05/06/14: Cynopsis Classified Advantage



Prod Co seeks self-motivated Sr. Finance exec. Oversee all aspects of financial reporting & day to day accntng functions in fast paced enviro. Min 8-10 yrs exp. CPA pref.



Good morning. It’s Tuesday, May 6, 2014, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the TV world, speaking candidly about their professional journeys and how that informs what they look for when hiring new employees. Today, meet Sally Sy-Caruso, Director of Talent Acquisition for BBC Worldwide Americas.

What are the top 3 qualities you look for when interviewing a candidate?
For me they’re:
1.  Intelligence – Ability to plan, organize, solve problems, get the job done. Use common sense
2.  Leadership/Mentoring ability – Ability to take charge and be accountable for your work (and your team’s work) – Have a desire to learn and teach others.
3.  Adaptability – Business constantly changes – can you roll with it and get back on track? Learn your surroundings and know how to interact with many different personalities.

Do you think that candidates have changed in the last 5 years? And if so, how?
Yes, I believe quality candidates are more self-aware, willing to discuss their strengths and areas for improvement. Plus, I feel there are so many more skills that are assessed to find the right candidate to fit a role.

Recent college graduates are also more advanced. Most have had many internships, corporate experiences and international experiences with study abroad programs, which are part of their core curriculum.

What’s a better thank you-vehicle: an email or a handwritten note?
It doesn’t matter as long as the note is thoughtful and not cookie-cutter. If you’re interviewed by more than one hiring manager for a role (usually the norm now), please don’t cut and paste the same note to each of them. It’s not uncommon for those receiving the note to share them with each other.

What are the warning flags you look for in a resume? (typos, job hopping, missing sections?)
Typos are not good. You should proofread your resume and cover letter. There can be explanations for the lack of longevity at a company/position and time gaps; I have spoken to candidates who are lucky enough to take a 3-month vacation!


Cynopsis Digital Presents…
Monetizing the New Generation of Pay TV, OTT and TV Everywhere Webinar

Date: May 20, 2014 | Time: 1:30 – 3:00 PM EST | SIGN-UP TODAY!

Speakers Include
Laurie Lawrence,
Chief Marketing Officer, {Vubiquity}
 Dan Sacher, SVP of Connected Content , {VH1}
Ed Lee, VP of Content Acquisition, {Roku}
Brent Gaskamp, SVP, Corporate Development, North America, {Videology}

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JOB OPENING: NETWORK RADIO BUYER/Stamford CT: Excellent opportunity at a growing co. for sharp individual with 2-3 years’ exp in Network Radio Buying. Must be organized, detail oriented and a team player. Resume to: Jobs@icon-intl.com (5/10)

JOB OPENING: EXEC DIR, RESRCH & ANALYTICS/SPT/NY: Support SPT in all areas. Know TV, dig. platforms, primary and Nielsen. Presentation skills req. 7+ yrs exp pref. Apply with cover/resume at www.sonypicscareers.com (5/10)

JOB OPENING: FREELANCE SCHEDULING/MASTER CONTROL CONSULTANT/CharmTV/Baltimore: Dvlp prgrm schedules & lead grid mgmt.; manage TV program logs 20hrs wkly. Res/sal req’s to: feedback@charmtv.tv (5/10)

JOB OPENING: FREELANCE TV PROD EDITOR/Charm TV Baltimore: Mng daily prod needs incl traditional editing. Editing multimedia content, from videos (using Final Cut Studio) for dist on various platforms. Res/ reel & credentials HERE (5/10)

JOB OPENING: ACCOUNT EXEC/CharmTV Baltimore: Min 3-5 yrs sales exp, preferably in media. This position will be resp for traditional on air sponsorship sales along with digital & social media.4 yrs deg mktg deg pref’d. Resume HERE (5/10)

JOB OPENING: DIRECTOR, MKTG PRODUCTION/NYC: Oversee production of video mktg projects & on air promos at Oxygen. Manage production team & vendors. 5+ yrs cable or agency mktg exp required. Apply at http://bit.ly/1lyPGds (5/10)

JOB OPENING: DIR, AFFILIATE RELATIONS/MUSIC CHOICE/NYC: Oversee all sales, aff relations/promo effrts. Min 5-7 yrs exp in strategic sales & mrktg in cable/dist. http://musicchoicecareers.iapplicants.com (5/10)

JOB OPENING: SR MGR, INTEGRATED CLIENT SOLUTIONS/NY: Help drive revenue via the effective mngmnt of a team, 7-10 yrs directly related Integrated Media Sales mktg exp. Strong knwldg of RFP dvlpmnt & media /ent industry. Full Info/apply HERE (5/9)

