07/15/15: Comcast, EA develop gaming platform; OTT, SVOD platforms to hit $8-$12B revenue by 2018, but Netflix remains king; Vice brings exclusive content to Verizon’s streaming service



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CYNOPSISDIGITAL
07.15.15

Good morning. It’s Wednesday July 15, 2015, and this is your first early morning digital briefing.

TODAY’S TOP NEWS
 

Comcast and Electronic Arts (EA) have partnered to develop an HD gaming platform on X1 called Xfinity Games. Streamed over the Internet to customers’ X1 set-top boxes, games would count under Xfinity Internet data plans. “We’ve always said X1 can deliver experiences beyond movies and shows,” Bryan Witkowski, Sr. Director, Strategic Development of New Businesses, Comcast Cable, told Cynopsis. “It’s been designed from the ground up with families and casual gamers in mind; using a smartphone or tablet as the controller, no downloads, no new hardware, no visit to the store for a physical controller or disk.”
 
Premium OTT services and SVOD platforms will more than double in revenue in just a few years, according to a new study from research firm MTM. Last year, OTT revenue grabbed $4 billion in revenue, a number expected to balloon to $8 to $12 billion by 2018. The study, commissioned by Ooyala and Vindicia, also forecasts Netflix will continue to dominate the space, but says 15 to 20 niche platforms will acquire 100,000 or more paying customers by 2018. Key areas for niche growth: sports, kids, anime, foreign shows and movies, ethnic content, and services created by a celebrity.
 
 

SVOD + OTT
 

Vice Media signed a multiyear deal to provide content for Verizon’s upcoming Internet TV service, including exclusive programming. Verizon’s new service is expected to launch later this year, with Viacom, AwesomenessTV, Scripps Networks Interactive, as well as ESPN and CBS Sports for college sports programming. Hot commodity Vice also recently locked in deals with Spotify, Samsung and Snapchat.
 
Apple may be close to reaching a deal with the Big Four TV networks for a new live TV app, according to a report from the New York Post. If the tech giant succeeds, it could create a service along the lines of the late Aereo’s digital offering, only legit. Affiliate groups are being told by the networks that if they opt in and offer their feeds, they will be able to share in the added revenue the Apple streaming product will produce, a source told the Post.
 

 
CONTENT MEDIA
 

Yahoo Global News Anchor Katie Couric’s latest interview debuted on Yahoo yesterday, and featured a different take on Harper Lee’s new book Go Set a Watchman, which hit shelves yesterday. In the video interview with Mary Badham, who played Scout in the film adaptation of To Kill a Mockingbird, Badham responds to the new portrayal of Atticus Finch revealed in the book. The interview is available at Yahoo.com.
 
PBS Digital Studios released a new Blank on Blank video, featuring an interview with Dustin Hoffman from 1971. Blank on Blank takes archived interviews and brings them to life through animated video. Check out a young Hoffman on YouTube.
 
 

DIGITAL INFLUENCERS
 

YouTube star Taryn Southern appeared in a TODAY segment called “Self-Help for Your Digital Soul.” The digital celeb, boasting over 400K subscribers, offered advice on mastering the selfie, and took to Twitter to get her fans to join the conversation. Fellow influencers Simone Shepherd, Davey Wavey and DJ Flula Borg dished tips as well.
 


A CYNOPSIS MESSAGE


THE CYNOPSIS DIGITAL AWARDS
are open to all individuals and teams worldwide with popular categories including:

Multiplatform Marketing Campaign: Cable TV  I  Best Host in a Web Series or Channel  I  Best New Web Series  I  TV Everywhere App  I  Social TV Service  I  Branded Web Video  I  Branded Integration in a Web Series  I  Social Media Campaign For Cable TV  I  Digital Video Technology Platform

ENTER TODAY!

Questions? Contact Sarah Martinez.


 
ADVERTISING + AD PLATFORMS

 
MEC rebranded the agency’s multicultural department, MEC Bravo, as MEC Multicultural. Led by Managing Partner, Vilma Vale-Brennan, the practice will continue to produce communications plans backed by cultural insights to connect with Hispanic, African America and Asian audiences. MEC Multicultural clients include AT+T, Marriott, KFC, Citi and Campbell’s.
 

 
VC FUNDING + INVESTORS
 

Fantasy sports operator FanDuel closed $275 million in a Series E financing, bringing total capital raised to $363 million. Led by KKR, Google Capital and Time Warner Investments, Turner Sports and a number of NFL and NBA team owners participated in the funding round. Previous investors, including Shamrock Capital, NBC Sports Ventures, Comcast Ventures, Bullpen Capital, Pentech Ventures and Piton Capital also contributed. The financing will be used to increase customer acquisition efforts across the U.S., introduce new products and grow the company. FanDuel recently made multiyear partnerships with 13 NBA teams and 16 NFL teams.
 
