06/26/14: And the SCOTUS Aereo decision is…, DEFY Media helps YouTube creators take flight in new program, Unruly: Activia scores during World Cup



CYNOPSISDIGITAL
06.26.14

Good morning. It’s Thursday, June 26, 2014, and this is your first early morning digital briefing.

DECISION: AMERICAN BROADCASTING COMPANIES V. AEREO

The Supreme Court sided with TV networks against Aereo on Wednesday, ruling in a 6-3 decision that the streaming service violated copyright laws by using antennas to transmit broadcast networks over the Internet for a fee. “Blocking this technology is a big loss for consumers,” said Aereo backer Barry Diller, who told CNBC the company “is over.” The National Association of Broadcasters maintained the ruling “sends an unmistakable message that businesses built on the theft of copyrighted material will not be tolerated.”
CBS CEO and President Les Moonves, who has been vocal throughout the court hearings leading up to the SCOTUS case, told Bloomberg TV yesterday: “What Aereo was doing was not about technology: it was about theft. Yes, it was a new technology and there’ll be others, but right now because of the Supreme Court ruling, people will have to pay for our content.”
NBC’s statement from Paul Clement, the attorney for the petitioners (CBS, Disney/ABC, Fox and NBCU), said “Today’s decision is a victory for consumers. The Court has sent a clear message that it will uphold the letter and spirit of the law just as Congress intended.”
The Walt Disney Company (owner of ABC) told Cynopsis, “We’re gratified the Court upheld important copyright principles that help ensure that the high-quality creative content consumers expect and demand is protected and incentivized.”
Omnivision Entertainment and MyDamnChannel CEO and Founder Rob Barnett, who said in April that he thinks Aereo’s technology will eventually be acquired by one of the major broadcasters, today told Cynopsis: “The best innovations will continue to come from entrepreneurs and visionary new companies who move with speed, smarts and passion to deliver the best content to fans at a fair price. The new explosion of mergers and acquisitions in digital media proves that Goliath is hard at work, figuring out how to best deal with David.”

Check out the full SCOTUS opinion here.

NEW PROGRAMMING + DEALS

DEFY Media launched the Creators Program yesterday, to help YouTube creators leverage new distribution channels and additional revenue opportunities. Partners to debut with the program include digital talents such as Greg Benson (“Prank it FWD” with 25 million views to date), Kingsley (three million YT subs), Marie Digby (DEFY Media musician) and Matthew Patrick’s Game Theorists (2.2 million subs).

Time Inc. and short-form video programmer Net2TV have teamed up to kick off new shows for its Portico TV service. Short-form series People This Week, The Week in Time, Cooking Light, Inside Golf Magazine and Cooking Light will now be free to the Net2TV’s 25 million viewers on Smart TVs and connected devices.

Who says we can’t get along? NBCUniversal and Comcast got together last weekend for "Help Shape The Future of Media & Technology." The title didn’t scare the 150+ participants who came from all over the country to hack their hearts and, we assume, their minds out. Get the skinny in our current Cynsiders column by Sanjay Macwan, SVP and Chief Technology Officer, Media Labs, NBCUniversal.

CONTENT MEDIA

The CW Network, Yahoo and Clear Channel Radio station will air and stream the third annual iHeartRadio “Ultimate Pool Party.” The two-day musical weekend on June 27-28 is hosted by Nick Cannon and will feature performances from Jennifer Lopez, Iggy Azalea, Tiesto and more. The event will stream live on Yahoo and Clear Channel at 9p ET on June 29, and on the CW Network on July 9 at 8p ET.

ABC Family is celebrating Christmas in June with a “half-mas merry-thon” featuring the network’s holiday movies on the WATCH ABC Family App. The red and green marathon will bring ten of the most popular holiday movies like A Very Brady Christmas, Christmas Cupid, Snowglobe and more. The app is available for multiple devices after users authenticate their pay-TV service.