JOB OPENING: CONTROLLER/44Blue/LA: Prod Co seeks self-motivated Sr. Finance exec. Oversee all aspects of financial reporting & day to day accntng functions in fast paced enviro. Min 8-10 yrs exp. CPA pref. resume@44blue.com (5/8)

JOB OPENING: MEDIA PLNR/BYR/Mahwah, NJ: Lding kid media buyg/plng agcy looking for 5+ yrs nat’l media buying exp. needed in kids/adult media to steward nat’l TV buys. Strong comm; excel; analytic skills. Resumes to: HERE (5/8)

JOB OPENING: MEDIA ASSIST/Mahwah, NJ: Leading kid media buyg/plng agcy looking for media plng assist with 2+ exp; inputter, & day-to-day maint of nat’l buys. EXCEL WIZ A MUST; digital exp a +. Great bnfits. Resumes to: HERE (5/8)

JOB OPENING: BIZ DEV AE/CBS TV Stations: Experienced, creative and hard-working BIZ DEV AE needed for our NY office. Pitch and close multi-platform new business for CBS TV Stations. Search Job ID 18229BR at www.cbscorporation.com/careers (5/7)

JOB OPENING: DIR, BRANDED ENTERTAINMENT/NEWCAST/NYC: Division of ZenithOptimedia, seeks an exp’d dir to dvlp/execute non-traditional, cross-platform solutions for key accts. 7+ yrs sponsorship mktg/branded ent exp. More info/apply: HERE http://emea3.mrted.ly/ccmi (5/7)

JOB OPENING: RSRCH ANALYST/NCC RESEARCH/ATL: Provide rsch mngment & sales dept w/detailed data analyses. BA deg (pref math/science) & Exp @ media co, synd. rsrch co or ad agency in rsrch-related position a + Apply: HERE (5/7)

JOB OPENING: MGR, RSCH/Tennis Channel/Santa Monica: Absorb/analyze data quickly; translate findings into mktg. Great comm & writing skills to present findings internally & promote mktg materials. 3-5 yrs exp media rsch. Res/sal hist/cvr: HERE (5/6)

JOB OPENING: MKTG STRATEGY MGR/TLC/MD: Seasoned marketer to play key role in consumer mktg initiatives for TLC to build audience/ reinforce core brand attributes. Mktg cmpgn dev/mgmt, rsrch/strat. Proven success, 5+ yrs exp. APPLY HERE (5/6) 

JOB OPENING: GSN TV/NY/AD SALES FRONT DESK/RECEPTIONIST: Project support to Affil/Ad Sales, general office administration/coordinating; Extensive knwldg of Excel, Microsoft Office incl. PP. Send res and CL to tvcareers@gsn.com (5/6)

JOB OPENING: BROADCAST OPS COORD-TEMP/A+E Networks/Stamford CT: Full Info/Apply: http://www.aenetworks.com/careers (5/3)

JOB OPENING: MGR, DIGITAL STRATEGY/NBCU TV DISTRIBUTION/NYC: Manage the multi-platform digital products associated with NBCU TVD’s stable of first-run television properties. Apply HERE (5/3)

JOB OPENING: TRAFFIC COORDINATOR/CSI SPORTS/NY: 3-5 yrs TV Network exp. Create/manage logs and allocate inventory. Schedule promos, ads & coord. w/Ad Agencies. Traffic software exp. & Excel skills req. Res/cvr to Rose: HERE (5/3)

JOB OPENING: DIR, DEVELOPMENT/Nat Geo WILD/DC: Create & dev new ENT based prgmg. Strng writer, creative thinker, strategic, resourceful, high energy with no ego. BA/BS, 3-5 yrs exp in prog/series dev/prod http://bit.ly/1hqYFvE (5/3)

JOB OPENING: VP MARKETING/SPORTS195.com/NYC: Mktg Exec to join fast growing global sports platform. 10+ yrs, w/global & tech exp. Lead a team of 5-10+. Oversee all branding, mktg, PR, Email, Social  & Paid Media. Apply HERE (5/2) 

JOB OPENING: RESEARCH ANALYST/Travel/GAC/NYC: Respond to data driven research requests, develop tracking reports and support sales research needs. For more detail www.scrippsnetworks.com #4058 (5/2)

