG to debut eSports league; Endemol debuts season two of Pretty Little Prankster on ICON Network; Penrose Studios to launch Sundance VR experience



CYNOPSISDIGITAL
12.07.15

Good morning. It’s Monday December 7, 2015, and this is your first early morning digital briefing.

Watcheroo Premieres and Tune-in Alerts for December 7-13:
- People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include director Ron Howard (In the Heart of the Sea), actor Adam Pally (The Mindy Project), and the cast of Downton Abbey (PBS/ITV)
Vimeo: Premature, a Supergravity-produced stand-up special featuring Elliot Morgan, debuts on Vimeo On Demand December 10
- Amazon Prime: Season 2 of Transparent debuts December 11
Day-and-Date Release: Snervous, the new documentary about YouTube star Tyler Oakley, debuts on all major digital platforms (including iTunes and Vimeo) and in theaters December 11

 
 
TOP NEWS

 
Once upon a time, it was something you did with your buddies on a lazy Saturday. But competitive gaming is now a spectator sport, and a couple of major companies are banking on its growing popularity. Turner Broadcasting and WME|IMG have christened their new pro eSports league: ELeague will launch in 2016, featuring 30 hours of digitally streamed weekly competition. ELeague will also be broadcast linearly on TBS – the first time that regular eSports content has been fully distributed on a national TV platform. Twice a year, TBS will feature ten straight weeks of eSports programming.


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People once thought Google Cardboard was a joke, introduced to get in a dig or two at its rivals, who were busy creating prohibitively expensive headsets. But Cardboard’s no joke, according to Andrew Cochrane Digital Director and Technical Supervisor at Mirada. In fact, he says that, at the moment, it’s your best bet. That’s why we will be giving you the opportunity to win a pair of Unofficial Cardboard headsets with your registration for the 12/8 webinar:

Virtual Reality: What Programmers Need to Know Now to Lure Viewers and Advertisers.



 

NEW PROGRAMMING + DEALS

 
The female-oriented digital lifestyle network StyleHaul has inked a new deal with Go90, Verizon’s mobile streaming service. StyleHaul will work with over a dozen of its creators to develop exclusive content for the service. According to StyleHaul, the creators will be moving outside their comfort zones, zeroing in on subject matter that’s largely unrelated to their usual areas of focus. (For instance, the normally fashion-and-beauty focused Aspyn Ovard will focus on cooking.) Go90 is available for both iOS and Android.
 
That’s not all from Go90. The MCN Endemol Beyond announced that it will debut Culture Chic, a new travel and lifestyle series starring fashion blogger and YouTuber Sonya Esman, on Verizon’s mobile service. And there’s more from Endemol: On December 5, the company debuted season 2 of Pretty Little Pranksters, its beauty-themed prank series, on Michelle Phan’s ICON Network, running through early 2016.
 
U.K. digital distributor MoMedia has inked a new content deal with production company Shaftesbury. MoMedia will distribute 37 hours of content from Shaftesbury’s film and TV catalog, including the romantic comedy feature Dirty Singles, market and promote the content and provide Shaftesbury with analytics support.

 

VIRTUAL REALITY

 
Penrose Studios
: VR innovators to keep an eye on. The company, founded by former Oculus exec Eugene Chung, will premiere The Rose and I, its new animated VR short, at the Sundance Film Festival next year. (In total, the fest’s New Frontier program will feature 30 VR experiences.) The company has also released a mobile version of the film (titled Rosebud) for the Samsung Gear VR headset. And Rosebud breaks some new boundaries: Using the Gear VR’s touchpad, users can move around within the experience, examining it from all angles; they can also manipulate and rotate objects within the experience. Advanced headsets have been able to accomplish similar effects with the help of sensors placed in a room, but this is something of a first for mobile VR.   
 
 

PLATFORMS + TECH

 
The online video platform Vessel is rolling out some new features. Soon, creators will be able to interact with fans using “threads,” a new short video feature. Creators will be able to use the videos to ask questions of their viewers and raise topics of conversation.  Vessel rolled out several other new features as well, including expanded notifications. You can learn all of the new updates on Vessel’s blog.

RESEARCH

 
The Game Awards
live-streamed across multiple digital platforms last week, and analytics company StatSocial took a look at the social media conversation. The company found that The Game Awards’ audience was 80% male, and that viewers under 18 watched in much higher numbers than any other age group. Their favorite influencer was Japanese game designer Hideo Kojima. And, shockingly enough, their top interest was video games. For more info, check out this infographic, courtesy of StatSocial.
 

EXECUTIVE MOVES

 
Last week, The Hollywood Reporter reported that live-streaming startup Streamup has established a new advisory board. Its members include Endemol Shine North America co-CEO Charlie Corwin, World of Wonder founder Fenton Bailey, and former American Idol judge Randy Jackson. The board will work to help Streamup develop original programming.
 


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CYNOPSIS SOCIAL GOOD AWARDS
Deadline to enter: Thursday, December 10

3 Simple Steps to do Before Thursday!

1) Select your Campaign
2) Complete the Entry Form
3) Process your Payment

DIGITAL SPOTLIGHT

 
In case you had any doubts that VR can be used as an effective storytelling medium: Skybound Entertainment and Wevr recently worked together to create Gone, an 11-part virtual reality thriller set to debut on the Samsung Gear VR headset (via the Milk VR app). The series allows viewers to explore scenes in 360 degrees, and zero in on various hotspots in order to unlock story details. The first installment will be available tomorrow – check out a teaser here.

