06/17/14: Cynopsis Classified Advantage


JOB OF THE WEEK

DIRECTOR AD SALES MARKETING
Travel
GAC
NYC

360 ASM professional, successful leader, proven experience driving added value proposals for Ad Sales team.

For more details http://www.scrippsnetworksinteractive.com/careers/ #4294


CYNOPSISCLASSIFIEDADVANTAGE
06.17.14

Good morning. It’s Tuesday, June 17, 2014, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the media world, speaking candidly about their professional journeys. Today, meet Jim Berger, Chief Executive Officer of High Noon Entertainment.

What was your first leadership position and what lessons did you learn from it?
I was named Captain of my high school ice hockey team and those lessons have influenced me throughout my career. First, the concept of standing up for every member of the team, which is especially important in a very physical game where fights occur frequently. Second, leading by example versus by fear. Teammates don’t respond to screaming and threats; they follow a leader who sets his focus and pushes forward. Finally, vision is critical. If the leader envisions a winning season, others will see it as well.

What’s the most important part of managing a staff?
The ability to close your eyes, imagine how successful your company will look in five years, and convey that image in great detail to your staff. I believe that if you can see it, the universe might just conspire, but only if your friends and colleagues and staffers also believe. Therefore the reason to have all heading toward the same shining light out on the horizon.

Tell us about a difficult management problem and what you did to overcome it.
Nearly ten years ago we experienced a fierce downturn within our business and within the span of six months, went from ten shows to just two. Staff morale hit a low as rumors spread that we were closing our doors. So we gathered our hundreds of employees and freelancers and I shared everything, including many behind the scenes details of our finances; left nothing out. Most important, I conveyed that we had no intention of folding, and that things would turn around in this wildly volatile business. I believe it set a communication-tone for the company that we’ve adhered to ever since.

What do you look for when interviewing job candidates?
Smarts, a love of pop culture, loyalty, and hustle. If I have a sense that they’ll do whatever it takes to move the company toward that goal on the horizon, they’re the ones hired. Just like my ice hockey teammates throughout high school and college — if they work for the good of the team, they’ll work for High Noon.


A CYNOPSIS MESSAGE


Cynopsis Digital is proud to launch the highly anticipated…

2013 Cynopsis: Digital Model D Awards
The 2nd Cynopsis Digital Model D Awards competition to benchmark excellence in online and multiplatform video programming, advertising, technology and services in 2013-2014, as well as recognize the leading players propelling the industry into the future.

For more information & to enter, visit the awards webpage:
http://www.cynopsis.com/event/digital-model-d-awards/.


MORE CYNOPSIS CLASSIFIEDS

JOB OPENING: PR MGR/SundanceTV/NYC: Dvlp, implement effective PR strategies & campaigns resulting in media coverage for Sundance. Lead idea generation, dvlp/execute events & social media campgns. Strong w/pitches a must. Submit res HERE (6/21)

JOB OPENING: INTEGRATED AD SALES MKTG MGR/Discovery/NYC: Client focused creative marketer to manage initiation, dvlpmnt & execution of ad sales mktg opps for Investigation Discovery. 5+ years mktg, digital and/or sales exp req’d. APPLY HERE (6/21)

JOB OPENING: DIR PROMO PLANNING/WEtv/NYC: create innovative promo strategies across platforms, execute all on-air & multiplatform promo plans, 7+ yrs. exp, supervisory exp. req. APPLY HERE (6/21)
 
JOB OPENING: DIRECTOR AD SALES MARKETING/Travel/GAC/NYC: 360 ASM professional, successful leader, proven experience driving added value proposals for Ad Sales team. For more details  http://www.scrippsnetworksinteractive.com/careers/ #4294 (6/21)

JOB OPENING: SR MGR CLIENT SOLUTIONS/NYC: 5-7 yrs integrated marketing, digital media experience preferred. Must work well under pressure, mature, passionate. Resume to: semurphy@gannett.com (6/20)

JOB OPENING: WRITER/PRODUCER, MKTG/NYC: Ideate, produce & edit promotional content & advertising content for Sprout Network. 3+ yrs relevant exp. in TV or agency required. Full info/apply: HERE (6/20)

