09.12.14 Good morning. It’s Friday, September 12, 2014, and this is your first early morning digital briefing.
With Sony’s announcement of a deal with Viacom and its expected web TV service, Verizon CEO Lowell McAdam shared more details of his company’s similar plan. McAdam hinted at the Goldman Sachs Communacopia conference that the streaming service would be available mid-2015, and will offer users “the Big Four for sure,” as well as digital media “that really goes after Millennials.” Although Verizon has not announced any content provider deals like Dish and Sony, he alluded, “There’s no doubt in my mind we can make it a win-win…over the last six months to a year, that dialogue has changed dramatically.” Additionally, he predicted an end to pay TV bundles in the near future: “No one wants to have 3000 channels on their wireless. Everyone understands it will go to a la carte. The question is, what does that transition look like?” 21st Century Fox COO Chase Carey chimed in that Fox has its eye on Internet pay TV services, too. “We’re engaged with a lot of players and excited about the opportunities,” said Carey at the same conference.
Netflix swept up the seven seasons of Gilmore Girls in an exclusive pact with Warner Bros. Television. All 153 episodes will be available on Oct. 1. The series originally ran on The WB network from 2000-2006, and ended on The CW in 2007.
Tumblr struck a deal with digital publishing platform issuu to roll out the Custom Themes design to give publishers another way to distribute content. Fashion pubs Daily Front Row, V Magazine, Heaven Has Heels and Bello Magazine are the first to use the format in time for New York Fashion Week. The Custom themes include three prominent promotional units for a publisher’s most recent magazine, a presenting sponsor spot and a section for branded content video. “As we learned more about the potential of the Tumblr platform, we grew excited not only about the user experiences that can be built with Tumblr but also about how content engagement can shape the relationship between publishers and their brand partners,” Issuu CEO Joe Hyrkin said.
YouTube is expected to hit $1.13 billion in video advertising revenue this year, a 39 percent increase from the year prior, according eMarketer. However, YT may not improve its market share in the U.S. in the next three years, since most of its videos are too short and user-generated to monetize. Jefferies & Co. recently estimated the site’s net revenue was $2.8 billion. Combined with Google, the video giant could be worth between $26 billion and $40 billion.
Microsoft is looking to put game play onto PC web browsers by running Xbox 360 and Xbox One games on its Azure cloud network. If the testing proves successful, games could stream on any browser or on smartphones and other devices. OnLive and Steam home streaming are two services that currently put gaming on PC browsers.
Leslie Bibb (Iron Man) has joined Amazon Studios comedy pilot Salem Rogers: Model of the year 1998. Written by Lindsey Stoddart (The Ring) the show will follow a self-centered former supermodel who leaves rehab and reconnects with a former assistant. Amazon also announced that Lyndsey Fonseca will star in another comedy pilot, Down Dog, for its fourth pilot season.
British TV streaming service Acorn TV will add the U.S. premiere of ANZAC Girls, a new Australian six-part drama. The miniseries is currently airing in Australia, and will debut an episode on Acorn TV starting Oct. 6 until Nov. 10. Acorn TV content can be viewed at Acorn.TV, via its Apple app and on its Roku channel.
MOBILE GAMING + APPS
Humor site Break.com (eight million unique monthly visitors) launched its app on Xbox 360 and the Xbox ONE. The app will feature original and user-generated video content, including eps of Honest Trailers, Man at Arms, Speakeasy and more content from DEFY Media.
A CYNOPSIS MESSAGE
The Best in Online Video Content & Advertising…
Awards Event: Friday, November 14, 2014
(Grand Hyatt | NYC) Visit our website for additional information on:
Sponsorship Opportunities, Contact Information and FAQs. ***Finalists to be announced in Early October***
In a blog update yesterday, Facebook introduced two new updates to its newsfeed: First, taking into account the specific reason that people are hiding ads in their newsfeed. Second, FB is paying more attention to people who don’t often hide ads, so that when they do, it’s acknowledged as a more serious signal. Product Manager Max Eulenstein said, “Our goal is to show our users ads that we think they’ll find interesting. When someone sees an ad that’s relevant to them, it’s a good experience for them as well as the marketer trying to reach them.”
Volkswagen is teaming with Funny or Die and Target to promote its new Golf. A three-minute video showing a bachelor on a shopping spree in the aisles of the retailer, starring Funny or Die regular Rob Huebel, is airing online, with sneak peeks appearing during TBS’s Conan. “Funny or Die is one of the most recognized and sought-after brands in comedy today,” said Vinay Shahani, VP marketing, Volkswagen of America, “so we knew they would be the perfect partner to amplify Volkswagen’s unique sense of humor.”
