06/25/15: Nashville finds a second home at AXS TV; Discovery hits the big 3-0; ABC Family turns to sister nets for a sampling assist



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CYNOPSIS
06.25.15

Good morning. It’s Thursday June 25, 2015, and this is your first early morning briefing.

Tonight’s Premieres:
A&E: Beyond Scared Straight: Back Talk at 8p, Beyond Scared Straight at 9p, American Takedown at 10p
ABC: Rookie Blue at 10p
CBS: Under the Dome at 9p
FOX: BOOM! at 8p
Myx TV: Bagged at 8p
Sportsman: Sheep Shape at 8:30p
USA: Graceland at 10p

Tonight’s Finales:
Cartoon: Regular Show at 6
FX: The Comedians at 10:30p
ID: Women in Prison at 10p
Nat Geo: Life Below Zero at 9p, Dead End Express at 10p

AXS TV struck a licensing deal with Disney-ABC Television Group for off-network cable rights to the first three seasons of Nashville. The ABC drama “is the perfect complement to our growing lineup of music-inspired series,” said Mark Cuban, CEO of AXS TV. “We are confident that Nashville will connect with our viewers, while attracting a new audience of those who may have missed out on watching from the beginning of the series.” 

IN THE NEWS

“It’s an extraordinary thing that John Hendricks’ simple idea in 1985 - to satisfy curiosity – would grow from one channel in 156,000 U.S. homes to the world’s number-one Pay-TV programmer in more than 220 countries today,” David Zaslav, president and CEO, Discovery Communications, tells Cynopsis of the company’s 30th anniversary. “Discovery’s remarkable global growth and success is a testament to the dedication and ambition of our shareholders and partners and to our viewers’ enduring fascination about the world around them.”

To mark the occasion, Discovery Communications welcomed more than 200 guests to the Paley Center for Media in NYC last night, an event kicked off with a panel discussion led by Paula Zahn that included Sig Hansen of Discovery Channel’s Deadliest Catch, the late Steve Irwin’s family, and Stacy London of TLC’s Love, Lust or Run. Discovery Channel President Rich Ross also took the stage, offering sneak peeks of the channel’s upcoming documentary Racing Extinction and, of course, Shark Week, before a Discovery-branded reception. 

You gotta have friends: For the first time, HBO is offering free access to full episodes of programming on Facebook, for new comedies Ballers and The Brink. Ballers star/exec producer Dwayne Johson will host the first episode of his show on his Facebook page (49 million followers), while The Brink can be sampled on the series page. The episodes are also available on HBO NOW and HBO GO; shows air Sundays at 10p and 10:30p.

ABC Family is taking a different tack to increase sampling of Becoming Us. Sister nets Fusion and Lifetime will air key episodes of the docu-series, about a teen who learns his dad is becoming a woman. “As we all look to find new and innovative ways to reach our viewers and help them find great shows, I’m very grateful that my colleagues at Lifetime and Fusion are willing to showcase our incredible show on their networks,” said net president Tom Ascheim. Fusion will air catch-up stacks of episodes 1-3 on Friday, June 26 and Saturday, June 27 at 8p; Lifetime premieres episode 4 on Tuesday, June 30 at 10p prior to its airing on ABC Family, where it has the Mondays-at-9p slot.

The CW announced its fall lineup, which launches in October with only one new show. The Flash and iZombie arrive Tuesday, October 6; Wednesday, October 7 brings Arrow and Supernatural; The Vampire Diaries and The Originals bow Thursday, October 8; Reign and America’s Top Model debut Friday, October 9, and the series premiere of Crazy Ex-Girlfriend is paired with the season premiere of Jane the Virgin on Monday, October 19 – giving the newcomer a little extra time to make an entrance.

Which networks are most in demand by cord cutters? History and Nat Geo top the list of the 2015 Beta Research Cable Network Interest Study, with 43 percent interest, followed by 42 percent for Discovery, 39 percent for Food Network and 38 percent for Animal Planet and A&E. “The top ranked basic networks among cord cutters tended to be channels with quality non-fiction programming,” Andrew Klein, president, cable TV division, tells Cynopsis. Online study was conducted in March/April 2015.

The NYTVF expanded its partnership with Red Arrow Entertainment Group to identify new comedy voices. Red Arrow is bringing in its Left/Right (Odd Mom Out) and Fabrik Entertainment (Burn Notice) production companies to develop selected projects and shepherd creators through the process. “The commitment from Red Arrow to develop two projects coming out of this year’s Festival represents a truly remarkable opportunity for independent creators to work with some of the best development and production executives in the business,” said NYTVF founder Terence Gray.