JOB OPENING: MEDIA PLNR/BUYER/Mahwah, NJ: Lding kid media buyg/plng agcy looking for 5+ yrs nat’l media buying exp. needed in kids/adult media to steward nat’l TV buys. Strong comm; excel; analytic skills. Resumes to: Llebron@thebeaconmg.com (6/20)

JOB OPENING: PR MGR/WEtv/NYC: create & implement PR strategies, write & edit press releases, manage talent, develop & foster relationships w/media. 5+ years exp. APPLY HERE (6/20)

JOB OPENING: DIR PR/NYC: Drive and oversee PR strategy/campaigns and daily media coverage for truTV. Manage PR team & projects. 7+ yrs publicity exp required. Reality programming publicity experience a plus. Apply: HERE (6/19)

JOB OPENING: PR/NYC: Dvlp, implement effective PR strategies & campaigns resulting in media coverage for truTV. Lead idea generation, dvlp/execute events & social media campgns. Strong w/pitches a must. Apply: HERE (6/19)

JOB OPENING: ACCT EXEC: INTEGRATED MARKETING & SALES/PAC-12/SFO: AE for multimedia ad & sponsorship sales 3-5 yrs sales exp. Passion for College sports. Full info/apply HERE (6/19)
 
JOB OPENING: MKTG & PROMOTIONS MGR/NBCU/NYC: Manage strategic planning & execution of off-air mktg promotions for Sprout. Identify partnership opptys & build relationships. 5+ yrs media mktg exp. Full info/apply HERE (6/19)

JOB OPENING: MGR, AD SALES MKTG/NYC: Manage creation/execution of ad sales mktg opptys at Sprout. Respond to RFPs & create custom solutions. 5+ yrs media ad sales mktg exp. Strong presenter. Full info/apply HERE (6/19)

JOB OPENING: DIRECTOR MEDIA RELATIONS/Cablevision/Bethpage NY: 5+ yrs Corp/Agency exp. Strong interest in Technology/exp w/media across consumer/trade/online/wire services. Full info/apply HERE: http://jobs.cablevision.com/ (6/19) req 23103 BR

JOB OPENING: MEDIA ASSIST/Mahwah, NJ: Leading kid media buyg/plng agcy looking for media plng assist with 2+ exp; inputter, & day-to-day maint of nat’l buys. EXCEL WIZ A MUST; digital exp a +. Great bnfits. Resumes to: Llebron@thebeaconmg.com (6/19)

JOB OPENING: DIRECTOR, PRICING & PLANNING/Pac-12/SF: 5-10 yrs exp in media and pricing. See full posting/apply to: http://jobvite.com/m?3W8AngwM (6/18)

JOB OPENING: DIRECTOR, PRODUCTION/PBS/Arlington VA: Oversee prod & delivery of all mktg/comm promo & brand creative materials on-air & off, dig, in print, on screen & on radio, out-of-home, in social media, and @ events. 7+ yrs in prod envir. Info/apply HERE (6/18) 

JOB OPENING: ASSOC CREATIVE DIR/PBS KIDS/Arlington VA: Work w/creative, prod & strategy teams to conceptualize innovative & creative mktg campaigns that reach across all media. Min 5 yrs TV agency mktg/promo incl tech &creative aspects. Info/apply HERE (6/18) 

JOB OPENING: NATIONAL ACCOUNT EXECUTIVE/Eye Mall Media/NYC: OOH/Mobile Media Account Exec, 3+ years related sales experience -strong focus on new accounts. High-energy, driven, goal-oriented.  Full info/apply HERE (6/18)

JOB OPENING: DIRECTOR, TALENT & DEVELOPMENT/PAC-12/SFO: Extensive exp as talent mgr on sports programming & nego talent contracts. Full info/apply here: https://hire.jobvite.com/j?cj=owhQYfwl&s=Cynopsis (6/14)

JOB OPENING: ACCT EXEC. AD SALES/CSI SPORTS/NYC: NY Expanding Ad Dept. 70m+ Sports Net. 5+ yrs. TV ad sales exp. Nat’l DR and Digital exp. preferred. Res/cvr to Rose: HERE  (6/14)

