11/21/18: ESPN nabbed its best MNF score in years thanks to a historic game

CynopsisSports
Good morning. It’s Wednesday November 21, 2018 and this is your first early morning Sports briefing.

 
A historic Monday Night Football battle between the Chiefs and Rams led ESPN to its best overnight rating for an ESPN MNF game since 2014 as the Rams’ victory earned an 11.3 overnight Nielsen rating, also ESPN’s highest overnight rating overall since the College Football Playoff National Championship Game on January 8. That marks a rise of 57% over last year’s game from week 11.  In Kansas City, the game delivered a 16.6 rating on ESPN and a 36.2 rating on KMBC-ABC, for a combined 52.8 rating in the market. In Los Angeles, the game delivered a 10.4 rating on ESPN – the highest rating in the market since 2016 – and a 9.2 on KABC-ABC, for a combined 19.6 rating in the market.
 
 
ON THE AIR

Meanwhile, Joey Logano’s win on Sunday to capture the Monster Energy NASCAR Cup Series Championship delivered more than four million viewers across NBC platforms. Off-pace from last year’s average of 4.7 million viewers, the race ranked as the most watched NASCAR race in more than four months and the fourth consecutive season NBC Sports Group has topped more than 4 million viewers for the NASCAR Championship. The TAD of 4.2 million viewers for Sunday’s championship race was up 61% vs. NBC Sports Group’s 2018 NASCAR Playoffs average of 2.6 million.
 
Amazon is confirmed to be among the contenders bidding for all of the 22 regional sports networks on the market from Disney’s acquisition of FOX. Other finalists, according to multiple reports, state that Apollo Global Management, KKR, The Blackstone Group, Sinclair Broadcast Group and Tegna also made first-round bids for the full slate of networks.
 
ESPN lined up its 30th season of Major League Baseball coverage with 14 season-opening games, starting with an Opening Day tripleheader on March 28, 2019 at 1p with the Orioles/Yankees followed by Diamondbacks/Dodgers at 4p. At 7p, the network carries the Red Sox/Mariners.  Sunday Night Baseball presented by Taco Bell opens on March 31 with the Braves/Phillies at 7p.
 
NBCSN unveiled more than 30 Atlantic 10 Conference basketball games during the 2018-19 season, including 25 regular-season men’s matchups, coverage of the 2019 Atlantic 10 Men’s Championship tournament, and three A-10 women’s matchups. NBCSN’s 2018-19 college basketball coverage launches Dec. 1 at 5:30p with Temple/Saint Joseph’s. In addition, NBCSN’s 2018-19 college basketball schedule will feature three A-10 women’s basketball matchups,
 
Univision Deportes’ documentary series Expediente launches “Cerebros del Futbol,” a multi-episode series that will allow audiences to see “the human side of the coaches, soccer stars and personalities that are shaping the game today.” Hristo Stoichkov will interview each soccer luminary, while Luis Omar Tapia will narrate each installment. The show premieres on Thanksgiving Day at 9p on UDN.
 
UFC announced plans to open the world’s largest MMA training and development facility in Shanghai, China in 2019.  This announcement comes as UFC brings its first-ever event to Beijing this week at the Cadillac Arena on Saturday. UFC Performance Institute Shanghai will serve as a training hub to develop and support MMA athletes from mainland China and the greater Asia-Pacific region. UFC Performance Institute Shanghai will also have built-in advanced production capabilities with spectator seating that will allow UFC to produce and distribute live events and other original programming.
 
A CYNOPSIS MESSAGE
IT’S DEADLINE DAY
 
Cynopsis is excited to honor outstanding achievement in content, campaigns and more. We can’t wait to spotlight the work that’s been done over the past year in a variety of categories (55 to be exact!), but the deadline to enter is this evening- Wednesday, November 21 at 11:59PM ET. Click here to get started and reach out to Cathy Pearson at 203.899.8470 if you need assistance. The final deadline is Monday, November 26th but late fees will apply.
 
 

SPONSORSHIP & PROMOTION

The PGA TOUR and ZOZO, Inc. locked in a six-year agreement that will launch the first annual, official PGA TOUR tournament in Japan. The ZOZO Championship will be co-sanctioned by the Japan Golf Tour Organization and debut at Accordia Golf Narashino Country Club the week of October 21. The event will feature a purse of $9.75 million and become part of the TOUR’s swing through Asia.
 
ONE Championship announced the launch of a brand new athleisure business, taking on the sportswear and gear space as another major business extension of the sports media property. As part of its athleisure business, ONE Championship will launch an official online store, offering global fans direct access to a range of urban lifestyle streetwear. ONE Championship is also set to collaborate exclusively with world-famous designers known within the urban lifestyle streetwear space to introduce limited edition designer collections.
 