USA ordered a second season of drama series Mr. Robot, which had garnered industry buzz and nearly 2.6 million views in its pre-linear launch across digital platforms before its premiere last night at 10p. “We knew from the moment we read Sam Esmail’s provocative script, and witnessed the brilliant performances of Rami Malek and Christian Slater,that Mr. Robot is a stand-out series that is unlike anything currently on television,” said USA Network president Chris McCumber. “The overwhelmingly positive fan reactions to the pilot and the broad sampling of it, reaffirms our confidence in the series.”

For all the hype, most consumers aren’t paying much attention to the fall TV season, according to a new survey by Videology. Fifty-five percent of respondents said the season doesn’t impact video viewing, while 46 percent weren’t even aware the new TV season starts in September. “Brands have more opportunities than ever to continuously reach consumers fully engaged in top-notch programming,” said Scott Ferber, chairman/CEO of Videology. “The idea of a yearly TV season may soon be a distant memory.”

Do you think the fall TV season is still relevant? Let us know in the new Cynopsis poll.

Fox News and Sarah Palin have parted ways, but the split was amicable, reports Politico. The one-time VP candidate’s contract was up this month and FNC decided not to renew.

Winners of the 2015 National Edward R. Murrow Awards, recognizing outstanding work by news organizations, include ABC News for Overall Excellence; CBS News for Breaking News, Newscast, Continuing Coverage, News Series, Use of Sound/Video, Writing and Website; NBC’s Today for Hard News and Sports Reporting; Al Jazeera America for News Documentary; CNN for Investigative Reporting and ESPN for Feature Reporting.

Got Your 6, saluting shows that accurately portray veterans and military families, announced its first round of “6 Certified” projects. Included are season 20 of Dancing With the Stars, which had Army veteran and double amputee Noah Galloway as a contestant, as well as episodes of Hawaii Five-0, Modern Family and The Night Shift.


A CYNOPSIS MESSAGE


CYNOPSIS KIDS WEBINARS PRESENTS

SCORING KIDS APP SUCCESS IN A MATURING MARKET
Tuesday, July 21, 2015  I  1:30PM to 3:00PM (ET)

Featured speakers include Linnette Attai, President and Founder
at
PlayWell, LLC; Sharon Rechter, EVP Business Development & Marketing
at
BabyFirst TV and Moderator Cathy Olson, Editor for Cynopsis Kids

Please click here for more information or contact Trish Pihonak.


PRODUCTION AND DEVELOPMENT

NBCUniversal Domestic TV Distribution signed a development deal with TV host/journalist/producer Shaun Robinson (Access Hollywoood) for Robinson’s production company, RobinHood Productions to develop and/or produce scripted and unscripted TV projects across all platforms for NBCU’s domestic distribution division. Robinson will be leaving Access Hollywood to focus on production.

Writer Paul Downs Colaizzo signed a two-year overall deal with CBS Television Studios, following CBS’s pilot order last season for his medical drama LFE. The agreement calls for Colaizzo to create projects for broadcast and cable.

HBO picked up drama pilot Us. from Jason Katims (Parenthood). Universal Television and Katims’ True Jack Productions will produce.

Phil Klemmer (The Tomorrow People) has signed on as exec producer/showrunner of CW’s DC’s Legends of Tomorrow. Superhero series comes from Berlanti Productions and Warner Bros. Television.

COMING UP

All that stands between treasure hunters and millions of dollars of lost gold is a viper pit on Treasure Quest: Snake Island, premiering Friday, July 17 at 10p on Discovery. The two-month hunt for elusive bounty in Brazil comes courtesy of MAK Pictures.

Seemingly good citizens-turned-cold blooded murderers are the focus of Untouchable: Power Corrupts. Using expert commentary and reenactments to tell stories of abuses of power, ID series launches Thursday, July 9 at 9p.

Sportsman Channel’s new 3Q15 programming lineup begins Monday, June 29. Thirteen new series will air over the summer aimed at “red-blooded, Second Amendment-loving, God-fearing Americans,” as part of the net’s “Red, Wild & Blue America” initiative.

Not to be outdone, sister net Outdoor Channel boasts 86 shows in its 3Q15 lineup, including two new series. “The untamed landscape serves as a backdrop for the bold men and women that appear on our network,” said Jeffrey Wayne, EVP of programming and production for Outdoor Sportsman Group Networks.

BET’s DeSean Jackson: Home Team premieres Tuesday, June 30 at 10p. Docu-series from Rogue Atlas looks at the life of the NFL star at work and at home.

Arts net Ovation premieres two documentaries on “Ovation Spotlight” next month. Stealing History, about lost and stolen art, bows Sunday, July 19 at 12p, followed a week later by Let the Scream Be Heard, focused on expressionist painter Edvard Munch.