JOB OPENING: EXEC ASST/Crown Media Family Networks/LA: Provide exec admin support to CFO & SVPs of HR & Bus Dev. Includes filing, presentations, travel, expense reimbursement, calendars, meetings. Min 3 yrs exp or 1 yr + BA deg. Apply HERE (5/1)

JOB OPENING: DIGITAL SALES PLANNER/AMC Networks/NYC: prepare digital proposals & maintain existing ad sales campaigns across all networks’ digital properties, 1-2+ yrs. exp. MUST have digital exp. Apply HERE (4/30)
JOB OPENING: DIRECTOR, TALENT & DEVELOPMENT/PAC-12/SFO: Extensive exp as talent mgr on sports programming & nego talent contracts. Full info/apply HERE (4/30)  

JOB OPENING: SOCIAL MEDIA MGR/GLOW/NYC: Dvlp/own/execute innovative SM campaigns to build conversation & communities for entertainment clients of full svc dig agency. 3-4 yrs exp in professional SM capacity. SEND RESUME: HERE (4/30)

JOB OPENING: SALES ASSOC/GSN/Chicago: Build plans/sched client meetings/ prep/follow-up, presentations, prospecting leads; client rsrch promotes/sells inv on diff platforms. Min 4 yrs sales plan’g/media buying exp. Res/CL w/sal. History: HERE (4/29)

JOB OPENING: MGR, RSCH/Tennis Channel/Santa Monica: Absorb/analyze data quickly; translate findings into mktg. Great comm & writing skills to present findings internally & promote mktg materials. 3-5 yrs exp media rsch. Res/sal hist/cvr: HERE (4/29)

JOB OPENING: AD SALES MKTG/CNN/NY: Looking for seasoned mkting mgr, 5-8 yrs mkting exp. Build out creative, strategic cross platforms mkting plans for clients, supporting CNN. Resumes HERE (4/29)

JOB OPENING: VP, Off-AIR BRAND CREATIVE/History/NY: Implement creative dir for all off-air creative across all platforms for History & H2. 10+ yrs brand creative/mktg exp in cble/brdcst Strong Illustrator & Photoshop skills. Apply: HERE (4/29) 

JOB OPENING: DIRECTOR, PRICING & PLANNING/Pac-12/SF: 5-10 yrs exp in media and pricing. See full posting/apply HERE (4/29)

JOB OPENING: ACCT EXEC FOR SPONSORSHIP & MULTIMEDIA SALES/PAC-12/SFO: Dvlp/coord dvlpmnt of sales presentations to existing & potential clients. 3+ yrs sales exp. Passion for College sports. Full info/apply HERE (4/29)



Cynopsis Digital BIG Monetization Summit

This is your gateway to the must-have insights on next generation business models and strategies for developing and distributing quality digital programming.

8:30am-4:00pm | June 19 | 10 on the Park, NYC | Early Bird Ends May 30


*Sponsors: FreeWheel & Hiro Media*


lead what will be the leading metrics and benchmarking platform for social, mobile publishing
Director, Partnerships and Social Data

take our Mobile apps to the next level
Mobile Product Lead

responsible for the successful delivery of large-scale and/or multiple smaller engagements for a single client
Sr. Delivery Manager

stewardship of positioning/sales collateral and go-to-market messaging, relative to marketplace trends and competitive pressures
Director, Client Strategy – Adap.tv
AOL Platforms

responsible for several or one strategically important product management
VP, Programming
Philadelphia PA

leads audit operations function for the Comcast Assurance and Advisory Team
Sr. Engagement Executive, Audit Operations
Philadelphia PA

responsible for the creation of all online visual design
Sr. Designer
Detroit MI

identify new business opportunities and prioritize pursuits
Business Development Director
Seattle WA

build a global team that overachieves its sales goals
Director of Global Sales
San Francisco CA

provide vision, leadership and direction for the HootSuite Developer Program
Senior Manager, Developer Program
San Francisco CA

oversee the print books business with Amazon.com with responsibilities covering Simon & Schuster’s Adult, Audio, and Distribution Client sales
National Accounts Manager
Simon and Schuster
Seattle WA

translate business strategies, objectives and challenges into the appropriate HR actions and initiatives
Director, HR Business Partner
San Francisco CA

oversee the creation and execution of Dolby’s public policy strategies and programs
Vice President of Law and Public Policy
San Francisco CA

contribute to Fandango’s strategic planning efforts with a focus on business and financial modeling
Director of Strategy and Business Development
Santa Monica CA

responsible for the successful execution of Fandango’s business mission through development and deployment of the effective online and mobile presence
Senior Director of Systems Development
Santa Monica CA

