A CYNOPSIS MESSAGE FROM NBCUNIVERSAL
NBCUniversal Digital Group Harness the power of the NBCUniversal Digital Group (over 50 digital properties) to drive your business. Our audience spends 11 billion minutes each month engaging with our content on every device imaginable. Check out more about the NBCUniversal Digital Group and the entire NBCUniversal portfolio at http://together.nbcuni.com/cynopsis.
05.21.14 Good morning. It’s Wednesday, May 21, 2014, and this is your first early morning digital briefing.
Burning Love creators Jonathan Stern and Keith Quinn struck a digital comedy deal with Fox Broadcasting Co. "Jon and Keith have a proven track record of making outrageous digital comedy series that have graduated to successful on-air shows," said Kiliaen Van Rensselaer, SVP of multiplatform programming for Fox. "Their sensibility, expertise and ingenuity are perfectly suited to FOX, as we continue pioneering in this realm."
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL
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Social TV network Beamly (formerly Zeebox) unveiled a new multiplatform bracket-game for Oxygen‘s Bad Girls Club. Fans of the show can vote for the "Ultimate Bad Girl Moments" through gifs syndicated across Oxygen.com, Oxygen Now and Beamly.com for the next 20 weeks. "Part of Beamly’s mission in 2014 is to give TV fans access to content, community and interactive experiences around their favorite shows 24×7," Beamly SVP of Marketing & Partnerships Jen Kavanagh told Cynopsis. "The partnership with Oxygen means we can provide these experiences across their original programming lineup as we have with TV Rooms." Also launching with the BCG TV Room is the site’s first two-min video recap series called BCaps’ on Beamly hosted by former Entertainment Weekly commentator and current Beamly Editor-in-chief Dave Quinn.
Scripps Networks Interactive‘s Travel Channel and digital network ulive will guarantee a New York Television Festival independent artist a digital series with a $30,000 budget. Other previously-announced 2014 development partners like A+E, Fremantlemedia North America and SundanceTV, will award $25,000 to a participant in the NYTVF 2014 class of Official Artists, but only for a series pilot. The festival takes place Oct. 20-25.
Although the 2015 Oscars are still nine months away, the Academy of Motion Pictures and Sciences premiered a new filmmaking web series, Academy Originals. Screenwriter Tina Gordon Chism talks about her job in the Creative Spark ep, and in Not Much to See, a documentary examines how the blind enjoy movies. A new episode, which could come from any of the board’s 6,000 members, will be released every Monday on the Academy Originals YouTube channel.
Cinedigm announced a new streaming channel called Docurama to bring award-winning docs and exclusive content to devices like Amazon Fire, connected TVs, and Xbox consoles. By mid-summer, the channel expects to have more than 1,000 titles from directors Alex Gibney (Taxi to the Dark Side), Stacy Peralta (Made in America) and more.
A CYNOPSIS MESSAGE
Cynopsis Digital BIG Monetization Summit
Next Gen Video Content Biz Models | June 19 – 10 on the Park, NYC
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The 18th Annual Webby Awards celebrated the best of the web at Cipriani Wall Street on Monday. Host Patton Oswalt opened the ceremony with the five-word speech "I think, therefore I am," and then went on to honor Orange is the New Black‘s Taylor Schilling, Airbnb, Ogilvy Paris and Huff Post Live. The issue of net neutrality was a major theme of the night: World Wide Web inventor Tim Berners-Lee brought the audience to their feet after declaring the web must be free, open and neutral and that it was "up to us."
What were the four lessons of the NewFronts? Go to Cynsiders to find out, courtesy of Believe Entertainment Group.
Comedy Central‘s original digital series, Jason Nash is Married, will make its film debut across multiple screens on June 24. The first movie from CC follows Nash’s struggle to balance his marriage and underemployment as a comedian and writer. It will be available to rent or purchase on Amazon Instant Video, iTunes, Vimeo On Demand and more.
Starting today, History channel’s digital arm is commemorating the 100th anniversary of World War I and the D-Day invasion with a series of articles, videos and infographics. Until June 6, History will showcase pieces like The Weathermen Who Saved D-Day or Wartime Ration Recipes, and original videos focusing on key leaders, battles and tech during WWI, available on www.history.com/worldwars.
Discovery Communications re-launched the DiscoveryKids site yesterday, with videos, games and apps. Content on the "mobile-first" DiscoveryKids.com has categories like Dinosaurs, Space and Sharks, and vids from Discovery Digital Networks’ Animalist,TestTube and Revision3. Another category specifically for parents will showcase Facebook feed and articles from the TLC blogosphere.
Pink-packaged sweetener Sweet’N Low launched the Makin’ Life Sweeter ad campaign with Womensforum.com as its digital partner. A six-part two-minute original video series will offer tips from influencers like author and fitness guru Andrea Metcalf. Sweet’N Low will also enlist Women’s Forum bloggers to provide recipes incorporating the sweetener, along with a branded content spotlight presented on the homepage and main pages of the site.
Ensequence announced the launch of PROMOTIONS+, a national advertising product that lets consumers request a reminder text for an upcoming television program through an interactive prompt displayed on a show’s promotional spot. The product has launched with cable network partner WE tv on select Samsung Smart TVs.
Digital media management and distribution company Yangaroo has made two new appointments in the advertising division. Micheal Liebman has been named Director, Technical Advertising Operations and Francis Pizzani is Director, Sales for Direct Response.
The Orchard hired Paul Davidson as Senior Vice president in the Film & TV Department. Prior to The Orchard, Davidson led Microsofts Xbox Video service.
SpotXchange hired Dan Alexander to oversee platform development in the Southwest Region. He joined from Conversant (formerly ValueClick) where he ran video strategy.
A CYNOPSIS MESSAGE
June 10, 2014 | 2:00-3:30 pm ET
Joel Kliksberg, VP & Chief Strategy Officer Fusion
Donna Murphy, SVP, Strategic Research & Insights – Discovery Communications
DIGITAL SPOTLIGHT OF THE DAY
Coca-Cola debuted its first TV commercial created entirely out of video clips from fans, and the result feels like a cool 30-second compilation of six-second Vine videos. The spot, titled This is AHH, was produced from 40 chosen submissions out of 400, and will air on The CW, MTV and Adult Swim. Check it out at www.cynopsis.com.
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