JOB OPENING: CHIEF MARKETING OFFICER/LA: Bold new digital TV platform seeks creative, analytical early sr. team member. 10-20 years experience; passion for TV future; launch & entrepreneurial experience valued. digTVexec@gmail.com (6/13)

JOB OPENING: SR DIGITAL ANALYST, DIGITAL RESEARCH/A+E Networks/NY: Support across portfolio brands. Drive growth across platforms & understands the digital media space. FullInfo/Apply: http://www.aenetworks.com/careers (6/12)

JOB OPENING: COORDINATOR, DIRECT RESPONSE/NEWSMAX TV/NY: New cable news network. Order input/maintenance; work closely w/traffic, AE’s & agencies. 1-3 yrs exp media sales plan’g or agency buying. Opp for expanded role. Resume/cvr: HERE (6/12) 

JOB OPENING: SUPERVISING PRODUCER/NBCU/NYC: Oversee, conceptualize & produce multiplatform mktg campaigns & videos for Oxygen. 6+ yrs bcast promo experience. Copywriting & non-linear editing skills req.  Full info/Apply HERE (6/12)

JOB OPENING: OFF-AIR MKTG & PROMOS MGR/NBCU/NYC:  Manage media campaign & promotional event planning/execution for Syfy. Internal dept liason & external vendor mgr. 3+ years mktg & entertainment exp required. Full info/Apply HERE (6/12)

JOB OPENING: WRITER/PRODUCER/Sportsman Channel/NY: Highly creative/innovative thinker. Strong writer with a keen eye. 6+ yrs exp in TV promotions dept or agency. Apply: www.thesportsmanchannel.com (6/12)

JOB OPENING: IMPLEMENTATION SPECIALIST/WIDEORBIT/SF or Denver: Sharp Prgrmng expert to travel to client sites & implement our WO Program software. Exp. working in program dept a must. Knwlg amortization methods & pgrmng contracts is req’d. Apply: HERE (6/12)

JOB OPENING: EAST COAST DIGITAL SALES MGR/OWN: Oprah Winfrey Network/NYC: Hi-energy manager wanted! Min 3 yrs in ad sales, exp in online content and media preferred. Travel required. Apply at: http://careers.own.tv/ (6/11)

JOB OPENING: PR ASSISTANT/OWN: OPRAH WINFREY NETWORK/LA: Team oriented experienced assistant wanted! Agency or Network experience preferred. High level of confidentiality is required. Apply at: http://careers.own.tv/ (6/11)

JOB OPENING: SR. COUNSEL/LA: Handle legal matters for tv production. Draft variety of ent related agmts. Scripted/unscripted experience, JD and active CA Bar membership required. At least 4 yr exp. Res/cvr: HERE (6/11)

JOB OPENING: SALES PLANNER/Adspace Networks/NYC: Work directly w/AEs, agencies & clients; Dvlp proposals, contracts & media sales materials. BS/BA req; 1-3 yrs of exp; Strng kwldg of Excel; Salary 40-45k Apply: http://tinyurl.com/ndla5aw (6/11)

JOB OPENING: SR. RESEARCH ANALYST/FOX SPORTS/NY: Produce recurring analyses of Nielsen Data for Fox Sports Media Group & non FSMG sports netwrks. Min 2 yrs exp media resrch at cable netwrk/syndicator/Nielsen systms. APPLY HERE (6/11)

JOB OPENING: DIR DIGITAL PARTNERSHIPS/CNBC/Englewood Cliffs NJ: Identify & prioritize potential strategic aud dev & distribution partners for CNBC Digital. 5 yrs exp reqd.  Full info/apply HERE (6/11) 

JOB OPENING: QC Technician/A+E Networks/Stamford CT: Tech Eval audio/video Night Shift temp position. Full Info/Apply: http://www.aenetworks.com/careers (6/11)

JOB OPENING: RSRCH & PLANNING MGR/NYC: Build a robust data & analytics platform designed to position Comcast as the essential long term business partner – creates strategies for media planning, optimization and ROI reporting. Apply HERE (6/11) 