responsible for managing the territorial and consolidated Balance Sheet reporting for Paramount Home Media Worldwide
Senior Manager Financial Reporting
Hollywood CA

develop, refine and execute accurate and thorough marketing/business plans and promotions
Brand Manager
Hollywood CA

source, structure, lead, negotiate, and close strategic deals
Business Development Director, Global Partnerships
Sunnyvale CA

analyze business needs to define program strategy
Program Manager, Yahoo for Good
Sunnyvale CA

develop the people strategy for the Partnerships organization
Director of People Operations, Global Business Organization
Mountain View CA

build on our re-designed Performance Management program using state-of-the-art approaches
Director, Performance Management Design
Mountain View CA


Francis Pizzani was named Director of Sales for Yangaroo. Prior to joining the digital media management and distribution company, Pizzani was Senior Account Executive at Revshare.

Embassy Row hired Debbie DeMontreux as Senior Vice President of Development & Programming. She was previously at AMC Networks IFCtv.

AMC brought on Kristin Jones as a consultant, focused on international scripted content opportunities. Most recently, Jones was Chief Creative Officer for digital studio Vuguru.

Scott Gregg was promoted to Executive Vice President, Sales Operations for Twentieth Century Fox Television Distribution. With the company for over 18 years, Gregg was most recently Senior Vice President, Sales Operations.

A+E Networks appointed David Granville-Smith its Executive Vice President & Chief Financial Officer. Previously, Granville-Smith was a Managing Director and Head of the Media Group in the Investment Banking Division of J.P. Morgan.

Clara Kim was named Executive Vice President, Business and Legal Affairs for National Geographic Channels and National Geographic Channels International. The hire is part of a previously announced restructuring of Fox Networks Group‘s business and legal affairs team.

Mark Bracco has been tapped to serve as Executive Vice President of Programming and Development for Dick Clark Productions. Most recently, Bracco was Vice President, Alternative Series and Specials, ABC Entertainment.

The Africa Channel announced the hire of Narendra Reddy as Senior Vice President of Programming and Production, and the promotion of Brian Newton to the position of Vice President of Marketing & Digital. Reddy was most recently General Manager of DreamWorks Animation India; Newton joined AC last year as Creative Director.

Iness Pleus was upped to Senior Vice President, Operations, Brand Marketing & Creative, Spike TV. Previously, Pleus was Vice President, Operations, Creative Group.

Detavio Samuels was named President of One Solution, the cross-platform integrated marketing initiative of Radio One and TV One. Most recently, Samuels served as President of GlobalHue-Detroit.

Michael Liebman has joined digital media management company Yangaroo as Director, Digital Advertising Technical Operations. Liebman was most recently Senior Engineer at Fox News Channel.

Discovery Communications promoted Victoria Lowell to the position of Executive Vice President of Marketing for TLC and Animal Planet. Lowell had been Senior Vice President of marketing for Animal Planet and Science Channel.

Vasant M. Prabhu was appointed Chief Financial Officer for NBCUniversal. Prabhu had been Chief Financial Officer for Starwood Hotels & Resorts Worldwide, Inc.

Mark O’Connell has been named Vice President, Content Distribution for UP and ASPiRE. O’Connell was most recently Vice President, TV Networks Distribution at NBCUniversal. 

As part of a company reorganization, Brooke Runnette, president of National Geographic Television, adds production responsibilities, overseeing all video, television and film production for the National Geographic Society.

The Associated Press named Isaac Lee, CEO of Fusion and President of News for Univision, to its board of directors, along with Bill Hoffman, President of Cox Media Group and Rob King, Senior Vice President of SportsCenter and News for ESPN.

ITV Studios America appointed Tom Lane Senior Vice President, Business & Legal Affairs. Lane was previously SVP, Business & Legal Affairs at CBS Studios International.

National Geographic Channel is expanding its development team with the hires of Nicole Reed as Vice President, Development and Igal Svet as Director, Development. Reed had been Director, Nonfiction and Alternative Programming for A&E; Svet previously served as Vice President of Development for 2C Media.

Melissa Kajpust has joined Canada’s Superchannel as Head of Creative Development. Most recently, Kajpust was Director of Programming at NSI.

Visual effects company Framestore named Sophie Thiellon Executive Producer of Live Action, Lauren Merritt as New Business Manager in New York and Ashley Ford as Business Development, Integrated Advertising, in the recently opened Los Angeles office.

Thanks — John
John Cox for Cynopsis: Classified Advantage

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
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