Funny or Die and Live Nation are bringing back the comedy tour Funny or Die Oddball Comedy & Curiosity Festival 2014 for the second year. The festival will feature Amy Schumer, Aziz Ansari, Bill Burr, Chris Hardwick and more. It will kick off Aug. 8 with 21 additional dates in all.

TV One viewers will have access to an exclusive performance from award-winning artist Jennifer Hudson with HelloBeautiful Interludes Live: Jennifer Hudson on Jun 28 at 9p ET. The stream will be available on XFINITY celebrateblacktv.com, and on video-on-demand for XFINITY cable customers.

Save the date  Thursday, November 13th at the Grand Hyatt in New York City for the Model D Awards! Early deadline to enter is August 8, and late deadline is Aug. 15. Register at https://acclaimworks.com/svc/cynopsis-digital

 

HAPPY NEWS FROM OUR READERS!

Abbey Thomas, Tremor Video’s Head of Entertainment, and her husband Grant Thomas, welcomed daughter Nola January Thomas on June 15th at UCLA Medical Center in Santa Monica. Congratulations!

If you’ve got happy news  weddings, babies, engagements  you’d like shared with your industry colleagues for a new feature going up soon on our web site, send to Jessica@Cynopsis.com.

AD PLATFORMS

Yahoo introduced a new display advertising campaign platform with 100 percent viewability rate on its properties, called Yahoo Prime View. “Now advertisers can get more exposure for their ads without changes to workflow, reporting or creative,” Yahoo’s SVP of Display Advertising and Advertising Tech Scott Burke said. The viewability measurement uses methodology accredited by the MRC.

Programmatic marketing and data management platform [x+1] announced the extension of its Data Management Platform (DMP), called Origin KeyChain. “Origin KeyChain arms marketers with the precision of CRM and power of a DMP to engage users in progressively relevant dialogues across a complete range of channels, screens, and devices…online and offline,” CEO John Nardone said.

Cross-screen ad and TV ad tracking company wywy acquired Second Screen Networks. As part of the deal, wywy is expanding into the U.S. market and opening a new office in New York.

RESEARCH

With the World Cup now halfway through, Unruly updated The Brazilliant Brands Tracker that features 11 brands to represent the number of players on a team. The results showed that brands not affiliated with the sporting event drove 71.2 percent (8.9 million) of the total 12.5 million shares so far. The top player was non-sponsor Activia with 3.9 million shares, and also the sixth most shared ad of all time. Nike beat out rival and official tournament sponsor Adidas with 2.4 million shares. Those in the top 11 by most shared soccer ads are as follows: Activia, Nike, Samsung, Castrol, Adidas, Coca-Cola, Beats by Dre, ESPN, Emirates, Nissin Group and Banco de Chile.

Binge-viewing’s nothing to be embarrassed about, according to a study from Tivo. While 53 percent of respondents surveyed in April 2013 felt the habit had negative connotations, that number dropped to one third in the current report. Three quarters of those surveyed reported they’d “super-binged” three or more episodes of a series in a day, and 29 percent admitted to putting off watching a season of a show until they could watch it all at once.

EXEC MOVES

YuMe appointed Venkat Krishnan as the new SVP of Product. Krishnan is the former Business Unit Head/VP of Advanced Advertising/Monetization at SeaChange.

CNN named Samantha Barry as Director of Social News. She most recently led social media at BBC World News. In a Q&A, CNN asked her what carbonated beverage she would be, which Barry responded with, “Prosecco  I am European and bubbly.”

DIGITAL SPOTLIGHT OF THE DAY

The 2014 World Cup has ushered in a major shift in the United State’s stance on soccer. With the U.S. battling Germany in a match today (Thursday), this is a good time to watch this hilarious video skit and fan favorite, created a year ago. The premise? What would it be like if an American Football coach (played by Jason Sudeikis) was recruited to coach the England soccer team? Check it out at www.cynopsis.com.


A CYNOPSIS MESSAGE


Did you miss an Upfront?