The BIG EAST Conference is launching its new online store and its selection of Dyehard Fan Supply as the official merchandising partner for the Conference courtesy of a new multi-year agreement. Dyehard Fan Supply, an event and retail merchandise marketing and e-commerce company, will now exclusively manage sales of official BIG EAST Conference apparel and accessories sold online and on-site at all 22 BIG EAST Conference Championships, including the Men’s Basketball Tournament held at Madison Square Garden.
 
 
DIGITAL & STREAMING

For the first time, Showtime Networks is offering viewers the opportunity to purchase the WBC Heavyweight World Championship Deontay Wilder vs. Tyson Fury on SHOWTIME PPV directly through the SHOWTIME app. Subscribers and non-subscribers will be able to purchase and live stream the event for $74.99 or through cable, DBS, telco and streaming providers nationwide. The showdown will air on Dec. 1 at 9p from STAPLES Center in Los Angeles.
 
FOX Sports is pairing up with Sportradar in a move to beef up data-driven sports coverage. The deal will see Sportradar develop new research tools, data products and machine learning technology designed to enable FOX Sports broadcasters to bolster their in-game and digital content with real-time and historic sports data via API. “Sportradar is in a position to provide information to our networks with cutting edge technology that is easily accessible by the staff in our production trucks and studios,” said Brad Zager, EVP, Production and Operations, FOX Sports. This will allow our production teams and announcers to stay at the forefront of storytelling using new data and analytics.”
 
The Pac-12 Conference extended its strategic relationship with Amazon Web Services, Inc., selecting AWS as its standard for machine learning and media workloads. Pac-12 leverages AWS’s industry-leading services for a wide variety of production use cases, including its website, mobile applications, and live television networks. As a key part of its all-in migration, Pac-12 will move business-critical databases to Amazon Aurora to gain the speed and availability of a commercial database with the simplicity and cost effectiveness of open source.
 
FloSports announced a partnership with German sports and entertainment broadcaster airtango to provide live and on-demand internet coverage of Germany’s BARMER 2. Basketball Bundesliga in the US and Canada. The partnership includes internet broadcast rights of the regular season and playoff games of the BARMER 2 Basketball Bundesliga during the current season and the following 2019-2020 season.
 
 
ESPORTS

Riot Games made its changes to the League of Legends European Championship official, announcing the 10 franchised teams that will take part in the new season as well as a rebranding of the event. The league will now be known as the LEC instead of the EU LCS, complete with a new logo. Taking part in the league will be 10 teams who locked in agreements to buy a slot, blending new and old squads across Europe – Fnatic, Schalke 04, G2 Esports, Misfits Gaming, Origen, Excel Esports, Rogue, Sk Gaming, Splyce and Team Vitality. The LEC will formally kick off on Jan. 18.
 
PlayVS reeled in $30.5 million in a Series B funding round led by Elysian Park Ventures, the investment arm of the Los Angeles Dodgers. The American high school esports tournament organizer also partnered with Psyonix and Hi-Rez Studios in order to feature Rocket League and SMITE into its inaugural season alongside Riot Games’ League of Legends. Overall, five existing investors were involved in the funding round, alongside new investors: adidas, Samsung NEXT, Plexo Capital, Sean “Diddy” Combs, David Drummond, Rahul Mehta, Rich Dennis, Michael Dubin, Nat Turner, and Johnny Hou. The inaugural season of the initiative kicks off in February 2019.
 
Fullscreen announced the launch of Giving Tuesday Powered by Fullscreen, a philanthropic effort designed to unite YouTube Creators, their fans and charitable efforts on #GivingTuesday 2018. Fullscreen has partnered with Pledgeling to develop a user-friendly peer-to-peer donation platform for the campaign with the custom-built site at www.fullscreen.gives empowering YouTube Creators to integrate in their social media fundraiser videos, allowing for simple donations via Apple Pay and optimized to perform best on mobile.
 
 
ROSTER MOVES

The NBA G League announced that former WNBA player Allison Feaster will lead its professional path initiative while former NBA player Rod Strickland will serve as the professional path’s program manager. Strickland will focus on educating elite prospects about the comprehensive components of the NBA G League’s professional path. Feaster will oversee a group designed to identify eligible players and oversee the implementation of the professional path initiative. 
 
Poker Central named Sampson (Sam) Simmons as president of the company. Simmons, one of Poker Central’s first employees at its inception in 2014, had been serving as vice president of content.
 