JOB OPENING: AD SALES PLANNER/TENNIS CHANNEL/NYC: Create strategic media plans & decks to increase sales & drive revenue. 1-3 yrs of exp media sales plan’g or agency buying is req’d. BA req’d. Resume/cvr: HR@tennischannel.com (6/11)

JOB OPENING: ASSOCIATE ACCOUNT EXEC/GSN TV/NY: Associate Account Exec; 2+ yrs Affiliate mktg/Sales exp. Subscriber Acquisition, retention campaigns, affiliate trainings, distribution analysis. Send res and CL to tvcareers@gsn.com (6/11)

JOB OPENING: DIG DELIVERY TECH/FT/LA: Chrg del of all dig assets, metadata creatn, transcoding dig files, create assets w/prdtn, QC. Have 4 yrs post exp w/2 rec yrs in QC/dig del. More info & apply to: www.shoutfactory.com (6/10)

JOB OPENING: SR DIR, BRAND STRATEGY & MEDIA PLAN’G/NAT GEO/DC: Min 8-10yrs media, promotions, mktg & advrtsng exp, preferably w/in ent industry. Provide strategic leadership to drive best-in-class mktg to drive awareness. Apply: HERE (6/10)

JOB OPENING: VP, VIDEO/SheKnows/Scottsdale, AZ or NYC: Mng all video content & staff. Extensive exp creating/mngng dig video. Dvlp/oversee "uniquely SheKnows" video styles, franchises & features. 8+ yrs exp leadership roll. Res/cvr: HERE (6/10)

JOB OPENING: DIR, BUS. DVLPMNT & MKTG/TPE/NYC: 6-9 yrs sales/mktg exp pref’d. Strong relationships in consumer & affil mrkt with a good knwldg of digital mktg & social media. Full info HERE. Resume to: Career9937@yahoo.com (6/10)

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 A CYNOPSIS MESSAGE


GO BIG, OR GO HOME!

Cynopsis Digital BIG Monetization Summit

This is your gateway to the must-have insights on next generation business models and strategies for developing and distributing quality digital programming.

8:30am-4:00pm | June 19 | 10 on the Park, NYC | Early Bird Ends May 30

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*Sponsors: FreeWheel, YuMe & Hiro Media*


OTHER INDUSTRY JOBS OF INTEREST

lead and manage employee circles; Provide expert advice and assistance to management to address an array of employee grievances particularly related to perceived discriminatory employment practices with fluctuating levels of complexity
Director Diversity and Inclusion
EMC
Franklin MA
http://www.emc.com/careers/index.htm

work closely with our Engineers, Researchers, Product Managers, Copywriters, and Designers to define the best approach to a problem
Senior Mobile Visual Designer
Foursquare
NYC NY
https://foursquare.com/jobs/

collaborate with the customer acquisition team on campaign goals and implement the digital subscriber acquisition marketing strategy to ensure that objectives are met
Manager, Acquisition Marketing
Thrillist Media Group
NYC NY
http://www.thrillistmediagroup.com/careers/job-postings

manage sales across a wide list of key clients as well as generate new business from existing customers and prospective clients
Sr. Account Executive
Thrillist Media Group
NYC NY
http://www.thrillistmediagroup.com/careers/job-postings

define scope, recommended approach, and manage execution of major strategic projects for clients
VP/Director, Strategy & Analysis
Digitas
NYC NY
http://www.digitaslbi.com/us/jobs/

create a range of concepts and designs for each project and be able to partner with copywriters to ensure the art direction and visual presentation supports the concept
Sr Art Director
Digitas
NYC  NY
http://www.digitaslbi.com/us/jobs/

craft Google’s positions on some of the most pressing and novel policy issues of our day
Public Policy and Gov’t Relations State Counsel or Manager
Google
Washington DC
https://www.google.com/about/jobs/search/

build, maintain and grow advertising client relationships by working with existing and future reseller businesses, providing continued support and solutions to enhance campaign results
International Client Partner
Foursquare
Miami FL
https://foursquare.com/jobs/