Don’t worry! Cynopsis Media has a full archive of 2014 Upfronts and NewFronts coverage.

Access the archive here:
http://www.cynopsis.com/upfronts/.



A CYNOPSIS MESSAGE


The Best in Online Video Content & Advertising…
Don’t forget to enter the
CYNOPSIS DIGITAL MODEL D AWARDS

Entry Deadline: August 8th
Late Submissions: August 15th
Awards Event:
November 13 (Grand Hyatt | NYC)

Visit our website for additional information on:
Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and FAQs.


See you tomorrow,
Jessica Reese  @JMarieReese
06.26.14

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: ACCOUNT EXECUTIVE/CW/RICHMOND VA: 2+ yrs. Bcast & Digital Sales exp. Resume/cover letter to: CW Richmond, 5710 Midlothian Turnpike, Richmond, VA 23225 Attn: Adam Brown or adambrown@cwrichmond.tv. EOE M/F/D/V (7/9)

JOB OPENING: DIGITAL SALES PLANNER/HGTV/DIY/ATL: highly motived digital sales professional, 2 yrs digital media sales planning. Internet research tools and metrics. For more detail www.scrippsnetworks.com #4303 (7/8)

JOB OPENING: MGR RSCH/VIACOM/NYC: Serve as expert on the VMN Ent brands, & their target audiences. Min 5 yrs media rsrch exp. Strong analytical & numeric skills req’d.Exp w/web & social analytics a +. BS/BA pref’d. Full info/apply: HERE (7/8)

JOB OPENING: SR.WRITER PRODUCER/WEtv/NYC: Reality TV powerhouse to write/produce campaigns for WE tv. Superb writing skills & savvy grasp of pop culture a must. APPLY HERE (7/7)

JOB OPENING: NETWORK SALES PLANNER/EstrellaTV/NYC: Possess exceptional comm. & client servicing skills. 2 yrs related network exp. Able to multitask and be detail oriented. Resume/cvr to: jobs@lbimedia.com (6/28)

JOB OPENING: SR WRITER/PROD PRGRM INTEGRATION/HGTV/Knoxville: Dvlp organic integrated content that meets advrtsers’ goals & drive ratings for ntwrk prgrmng. 6 yrs exp creating on air promos, interstitials or prgrmng req’d. Req 4323. Full info/apply HERE (6/28)

JOB OPENING: SR WRITER/PRODUCER/FOX SPORTS MKTG/LA: Resp. for conceiving, writing & overseeing prod of orig on-air promos & campaigns. Min 5+ yrs hands-on promotions exp. Strong writing/prod @ Net or Ad Agency. Full info/apply HERE (6/28)

JOB OPENING: WRITER/PRODUCER/FOX SPORTS MKTG/Charlotte, NC: Resp. for conceiving, writing & overseeing prod of on-air promos & campaigns. Min 3-4 yrs hands-on promotions exp. Strong writing/prod @ Net or Ad Agency. Full info/apply HERE (6/28)

JOB OPENING: DIR, SCRIPTED PROG/AMC/LA: Oversee current prog AMC scripted series. Advise on pilots, development for scripted series, producers, cast/crew, etc. Handle pitches, read scripts, recommend projects for development. Submit res HERE (6/28) 

JOB OPENING: PROMOTION MNGR/iN DEMAND/NYC: Manage distribution of promos/PPV traffic logs. Manage promo decisions for barkers/websites. Bachelor’s Degree & 3 yrs. exp. Final Cut Pro req. Apply: resume@indemand.com (6/28)

JOB OPENING: MULTIMEDIA JOURNALIST/NYC/The Weather Channel: Gathering, shooting & editing material for TWC on air & digital. 5+ yrs exp video shooting, storytelling, technical.Resumes & Reel to: Melissa.Ngo@weather.com (6/28)

JOB OPENING: ASSOC ANALYST/Scripps Networks/Knoxville: Learn to perform activities related to dvlpg internal reports, presentations, & recommendations. Knwlg of cbl TV, brdcsting, synd, new media, advrtsng & ent industry. Req # 4307 Apply HERE (6/28)