National Geographic appointed Mark Francis Vice President, Commissioning and Regional Programming and promoted Maggie Rhodes to Vice President, Global Acquisitions and Co-Productions. Nat Geo’s marketing group promoted Emanuele Madeddu to Senior Vice President, Marketing and Creative. Francis joins NGC from Fox International Channels Asia-Pacific and Middle East, where he was Vice President, Production and Development for unscripted/factual entertainment.
Turner Broadcasting promoted Michael Ouweleen to Chief Marketing Officer for Cartoon Network, Adult Swim and Boomerang. He was most recently the Senior Vice President and Executive Creative Director for Cartoon Network’s Creative Group.
Entertainment Studios named JD Black as Senior Vice President of Global Digital Marketing. Previously, Black was Senior Vice President, Marketing at Sony Pictures Interactive.
Mercury Media hired Andrew McLean as Chief Executive Officer. He most recently worked in the digital and entertainment at Inventus Media, Deluxe and Zonza.
If you’ve got happy news, weddings, babies, engagements you’d like shared with your industry colleagues for a new feature going up soon on our web site, send to Jessica@Cynopsis.com.
DIGITAL SPOTLIGHT OF THE DAY
A new ad from Finland agency Havas Worldwide illustrates a child’s fixation with holding his breath. In each progressing scene, he holds his breath over longer periods of time. Without spoiling the ending, check out how The Breath Holder’s ability comes in handy…and exhale. www.cynopsis.com/#video.
Cynopsis CLASSIFIEDS - For More classifieds, visit the Cynopsis.com classifieds page here.
JOB OPENING: VP, CONTENT INSIGHTS/NICKELODEON/BURBANK: Qualitative pilot, animatic rsarch/current series testing, kids & family background, 10-15 yrs exp in content testing, 5 yrs leadership. Exp in field w/children 2-11 pref’d FULL INFO/APPLY HERE (9/19) JOB OPENING: SR. DIRECTOR, AD SALES RESEARCH/FX NETWRKS/NY: Oversees all daily aspects of ad sales & digitl ad sales research for FX, FXX, FXM & FXNOW. 6-8 yrs exp research at media company/OJT/Nielsen systms. http://bit.ly/1qjVCuZ (9/19) JOB OPENING: SUPERVISOR, CABLE TRAFFIC/FOX NETWRKS GROUP/LA: Supervise all daily operation of commercial admin dept. Proven team leader & mentor in fast paced deadline driven cable netwrk operation environment. http://bit.ly/1qK10VV (9/19) JOB OPENING: DIRECTOR, MARKET RESEARCH/PBS HQ/ARLINGTON VA: PBS seeks Dir, Market Research. The incumbent will serve as the primary resource for all PBS market research projects and mgmt. of strategic research studies. FULL INFO/APPLY HERE (9/19) JOB OPENING: ASSISTANT DIRECTOR, RESEARCH/PBS/ARLINTON VA: PBS seeks Asst. Dir, Research. The incumbent will serve as the in-house expert on all information regarding the PBS KIDS audience. FULL INFO/APPLY HERE (9/19) JOB OPENING: MGR CURRENT PROG./Universal TV Productions/Univ. City: Mgr will work with Drama and Comedy Development to transition shows into Current series. 2 yrs exp req. FULL INFO APPLY HERE (9/18) JOB OPENING: SR. MANAGER, AD SALES DIGITAL PARTNERSHIPS/A+E Networks/NY: Focus on develop/execute marketing programs with ad partners across all A+E digital platforms. FULL INFO APPLY HERE (9/18)
JOB OPENING: SR DIR, AFFILIATE SALES/MUSIC CHOICE/NYC: Oversee all sales, aff relations/promo effrts. Mng region staff & oversee budgets/accts. Min 5-7 yrs exp in strategic sales/mrktg in cable/dist. Min 3 yrs mngmnt exp. BA deg. FULL INFO APPLY HERE (9/18)
JOB OPENING: MIDWEST INTERACTIVE SALES MGR/OWN: Oprah Winfrey Network/CHI: Hi-energy manager wanted! Min 3 yrs in ad sales, exp in online content and media preferred. Travel required. Apply at: http://careers.own.tv/ (9/18)
JOB OPENING: AD SALES PLANNER/OUTDOOR CHANNEL/CHICAGO: Regional sales planner needed to create, manage and steward sales plans. Provide research and mkting elements to clients and agencies. Wide Orbit exp a plus! RESUME 2: email@example.com (9/18)
JOB OPENING: MGR BRANDED ENTERTAINMENT/NBCU TV DISTRIBUTION/NYC: Mgr Partner with Sales and manage in-show integrations with production staff and clients; 5 yrs exp required: APPLY HERE (9/17)