Season four of Cooking’s My Grandmother’s Ravioli starts in NYC with a mean matzo ball soup recipe on Wednesday, July 29 at 8p, launching Mo Rocca’s search for more favorite family dishes.

Hank Azaria, Don Cheadle, Brad Garrett, Norm Macdonald and Kevin Pollak are onboard for the first Super High Roller Celebrity Shootout. Tournament will take place this weekend in Las Vegas, airing on NBCSN for three Wednesdays starting July 29. Producer Poker Central is launching a 24/7 TV net on October 1.

Sets of twins compete for a prize of $222,222.22 on VH1’s Twinning, premiering Wednesday, July 22 at 10p. Lighthearted Entertainment produces.

KID STUFF

Bomanbridge Media struck a representation deal with Canadian producer Sinking Ship Entertainment to be the exclusive distributor for a selection of Sinking Ship’s kids’ shows in Asia, including Odd Squad, plus new series Chirp, Now You Know, What’s Inside, Are We There Yet?, World Adventure and Roll Play. It adds up to 80 hours of content.

CASTING NEWS

Alana De La Garza (Forever) will recur on season two of CBS’s Scorpion as the head of Homeland Security.

Jussie Smollett (Empire) will bump into little sister Jurnee Smollett-Bell (True Blood) when he guest stars on WGN America thriller Underground, in production for a 2016 debut. It’s the first time the sibs have appeared on-screen together since 1994-95’s On Our Own.

Julian McMahon (Nip/Tuck) landed a recurring role in Syfy’s Hunters, a drama from The Walking Dead’s Gale Anne Hurd slated for a 2016 debut.

Michael Weston (House) and Stephan Mangan (Episodes) will play the title roles in drama Houdini & Doyle, for Fox, UK’s ITV Encore and Canada’s Shaw Media. House’s David Shore and David Hoselton are exec producing.

Masters of Sex hasn’t seen the last of Sarah Silverman. The comedian returns to the Showtime drama for a multi-episode arc as Helen during season three, premiering Sunday, July 12 at 10p.

Add Lili Taylor to the cast members back for season two of the ABC anthology series. Taylor joins Felicity Huffman, Timothy Hutton, Elvis Nolasco and Richard Cabral, all playing new characters.


A CYNOPSIS MESSAGE


CYNOPSIS DIGITAL IS PLEASED TO PRESENT THE
 MODEL D AWARDS:

For the third year in a row, we celebrate those in online video content and advertising who are at the forefront of this new industry. With over 40 categories available for submission, what are you waiting for?

Enter your submissions today.


RATINGS

Without NBA Finals competition, NBC’s America’s Got Talent rose three tenths among A18-49 on Tuesday, to 2.6/10. At 10p, the net’s I Can Do That! got a one tenth bump, to 1.4/5.

Tuesday A18-49 Analysis: NBC had the most A18-49 viewers Tuesday with 2.2/8, according to final primetime national ratings from Nielsen. NBC’s America’s Got Talent led at 8p with 2.4/10, followed by Univision’s Amores con Trampa with 1.0/4. Talent maintained the lead at 9p with 2.8/10, versus 1.0/3 for Uni’s Imperdonable. NBC’s I Can Do That made it a sweep with 1.4/5 at 10p; Telemundo’s Senor de los Cielos was second with 1.1/4.

A18-49: NBC 2.2/8, UNI 1.0/3, CBS .9/3, ABC .7/2, TELE .7/2, FOX .6/2, ION .4/1, CW .2/1

Live + Same Day Household Ratings: Tuesday, June 23, 2015 time period averages. Source: NTI, Galaxy as dated. Live+SD.
NBC: 5.3/10
America’s Got Talent 6.5.12, I Can Do That 2.9/5
CBS: 4.8/9
NCIS [r] 5.8/11, NCIS: New Orleans [r] 4.8/8, 48 Hours [r] 3.9/7
ABC: 1.7/3
Fresh Off the Boat [r] 2.1/4, black-ish [r] 1.5/3, Extreme Weight Loss 1.6/3
FOX 1.3/2
Are You Smarter Than a Fifth Grader? 1.6/3, World’s Funniest 1.0/2
UNIVISION: 1.4/2
Amores con Trampa 1.3/2,
Lo Imperdonable 1.4/2, Que te Perdone Dios… Yo No1.4/3
Telemundo: 0.9/1?
Avenida Brasil 0.6/1, Tierra de Reyes 0.8/1,
El Senor de los Cielos 1.2/2
ION: 0.8/1
Criminal Minds 0.7/1, Criminal Minds 0.8/1, Criminal Minds 0.9/2
CW: 0.6/1
The Flash [r] 0.7/1, iZombie [r] 0.5/1




This Day in History: 1876 - Lt. Col. George Custer and his troops were killed at the Battle of Little Big Horn.