JOB OPENING: ASSOC MGR, MKTG SOLUTIONS/MUSIC CHOICE/NYC: Develop & execute mktg solutions for client-facing teams, incl ad sales, AF sales & content acquisition. 3-5 yrs mktg, pref in ad sales. PowerPoint a must. APPLY HERE http://musicchoicecareers.iapplicants.com/ (6/28)

JOB OPENING: SR PRODUCER, MEDIA CONTENT/Viacom/NYC: Schedule/refresh prgrmng daily. Brainstorm/rsrch ideas & videos for themed, internal prgrmng, aimed at highlighting creativity. 8-10 yrs work or professional exp mktg/advrtsng. Full info/apply HERE (6/28)

JOB OPENING: VP/CREATIVE DIR, STRATEGIC PRGRMS/MTV WORLD/NY: Dvlp overall creative vision for division’s consumer brands. Deep knwldg of dig media landscape. Min 10+ yrs exp as SR/supervising/exec prod @ ntwrk or cable ntwrk. Full info apply HERE (6/28)
 
JOB OPENING: DIGITAL MEDIA MKTG MGR/MTV/NY: Strong online media background & exp dvlpg creative digital media strategies & plans that effectively support MTV bus. objectives 3 – 5 yrs min digital media exp working w/clients in ent industry. Full info apply HERE (6/28)

JOB OPENING: SVP, CREATIVE PROMOS & STRATEGY/VH1/NYC: Translate VH1 goals into effective on-air strategies that drive measurable results. Min 10 yrs hands-on prod exp short-form video – on-air promos, advrtsng/commercials. Full info/apply HERE (6/28) 

JOB OPENING: SR MKTG MGR/Turner/NY: Min 5-7 yrs exp Integrated Media Sales Mktg or Client/Agency content dev exp. Will lead promos dev & exec for Cartoon/truTV/Adult Swim. Dvlp/exec innovative client solns & custom sales presentations. Apply HERE (6/28)

JOB OPENING: DIRECTOR, SOCIAL MEDIA/CNBC/East Coast: CNBC, the worldwide leader in business, has an exciting opportunity for a Director, Social Media to help establish its primetime as a new entertainment destination. Full info/apply HERE (6/28)

JOB OPENING: CREATIVE DIRECTOR/SPROUT/NYC: Lead creation of innovative promotions, branding, messaging across programming platforms @ Sprout. 7+ yrs creative services exp required. Kids TV exp preferred.  Full info/apply HERE (6/28)

JOB OPENING: SUPERVISING PRODUCER/NBCU/NYC: Lead producers, APs, art dep & performers for Sprout live daily program The Sunny Side Up Show. 7+ yrs TV Production exp required. Live TV exp a must. Full info/Apply HERE (6/28)

JOB OPENING: CONTROLLER/FILM PROD CO/ATL: Temp to Perm. Liaison between prod finance & corp finance depts. Mng cash flow, banking relationships for Comp-owned entities, oversee app/audit of GA film tax credits& gen finance ops. Res/cvr: HERE (6/28)

JOB OPENING: FREELANCE AP, ONLINE EDUCATION/OWN/OPRAH WINFREY NETWORK/LA: Education AP wanted! Min 2 yrs producing content for web. Knowledge of online education trends a must. Apply at: http://careers.own.tv/ (6/28)

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EXPERT SERVICE: Got a fantastic idea? Now you need pitch materials! Let us arm you with the materials you’ll need to stand out in a crowd. Email today: readyyourpitch@gmail.com (7/9)

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SITUATION WANTED: ACCOUNT MGR/NY: Digital Ad Sales, Account Mgt & Licensing pro seeks FT employment in NY. 10+ yrs exp selling, licensing, exceeding sales targets, cultivating & maintaining long-term relationships. acctmanager365@gmail.com (6/27)

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