JOB OPENING: BIZ DEV EXEC/NEWSCORP (STORYFUL)/NYC: Mng strategic media prtnshps globally. 4+ yrs media exp w/focus on digital initiatives and acct mngmt./Creative Dealmaker. Resume to: firstname.lastname@example.org (9/17)
JOB OPENING: MUSIC & MEDIA CLEARANCES SPECIALIST/MLBNtwrk/NJ: Strong knowledge of music, footage, image licensing. Highly organized, self-starter w/excellent communication skills. Min 3 yrs exp in TV/Film/Media Company. Resume: email@example.com (9/17)
JOB OPENING: FREELANCE PROJECT MGR/BBC AMERICA/NYC: Multitask, budgt, plan, coordinate & delivr Ad Sales productions efficiently. Involved w/planning/pitching, contrl & suprvisn. Update all on progress. ResumesUS@bbc.com (9/17)
JOB OPENING: MGR PUBLICITY & CORP COMM (TRADE)/GSNTV/Santa Monica, CA: 4 yrs PR & Ent. Exp. BA Degree. Develop & implement strategic publicity plans for prog.; Travel. Send res and CL to firstname.lastname@example.org (9/17)
JOB OPENING: PUBLICITY MGR/GSNTV/Santa Monica, CA: 4 yrs PR & Ent. Exp. BA Degree. Manage Publicity, press, talent relations, digital & mktg. initiatives; Travel. Send res and CL to email@example.com (9/17)
JOB OPENING: MGR COMMUNICATIONS/Travel Channel/NYC or Chevy Chase MD: Help dvlp & implement strategic publicity plans for key Travel Channel prgrmng & initiatives. Demonstrate track rec creative/successful PR pro. a must. 5+ yrs PR exp. APPLY HERE (9/17)
JOB OPENING: ASSOC PRODUCER (ON-AIR PROMOS)/CBSSN/NY: 1-2 yrs Production Asst exp in Sports TV production. On-air promo & college sports knowledge required. Final Cut Pro proficient desired. Apply: www.cbssportsnetwork.com, select CAREERS link (9/17)
JOB OPENING: SUPERVISOR, CABLE TRAFFIC/LA: Supervise daily operations of the Commercial Administration department. Duties include working with log and copy administrator to verify all information. Full info/apply HERE (9/17)
JOB OPENING: DIR, BUSINESS and LEGAL AFFAIRS/THE WEATHER CHANNEL/Atlanta: Rapidly analyze and advise on legal issues related to live news coverage, copyright and fair use, defamation, publicity rights, invasion of privacy, trespass Resume HERE (9/17)
JOB OPENING: AD SALES PLANNER/REELZ/NYC: Exp sales planner to create, manage & steward sales plans. Dealmaker/VCI exp a plus! APPLY: firstname.lastname@example.org (9/13)
JOB OPENING: ANALYST, DIGITAL RESEARCH/NBCU/NYC: The Digital Research Analyst will support sales efforts and research studies for NBC Groups across multiple platforms by supporting internal research studies. Full info/APPLY HERE (9/13)
JOB OPENING: MANAGER, DIGITAL RESEARCH/NBC/NYC: The Digital Research Mgr will support the Digital Ad Sales Research team by providing marketplace positioning, analysis and information across the NBC Live Group. Full info/APPLY HERE (9/13)
JOB OPENING: RESEARCH MANAGER/Discovery/NY: Strategic mind to provide sales positioning rsrch for Discovery Channel/other ntwrks. Create sales materials/positioning pieces to highlight success. 6+ yrs TV rsrch exp req’d. Full info/APPLY HERE (9/13)
JOB OPENING: MGR-DIGITAL VIDEO PROD/WEtv/NYC: manage creation & workflow of all digital video content, must have PM, budget, pre & post production, & editing exp. Full info/APPLY HERE (9/13)
JOB OPENING: MGR-DIGITAL CONTENT/WEtv/NYC: manage content & ops for digital properties, expert in online production process, copywriting, & pop-culture. Proficient in word press, photoshop, basic html. Full info/APPLY HERE (9/13)
JOB OPENING: MGR-DIGITAL VIDEO PROD/WEtv/NYC: manage creation & workflow of all digital video content, must have PM, budget, pre & post production, & editing exp. Full info/Apply HERE (9/13)
CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at Trish@cynopsis.com
EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at email@example.com.
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at firstname.lastname@example.org
SITUATION WANTED: SENIOR MEDIA RESEARCHER: 15+ yrs exp. with a strong diverse agency/academic background. Excellent presentation and writing skills, active in industry. Contact SeniorMediaResearcher@yahoo.com. (9/13)
E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.
Copyright Cynopsis 2014
All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2014