Answer to Our Last Trivia Question: On The Simpsons, what was the name of the rival snow plowing company that Barney created to compete with Homer’s Mr. Plow? Plow King. Kudos to: Richard Freedman-RJF Assoc./Bethesda, MD, John Pence-Poker Central/Gaithersburg/ MD, Michael Hochman-Stare at Shannon Media Entertainment/Bucks County, PA, Gary Saginario-Bounce TV/NYC, Adam Leston-Weigel Broadcasting/Milwaukee, Mary Brannen-Encyclopedia Britannica/Chicago, Matt Rankin-WDAF-TV/Kansas City, Dawn Miles-Saatchi & Saatchi/Chicago, Linda Casparian-GSN/Santa Monica, CA, Richard Quan-BSSP/San Francisco, Adam Deverell-Cox Reps/LA, Dan Haberer-Creo Entertainment/Playa del Rey, CA, David Levine-Obsolete Media/Toronto.


A CYNOPSIS MESSAGE FROM THE WEATHER COMPANY


In Winter, forecasted inclement weather drives people to go shopping before it hits.
In Summer, people wait and go shopping
during inclement weather. 

Do you know which weather conditions move masses to the mall? We do.

Data-driven insights. Proven results.
Let The Weather Company help you develop your weather strategy.



Today’s Trivia Question sponsored by The Weather Company: It’s Amazing Out There: In the Seinfeld episode, “The Dinner Party,” what was the name of jacket George wears to combat the cold weather? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone.).
 
Keep Watching & Reading,
Lynn Leahey
@Lynn_Leahey
06.25.15

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

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JOB OPENING: VIDEO PRODUCER/msnbc/NYC: Video Producer for Morning Joe will oversee all tape production & the post-production editing of interviews & the show itself in its entirety. hours are 1am to 9am. Full info/apply HERE (7/11)

JOB OPENING: VP DIGITAL DEVELOPMENT/INTERACTIVE MEDIA/Jim Henson Co./LA: For lead & design direction for all online & mobile products; mng websites, games, mobile apps. Exp w/children’s online games/apps & producing successful site & mobile products req’d. Resume: jobpostings@henson.com (7/11)

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JOB OPENING: PRODUCER DIGITAL MEDIA/Discovery/MD: Keen digital eye w/cutting edge ideas responsible for programming/publishing long-form content in Discovery’s TVE experiences to drive engagement/ awareness. 3+ yrs interactive media exp req’d. Full info/apply HERE (7/11)

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JOB OPENING: SEGMENT PRODUCER/msnbc/NYC: Research, Write and Produce segments for msnbc’s "The Rundown with Jose Diaz-Balart". Full info/apply HERE (7/11)

JOB OPENING: SENIOR PRODUCER/msnbc/NYC: Responsible for creating, producing and supervising the airing of The Rundown with Jose Diaz-Balart. Full info/apply HERE (7/11)

JOB OPENING: ANALYST, RESEARCH & ANALYTICS (TEMP)/A+E Networks/NY: Creation & development of reports, presentations & strategies pertinent in positioning A+E brands on various multimedia platforms. Full info/apply HERE (7/11)

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JOB OPENING: SR ANALYST (FREELANCE)/MTV/VH1 Editorial/NYC: Extract and provide actionable insights across web, apps & soc media. 3-5 yrs exp related digital analytics/rsrch. Omniture, comScore, Sysomos knwlg req’d. Resume HERE (7/11)

JOB OPENING: COMM & PR PRO/Nickelodeon/LA: Develop, oversee, and implement communications strategies for Nick live-action projects. 7+ yrs leadership exp. Develop strategy, press kits; Media relationships; Live-action TV Production exp. a must. Full info/apply HERE (7/11)

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JOB OPENING: VP, CORP COMM & DVLPMT/United States Sports Academy/Daphne AL: Proactively plan’/implement all aspects of the Academy’s communications/publications & also creating new ways to promote US Sports Academy. Res/cover/3 ref/writing/design sample HERE: jobs@ussa.edu (6/26)

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WHAT’S ON TONIGHT – THURSDAY JUNE 25, 2015


ABC: The Astronaut Wives Club, Mistresses, Rookie Blue [p]
CBS: Big Brother, Under the Dome [p]
CW: Beauty and the Beast, The Vampire Diaries [r]
FOX: BOOM! [p], Wayward Pines
NBC: Dateline NBC, Aquarius, Hannibal
PBS: This Old House Hour [r], Masterpiece Mystery! [r], Antiques Roadshow [r]
Telemundo: Avenida Brasil, Tierra de Reyes, El Senor de los Cielos
Univision: Amores con Trampa, Lo Imperdonable, Que te Perdone Dios…Yo No

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