Branded video service AnyClip Media raised $21 million in funding, led by Limelight Networks, Ervington Investments and previous investors including Jerusalem Venture Partners and GTI Capital Group. Individual investors in AnyClip include iHeartMedia CEO Bob Pittman and GTI CEO Michael Schulhof, who is the former president and CEO of Sony Corp. of America.
 

 
RESEARCH
 

Amazon’s Twitch is leading the way when it comes to revenue in online game streaming. A report from SuperData noted that Twitch snatches 43 percent of the total revenue in the gaming content market, while YouTube snags 36 percent. The research firm also found that the online gaming content market takes in $3.8 billion spread across more than 486 million global viewers. In the U.S. alone, online game programming viewers increased from 86 million in 2013 to 125 million in 2015.


A CYNOPSIS MESSAGE


CYNOPSIS 2015 RISING STAR AWARDS
Deadline to enter: Thursday, July 16

3 Simple Steps to do Before Thursday!

1) Select your Nominee
2) Complete the
Entry Form
3) Process your Payment


 

 
DIGITAL SPOTLIGHT OF THE DAY

 
In Nike’s new short film, one lucky kid gets a chance to play with some of today’s biggest athletes. The 90-second spot features MLB’s Mike Trout and Garrett Richards, volleyball player Misty May-Treanor, soccer player Mia Hamm, basketball player Anthony Davis and quarterback Andrew Luck. With more than 600K views on YouTube so far, it’s definitely worth a watch. Check it out at www.cynopsis.com/#video.

See you tomorrow,
Jessica Reese  @JMarieReese
07.15.15

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: SUPERVISING WRITER/PROD/2C/MIA: Stg concptl cpywrt w/gr8 edit sense. 5 yr exp promo mkt for TV, networks, OTT’s, or TV stat or hi-end adv a must. Edit/shoot exp a +. Ablty to mng mult proj while keep att to detail. CV: work.here@2c.tv (7/22)

JOB OPENING: COORD, MEDIA RSRCH/Crown Media Family Networks/LA: Provide admin support to SVP of Rsrch & Rsrch Dept. Pull/deliver Nielsen overnights & weekly reports for Hallmark Channel & Hallmark Movie Channel. BA deg req’d.Full info/Apply HERE (7/22)

JOB OPENING: SR RESEARCH ANALYST/NY: Provide television research and analysis on programming- Multi-platform tracking/ Nielsen analysis.Client support-create/maintain presentations. Apply here: HR@mynuvotv.com (7/22)

JOB OPENING: DIGITAL MKTG ANALYTICS MGR/PGA TOUR/Ponte Vedra Beach, FL: Lead the reporting, analysis & synthesis of mktg & promo efforts. 5-7 yrs exp dig. advrtsng/mktg exp. Use data-driven approach to create insights to drive future campaigns. Full info/apply HERE (7/21) 

JOB OPENING: TECHNICAL SUPV-ENCODING/A+E Networks/Stamford CT-Freelance: Plan, implement workflows & tech support for Encoding & fulfillment for VOD, Mobile 5+ yrs exp FTP, Aspera, Signiant.- Full Info/Apply HERE (7/18)

JOB OPENING: MGR, DIGITAL RSRCH/Fuse/LA: Strong team player to understand how our aud engages w/dig & mobile platforms. Create/distribute a wkly dashboard report to our team. 2+ yrs TV/cable rsrch exp w/a solid command of analysis for dig purposes. Resume: HERE (7/18)

JOB OPENING: DIR, DEVELOPMENT/LA: For Non-Scripted TV prod co. Diverse skill set & exc writing skills a must. Self-starter to generate big ideas, which translate into new show ideas. Prod sizzle reels/create pitch material. Strong knwlg of AVID a +. Res HERE (7/18)

JOB OPENING: ART DIRECTOR/The Meredith Vieira Show/NYC: Provide inspiration & lead the Art Dept team in creating visuals. Resp for overseeing artistic dir, plan’g & creative vision. 3+ yrs of industry exp. IA 829 member a must. Send resume HERE (7/17)

JOB OPENING: SR WRITER/PRODUCER, AD SALES & PROMOS/NAT GEO/DC: Concepts/writes/produces Ad Sales vignettes, PSAs, short-form presentations & mktg initiatives. 5-7 yrs prod exp in mktg/promos & producing creative for cable/ntwrk. Exp w/auto integrations pref’d. Apply HERE (7/17)

JOB OPENING: MANAGER SALES STRATEGY & DEVELOPMENT/Univ. City, CA: Sales strategy for Intl. TV Dist. 3 years bus. dev, or financial in the entertainment industry req. APPLY Full info/apply HERE (7/17)