partner with Relationship Manager(s) to plan, scope, and manage for highest-quality client experience and results; monitor all project processes and operations
Vice President/Group Director
Digitas
Chicago IL
http://www.digitaslbi.com/us/jobs/

develop, implement and manage to completion commerce PMO goals and objectives
Director, Commerce Technology Delivery
Razorfish
Chicago IL
http://www.razorfish.com/#!careers

work closely with cross-discipline teams to define and develop initial concepts for projects and define scope, budget and timeline
Technical Senior Project Manager
Razorfish
Chicago IL
http://www.razorfish.com/#!careers

own modeling of variable labor workforce, partnering with Controller and VP of Operations to plan out critical periods as well as day to day forecasting
Senior Operations Analyst
Minted
San Francisco CA
http://www.minted.com/jobs

develop and implement all CRM marketing strategies and programs to meet or exceed revenue and engagement targets
Senior Director, CRM Marketing
Minted
San Francisco CA
http://www.minted.com/jobs

shape and drive the eCommerce product road map
Director of Product Management, eCommerce
Minted
San Francisco CA
http://www.minted.com/jobs

develop cross-platform and client specific solutions for RFP management, proactive opportunities, and "big ideas"
Associate Director, Integrated Marketing – Totally Her
Evolve Media
Los Angeles CA
http://www.evolvemediallc.com/careers

prospect, develop, maintain and grow revenue-generating relationships with advertisers and agencies on the West Coast
Sales Director – Craveonline
Evolve Media
Los Angeles CA
http://www.evolvemediallc.com/careers

drive the learning and development strategy for the global Enterprise, Partner Business Solutions/Partnerships, and Retail Sales organizations
Global Business Organization People Development Leader, Enterprise, Partner Business Solutions/Partnerships, and Retail Sales
Google
Mountain View CA
https://www.google.com/about/jobs/search/

lead strategic technological planning, as it relates to applications, data and infrastructure and distributed systems
VP, Information Technology
Vubiquity
Burbank CA
http://www.vubiquity.com/about-us/careers

research, write and manage the content and production of marketing collateral, fact sheets, background materials, and website content
Sr. Manager, Marketing Communications
Vubiquity
Sherman Oaks CA
http://www.vubiquity.com/about-us/careers

directs, develops and establishes operational policies within the product family or business line that they manage. Participates in strategy development
Dir Product Management
EMC
Pleasanton CA
http://www.emc.com/careers/index.htm

EXECUTIVE MOVES

ABC10/KGTV announced the appointment of Stan Melton, Jr. as Director of Marketing of ABC10/KGTVand Azteca San Diego. Previously, Melton ran Brown Bag Creative.

Content distributor Cinedigm appointed Jeffrey Edell as Chief Financial Officer. Previously, Edell was President of DIC Entertainment.

Brand consultancy and marketing agency Troika tapped Susan Kresnicka to head up its newly formed Research and Insights Group. Previously, Kresnicka was Vice President of Research at Frank N. Magid Associates.

Gerard Bocaccio was named Senior Vice President, US Scripted Development, Entertainment One Television. Most recently, Bocaccio consulted for Blumhouse Productions and Discovery Channel.

AMC promoted Melissa Wasserman to Senior Vice President Client Solutions and Integrated Marketing. Wasserman joined AMC in 2007.

Jacki Kelley has been named Chief Operating Officer for Media at Bloomberg Media. Previously, Kelley served as CEO for IPG Mediabrands North America and President of Global Clients.

Rive Gauche Television promoted Marine Ksadzhikyan to Senior Vice President of International Distribution, and Bryan Gabourie to Vice President of International Distribution. Both are heading into their fifth year at the company.

Michael Purleski has been promoted to Senior Vice President, Business & Legal Affairs at Pilgrim Studios. Purleski had been VP, Legal Affairs.

Saban Brands named Daniel Castle as Managing Director of Strategic Business Development. Castle comes to Saban from Iconix Brand Group.

Thanks — John
John Cox for Cynopsis: Classified Advantage
john@cynopsis.com
06.17.14

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

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