10/16/18: Chiefs/Patriots battle boosts SNF; ALCS continues TBS push; Sports world mourns Paul Allen

CynopsisSports
Good morning. It’s Tuesday October 16, 2018 and this is your first early morning Sports briefing.

 

 
NBC’s Sunday Night Football saw the Chiefs/Patriots battle notch a 14.6/25 in overnight Nielsen numbers. That marks the best score for the SNF franchise since Week 1 of 2017 and is up 34% over the equivalent 2017 game to mark the fifth straight week of double digit increases for the show. The game also marked the best-ever for NBC’s SNF Week 6 game in 13 seasons of carrying the package. Top markets: Kansas City 49.6/67; Boston 34.3/51; Providence 31.1/48; New Orleans 21.7/30; and Denver 19.5/32.
 
 
ON THE AIR

 

In baseball, ALCS Game 2 on TBS, presented by the Google Assistant, ranked as the top program of the entire day for cable, snagging a 4.1 overnight rating. That is up 86% over the 2016 ALCS Game 2 on TBS. ALCS Game 2acrossTurner’s TV Everywhere platforms isup 50% in live streaming minutes vs. last year.
 
FOX Sports reports that its singleheader NFL coverage this week was up 18% over last year’s numbers. Programming delivered an 11.7/25 with FOX NFL Kickoff drawing a 1.1/3 for a rise of 10% while FOX NFL Sunday was up 13% with a 3.5/9.
 
In soccer news, Thursday’s doubleheader broadcast featuring the US and Mexican Men’s National Teams score with viewers on Univision as the USMNT/Colombia match averaged 1.285 million, while the MNT/Costa Rica battle averaged 1.84 million.
 
ESPN reached a multi-year extension with Naismith Basketball Hall of Famer Hubie Brown. The coach and broadcaster will continue to call NBA regular season and NBA Playoffs game telecasts. As part of the deal, Brownwill also continue to serve as the analyst for ESPN’sNBA Sunday Showcase on ABCalongside play-by-play commentator Mark Jones.
 
Turner’s multi-platform coverage of the UEFA Champions League continues with Matchday 3 of the 2018 UEFA Champions League Group Stage from Oct. 23-24 and featuring live match coverage available through B/R Live and TNT at 12:55p and 3p. B/R Football Matchday will preview the action each day at noon, with studio coverage also including B/R Football Halftime, B/R Football Extra Time and B/R Football Post match available on B/R Live and TNT.
 
NBC Sports’ sixth season of Notre Dame hockey coverage will feature 18 games set to air across NBCSN, NBCSports.com and the NBC Sports app throughout the 2018-19 regular-season. The action begins Oct. 26, when the No. 2 Fighting Irish host the No. 3 Minnesota Duluth Bulldogs in a rematch of the 2018 NCAA Division I Men’s Hockey Championship at 7p.
 
According to the economic impact report compiled by VisitDallas, the first NFL Draft hosted at an NFL stadium – running April 26-28 at AT&T Stadium – generating $125.2 million in economic impact for the Dallas region during the 3-day event and $74 million in direct spending. This marks a new record for the NFL Draft’s economic impact and the first year that the NFL Draft generated more than $100 million in economic impact for its host region, according to the company. The 2019 NFL Draft will take place April 25-27 in Nashville, TN.
 
The National Independent Soccer Association announced its first market ahead of the league’s inaugural season, selecting Connecticut. The club’s specific location, ownership and team name will be revealed in the coming weeks. NISA will play a fall-to-spring season, playing August through May.
 