JOB OPENING: MANAGER INTERACTIVE EXP/E!/LA, CA: Strategy of multi-platform content and technology programs across linear and digital properties. 5 years similar exp. req. Full info/apply HERE (7/17)

JOB OPENING: CLIENT DEVELOPMENT MGR/Contently/NYC: Design/write story for sales collateral. Respond to RFPs & prod custom sales decks. Create and update sales collateral. 1-3 yrs mktg, journalism, PR or content exp. Full info/apply HERE (7/17)

JOB OPENING: VP STRTGY & DIGITAL SOLUTIONS/Discovery/NY: Conceptual seller resp. for the dev/execution of custom ad solutions in prtnrshp w/natl ad sales/content/mktg teams across Discovery Digital. Find key sales opps +creatively position dig aud/offerings. 10+ yrs exp. Apply HERE (7/17)

JOB OPENING: ACCOUNT EXEC/REVOLT MEDIA & TV/LA: Support Ad Sales & Integrated Marketing teams initiatives. 1+ yr exp @ successful sales role pref’d. Ability to grow bus. & find new rev opps & create long-term customer relationships. Knwlg sales principals/practices. Resume to: careers@revolt.tv (7/17)

JOB OPENING: VP, PRODUCTS & PLATFORMS/FX Networks/LA: Responsible for overseeing the development of FX digital products including FXNOW and Simpsons world. 7+ yrs exp consumer facing Int/ agncy/mktg/product. http://bit.ly/1KvJyka (7/16)

JOB OPENING: PRODUCER, SOCIAL MEDIA/FX Networks/LA: Responsible for the mgmt of FX social network pages and agencies; creation of org content. 3+ yrs exp interactive/social media agncy/mktg. http://bit.ly/1KxEeeo (7/16)

JOB OPENING: EXECUTIVE PRODUCER/WEtv/NYC: Resp for individual orig shows for network from pre-production to air. Oversee the day-to-day prod of series/specials. & dvlp/maint relationship w/core show talent. Min 10yrs exp & tech exp a must. Full info/apply HERE (7/16)

JOB OPENING: VP, PUBLICITY TALENT RELATIONS/AMC & SUNDANCE TV/Santa Monica: Dvlp/implement various comm strategies to support network’s ratings/rev/branding goals. 7+ yrs exp a must in PR or corp comm within cable/brdcst TV or feature films. Full info/apply HERE (7/16)

JOB OPENING: TV EVERYWHERE COORD (TEMP)/AMC/NYC: WordPress exp, tech savvy w/strong familiarity w/websites & mobile apps, orgnzd/detail oriented. Resume HERE: careers@amcnetworks.com (7/16)

JOB OPENING: RESEARCH STRATEGIST/TLC/MD: Energetic critical thinker to analyze/report Nielsen TV ratings, qualitative data & mrkt rsrch stats for TLC. Turn findings into stories. 3+ yrs mktg rsrch exp req’d, Nielsen/TV exp a must. Full info/apply HERE (7/16)

JOB OPENING: STRATEGIC PLAN’G ANALYST/Azteca America/NYC: Must have track rec dvlpng sales plans that meet advrisr & networks’ needs. Support Pricing/Planning dept. various projects.Min 4 yrs exp. Sales Plan’g; ad supported TV ntwrk or Ad Agencies. Resume HERE (7/16) 

JOB OPENING: ACCOUNT EXECUTIVE/Azteca America/NYC: Top tiered ad sales pro w/proven track record of consistently exceeding expectations. Generate & increase revenue of new & existing accts. Min 3 yrs Ad Sales exp. BA deg related field or equiv ind exp. Resume HERE (7/16) 

JOB OPENING: DIRECTOR BROADCAST ENGINEERING/WRNN-TV, FIOS1 News/Rye Brook NY: Mng tech infrastructure & team for 24/7/365 live News & prod facility. Must be exp’d w/multi-channel master control, live prod & workflow skills. Full info/apply HERE (7/16)

JOB OPENING: MARKETING MGR/CNBC/NYC: Mktg Mgr. to contribute to development & implementation of integrated ad sales mktg strategies & solutions. Ideally 5+ yrs. exp. Full info/apply HERE (7/16)

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JOB OPENING: SR. DIR OR VP DIGITAL DEVELOPMENT/INTERACTIVE MEDIA/Jim Henson Co./LA: For lead & design direction for all online & mobile products; mng websites, games, mobile apps. Exp w/children’s online games/apps & producing successful site & mobile products req’d.Resume: jobpostings@henson.com (7/16)

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SITUATION WANTED: PRODUCTION ASSISTANT: entry level position wanted. A fresher, recent Television and Film Mater’s graduate. Experience with varied internships in production and casting. Email: sanyasood@outlook.com (7/22)

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