 
THE MAIN EVENT

Thanksgiving sees Bears/Lions on CBS at 12:30p, Redskins/Cowboys on FOX at 4:30p and Falcons/Saints on NBC at 8:15p.
 
A CYNOPSIS MESSAGE
Wednesday, March 6th | SVA Theatre, NYC
Finalists to be announced in mid-December…
Winners will be announced live on-stage at the 2nd Annual Short Form Video Festival, taking place this March in NYC. At the festival, we’ll also offer panels on the state of short form video as well as opportunities to network with creators and buyers. Panels include:

• Finding The Right Platforms For Premium Short For Video
• What Advertisers Want From Short-For Video

 
 

ON THIS DAY in 1977: The Orioles’ Eddie Murray wins AL Rookie of the Year.
 
In the Know: What is the name of the school that is the setting of the movie Animal House? (Email [email protected] with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: What was the name of the play used by Boise State in 2007 to win the Fiesta Bowl over Oklahoma and score a two-point conversion? Answer: The Statue of Liberty. Kudos: Danny Turk-Tough Mudder/NY; Caroline Davenport-CBS Sports Digital/NY; Greg Maltzman-DraftKings/NY; Zachary Friedland/NY; Ken White-KWTV/Charlotte; Michael G. Hawkins-Francis Marion University/Florence; Matt Sautter-WideOrbit/Harrisburg; Mike May-PHIT
 
Later – Chris
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Drive & grow revenue for various brands across diff. verticals; Finance exp. w/agency & client relationships; Passion for global business & digital media.

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JOB OPENING: VP–TAX COUNSEL/A+E Networks/NY: Lead tax planner for dome/int’l tax issues. In-depth legal research/analysis of tax issues. 6-8 yrs of corp tax plng with a law firm or in-house tax counsel at a media co. Strong int’l tax experience. LLM grad prffd. Info/Apply HERE (11/27)

JOB OPENING: DIRECTOR, BUSINESS AFFAIRS/Eko/NYC: Media/tech co. pioneering a new medium seeks Dir, Bus. Affairs to play a key role in shaping our relationships w/our key content partners. Oversee deal structure/negotiation w/prod partners.  Min 5-7yrs exp prod partnerships at a film/TVmedia co. Full info/apply HERE (11/26)

JOB OPENING: Sr. ACCT. DIRECTOR/Quartz/NYC: Drive & grow revenue for various brands across diff. verticals; Finance exp. w/agency & client relationships; Passion for global business & digital media. Apply HERE (11/26)


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JOB OPENING: TEMP PROJECT MGR, ON-AIR PROMO/Crown Media Family Networks/LA: Track creative asset delivery between Crown Media and W Network in Canada. Serve as logistical liaison. Mng master tracking doc, create/deliver presentations, req & deliver assets. Min 4 yrs cable or network TV on-air promo or mktg. Apply HERE (11/23)


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UX/UI DEVELOPER/WIDEORBIT/VANCOUVER WA: Lending your UI/UX skills to help create new user exp. Partner w/dvlpmnt, product support, QA & other Streaming/On Demand teams to make the best product we can. 5+ yrs relevant working exp. Experience writing modern web apps in ES6 React/Redux. Full info/apply HERE (11/23)

 
JOB OPENING: DIRECTOR, PROGRAM RSRCH/BRAVO & OXYGEN/NYC: Leverage multiplatform data to dvlp data-driven strategies for optimizing viewership & monetization. Min 7 yrs exp in media rsrch w/prev exp in ntwrk or cable or w/an agency or vendor. Mng exp w/direct reports pref’d. Full info/apply HERE (11/22)

JOB OPENING: DIGITAL SALES DIRECTOR/NBC & Telemundo/Chicago: Driven/results-oriented sales professional to lead/ mng local digital sales efforts to achieve & exceed dig. revenue targets. Mng/dvlp/oversee, WMAQ (NBC) & WSNS (Telemundo) website & mobile platform revenue. Min 5 yrs relevant sales exp. Full info/apply HERE (11/22)


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SALES PLANNER/Crown Media Family Networks/ATL: Provide sales and support to the Ad Sales team for Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Maintain media schedules, build sales plans, manage added value. BS and minimum 1 year exp. req. Apply HERE (11/22) 

 
JOB OPENING: Sr. MEDIA SOFTWARE ENGINEER/A+E/Stamford, CT&NYC: Lead software dev for media tech & infrastructure; Python, Ruby, PHP, Perl or JavaScript; Exp Microsoft SQL server. Full info/apply HERE (11/22)

 


 

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