RIP to Paul Allen, the co-founder of Microsoft and owner of the Seattle Seahawks and Portland Trailblazers, who died of complications from non-Hodgkin’s lymphoma at the age of 65. “Paul Allen was the ultimate trail blazer – in business, philanthropy and in sports,” said NBA Commissioner Adam Silver. “As one of the longest-tenured owners in the NBA, Paul brought a sense of discovery and vision to every league matter large and small. He was generous with his time on committee work, and his expertise helped lay the foundation for the league’s growth internationally and our embrace of new technologies. He was a valued voice who challenged assumptions and conventional wisdom and one we will deeply miss as we start a new season without him. Our condolences go to his family, friends and the entire Trail Blazers organization.”
A CYNOPSIS MESSAGE
Time to Tune-in to the Future Industry Leaders
The 4th Annual Cynopsis Rising Star Awards
 
The Cynopsis Rising Star Awards is gearing up for its best year yet…Don’t miss this great opportunity to honor yourself or a colleague with a nomination. The groundbreaking work that these ambitious and creative young professionals have accomplished over the past year deserves to be celebrated – and we can’t wait to see what they have to offer!
Questions? Contact Cathy Pearson at 203.899.8470.
 
 
SPONSORSHIP & PROMOTION

 

Tissot, the Official Watch of the NBA, inked new partnerships with two NBA teams to tip off the 2018-19 season, lining up deals with the Chicago Bulls and Washington Wizards that designate Tissot as the Official Watch of each of these franchises, joining the brand’s existing partnerships with six other NBA teams and its status as Official Watch and Official Timekeeper of the NBA. The watchmaker also announced its partnership with three-time NBA Champion and four-time NBA All-Star Klay Thompson, top rookie Trae Young and a continued relationship with long-time brand ambassador and four-time NBA Champion and six-time NBA All-Star Tony Parker.
 
Old World Industries, makers of PEAK Coolant & Antifreeze and BlueDEF Diesel Exhaust Fluid and Equipment, is partnering with Stewart-Haas Racing to serve as the primary sponsor for driver Clint Bowyer and the No. 14 team for three Monster Energy NASCAR Cup Series races in 2019 with associate sponsorship on the No. 14 Ford Mustang at all other races.
 
New Balance announced the signing of Sydney McLaughlin to a multi-year endorsement contract. McLaughlin joins New Balance after a standout freshman year at University of Kentucky, where she won the 2018 NCAA Outdoor 400m hurdles title, set a world junior record over 400m indoors with a time of 50.36, and set both World Junior and NCAA records for the intermediate hurdles event with a 52.75 clocking, the fastest time in the world in 2018. 
 
 
DIGITAL & STREAMING

 

FloSports announced that FloRugby.com will now offer live and on-demand coverage of 45 top-level matches this fall spanning the HSBC Women’s World Sevens Series, The Rugby Weekend, and all Autumn Internationals matches for the France and Scotland men’s national teams. Coverage of the HSBC World Rugby Women’s Sevens Series games launches Oct. 20-21 in Colorado featuring 34 matches. FloRugby.com is the exclusive home of the USA Eagles and the The Rugby Weekend, which features three matches from Soldier Field in Chicago on Nov. 3.
 
NBC Sports Chicago will launch Bulls Outsiders, a brand new live, multi-platform, fan-interactive Bulls program that will provide a “fresh take on that evening’s game and much more from three non-conventional sports show hosts.” Bulls Outsiders will make its network debut after the Bulls 2018-19 road/season opener on Oct.18on NBC Sports Chicago+, via live stream at NBCSportsChicago.com/WatchLive, and on Facebook Live. The series is hosted by Matt Peck, David Watson andJohn Sabine.
 
 
ESPORTS

 

Cloud9 landed $50 million in funding, announcing a new investment round led by Valor Equity Partners. Other participants include TrueBridge Capital Partners, Reimagined Ventures, as well as Glassdoor founder Robert Hohman. Meanwhile, the new deal landed Cloud9 on Forbes’ list of the next billion-dollar startups for 2018, projected to earn $22 million in revenue this year, according to founder Jack Etienne.The Forbes article also states that Cloud9 launched plans for a 20,000-to-30,000 square foot training facility and home base for its operations in LA, writing that its “disparate teams will all practice at the facility, while also consolidating its staff of managers, a sports psychologist, a physical therapist and chef. While it’ll no doubt be finished by the end of 2019, Etienne is hoping to be up and running by the start of next year’s competitions.”
 