See you tomorrow,
David Teich
12.07.15

Roberta Caploe: Associate Publisher @robertacaploe
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JOB OPENING: DIR, AD SALES/Edge Media/NYC: 2 Positions; Multi-platform ad sales for natl sports/entertainment properties. Seek 1 Natl & 1 DR sales pro; 3+ yrs natl tv or digital exp req; excel comm skills; self-sufficient; self-motivated sellers; resumes to gdolce@edgets.com (12/12)

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JOB OPENING: SR RESEARCH ANALYST/Latitude/Bos: Design/execute creative, custom, qual & quant studies for media & tech clients. 2+ yrs media rsrch/consumer insights exp & BA deg. Strong knwlg media ind, mainly TV ntwrks & sponsorship/advrtsng. Full info/apply HERE (12/12)

JOB OPENING: TRAFFIC COOR/LA/TEMP: Maintain daily operation of the traffic operation for PIVOT. Resolve discrepancies, quality control/inventory, check logs and coordinate Ad Sales. Traffic and/or On Air EXP preferred. Email resume to careers@participantmedia.com (12/11)

JOB OPENING: DIRECTOR, TALENT DVLPMNT/VH1/NYC FREELANCE: Booking comedic talent. Casting & Dvlpmnt for series, events, specials & tentpoles. Strong connections & relationships within comedy circles a must & able to successfully scout est’d & up & coming comedians. Resume HERE (12/11)

JOB OPENING: SENIOR ASSOCIATE/FINSBURY/NYC: Finsbury, a WPP Company, is hiring PR/Communications professionals at the Senior Associate and VP levels. Seeking those with corporate, sports, media and brand marketing experience. To send your resume, or for more information, email: recruitment-us@finsbury.com (12/10)

JOB OPENING: EXECUTIVE ASST/Meredith Viera Show/NYC: To support EP.Liaison between Supervising Producers & prod staff regarding meetings, updates & staffing. 2 yrs professional admin exp req’d. BA deg or equiv work exp. Coord Travel and arrange calendar. Full info/apply HERE (12/10)

JOB OPENING: DIR, MUSIC & PUBLISHING/NATGEO/DC: Draft & negotiate print/digital publishing & music transactions, incl author agmts, life rights, sync, master use, composer, soundtrack & music library. JD & music legal exp req. Full info/apply HERE (12/9)

JOB OPENING: COORDINATOR, INTEGRATED MKTG/TV ONE/NYC: Assist team in dvlpng mktble custom sales opps thru brainstorming & liaising w/prgmng/prod teams to create TV & cross-platform prgrms. 1-2 yrs exp @agency, media co or sales/mktg. Full info/apply HERE (12/9)

JOB OPENING: VIDEOGRAPHER/EDITOR/MINER&CO STUDIO/NYC: Shoot & edit video of audience insights research. Clients Incl the Most Recognizable Networks in TV & Leading Brands. Experience shooting/editing focus groups and in-home mini-documentaries. Apply HERE (12/9)

JOB OPENING: SR PR SPECIALIST/Neulion/NYC: Help execute corp media relations strategy to drive key co messages to business, sports & ent ind publications & influencers. 5 yrs direct exp mng PR activities in tech &/or ent env. A mix of agency & in-house exp pref’d. Full info/apply HERE (12/9) 

JOB OPENING: VP, MKTG & PARTNERSHIPS/NeuLion College/NYC: Serve as SR level contact in charge of building relationships w/in college mktplace. Oversee daily bus. ops of NeuLion College partners incl partner relations & mktg teams.Mng team of 10. Resume HERE (12/9) 

JOB OPENING: SR. MOBILE PRODUCT MGR/FOX Sports Digital/LA-Playa: Lead Dev+Mgt of Mobile apps, concept-launch for iOS, Android, WIN. Customer-focused analysis; mng entire lifecycle. 3-5 yrs exp consumer-facing mobile app dev, wire-framing. Knwlg of competitive mobile. Apply HERE (12/9)

JOB OPENING: SR MGR PROGRAM SCHEDULING & ACQUISITIONS/CMT/Nashville: Resp for implementing scheduling strategy across the linear platform. 3-5yrs professional exp in media or related field; pref in TV. Priorprgrm schedulingexp w/a cable channel or network a must. Full info/apply HERE (12/9)

JOB OPENING: MULTIPLATFORM PRODUCER/COMEDY CENTRAL/LA: Lead efforts to conceptualize/produce multiplatform content for all digital & social platforms. 5+ yrs multiplatform content prod exp @ major commercial media, ent or creative brand or interactive agency. Full info/apply HERE (12/9)

JOB OPENING: SR ANALYST, CONSUMER INSIGHTS/Nickelodeon/NYC: Facilitate & help mng consumer rsch projects, both qualitative/quantitative. 2-3 yrs+ qualitative/quantitative consumer & mkt rsrch exp @rsch supplier/ad agency or trends/innovation agency. & BA Deg. Fully info/apply HERE (12/9)

JOB OPENING: CREATIVE PRODUCER/NYC: Execute short-form creative that aligns w/brand vision, pitch and produce on-air quality work under quick turnaround. Min 5 yrs exp at agency, media org, non-profit, or political campaign pref’d. Full info/apply HERE (12/8)

JOB OPENING: MGR, SHORT FORM PROGRAMMING STRATEGY/Comedy Central/NYC: Exp’d content expert to mng short-form prgrmng across all platforms. 3-6 yrs exp TV prgrmng, pref w/focus on short-form content esp w/Snapchat app. Full info/apply HERE (12/8)

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