Brand new Canadian Overwatch League franchise, Vancouver, is partnering with Luminosity Gaming as the team prepares for its first season in the Blizzard organization. The partnership was announced on Twitter, with a post stating that “To ensure we hit the ground running, we have teamed upwith leading Canadian esports organization Luminosity Gaming and its CEO Steve Maida. They will be working closely with us to help craft and implement our strategy surrounding player acquisition, key staffing, day-to-day operations, marketing and more.”
 
Speaking of Overwatch League, the new Guangzhou Overwatch League expansion franchise tapped Sonny Xiao to serve as CEO of the team with Eddy Meng on-board as COO. Xiao currently serves as president of basketball operations for the Guangzhou Long Lions, which is also owned by the Nenking Group. Meng was most recently managing director of the Taiwan, Hong Kong, and Southeast Asia region for Activision Blizzard. Ethan Liu will serve as general manager.
 
Amateur esports company Super League Gaming unveiled a “first-of-its-kind” collaboration with Sony Pictures Entertainment designed to engage young video gamers through custom experiences connected to the animated feature film, Spider-Man: Into the Spider-Verse, which hits theaters nationwide on Dec.14. The promotion will span from Oct. 27-dec. 9 and feature the Super League Minecraft player community given the opportunity to participate in three distinct competitions. In both Super League’s Minecraft City Champs tournament and Super League’s November Minecraft Monthly program, players will battle in a new Super League mini-game, “Spider-Verse: Domination.” In a national online competition, players will build their own Spider-Verse inspired creations.
 
Streaming platform Mixer announced the launch of Mixer Matchups x Microsoft Store North American Championship featuring Fortnite. The nationwide tournament will begin on Oct. 19, with players competing every Friday for a prize of $10,000 and a chance to win $15,000 in the championship. Play begins with a local stage, divided into four regions with 20 stores per region with the winner from each store is competing against the other 19 winners on the region. Regional champions and qualifying teams will then play until a champion is crowned on Nov. 10.
 
 
ROSTER MOVES

 

AMB Sports and Entertainment promoted Karl Pierburg to vice president, technology, data and analytics to lead all day-to-day technology and analytic operations across the National Football League’s Atlanta Falcons, Atlanta United of Major League Soccer and Mercedes-Benz Stadium.
 
 
THE MAIN EVENT

 

MLB Postseason continues, with Red Sox/Astros on TBS at 5p, while Brewers/Dodgers square off on FS1 at 9p.
 
A CYNOPSIS MESSAGE
NOV. 7, 9AM – 1:45PM | Yale Club, NYC
 
[SESSION SPOTLIGHT]
The Digital Vs. Linear War Is Over: Convergence Is Here
Measurement is now a team sport, no longer siloed into linear TV & digital content. That’s why our first session, lead by execs at Turner& Meredith, will unpack the fundamentals of cross-platform measurement today, focusing on the major trends sweeping the media industry in solving for unduplicated reach.

 

[ Sponsored by TV Time ]
 
 
ON THIS DAY in 2011: IndyCar driver Dan Wheldon dies following a 15-car crash at Las Vegas Motor Speedway.
 
In the Know: Who is the all-time points leader for the Sacramento Kings? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: Which MLB pitcher holds the record for most postseason wins? Answer: Andy Pettitte. Kudos: Denis BarryCBS/NY; Ken White-KWTV/Charlotte; Joe Schreiber-3 Penny Films/Bethesda; Synda Kollman-Charter Marketing Group/Boca Raton; Andy Pittman-TAMU/College Station; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Tom Moore-Kalt Productions/LA
 
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JOB OF THE DAY


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JOB OPENING: COORDINATOR, MARKETING & VISUAL COMMUNICATIONS/Jim Henson Company/LA: Seeks Coordinator for Marketing department to oversee daily admin., market prep, visual communications assets, etc. College degree and related experience required. Resume: jobpostings@henson.com (10/23)

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