03/19/14: With Breadwinners on the rise, Nick sets the stage to debut new animated series.



A CYNOPSIS MESSAGE FROM DISNEY MEDIA


DISNEY MEDIA
The Leader in Reaching Kids and Families!

Disney Channel: #1 cable network among K2-11 and Total Viewers.
Disney Junior Channel: #1 24-hour preschool network among K2-5 and Women.
Disney XD: More growth among Kids than any other Cable Network in last five years.
Radio Disney: Over 20.7 million listeners weekly.
WATCH APPS: Over 1.5B video views across our WATCH apps

Let’s be great together in 2014! Contact your Disney Media rep for opportunities.
SOURCE: Nielsen. Click here for the full source data


CYNOPSISKIDS!
03.19.14

Good morning. It’s Wednesday, March 19, 2014, and this is your first early morning briefing.

TODAY’S TOP NEWS

Special delivery: Breadwinners, the latest original animated comedy from Nickelodeon Studios, rises to the top-rated show for kids 2-11 in its fourth week on the air. The pun-filled, breakneck-speed show about a couple of ducks whose life’s work is to deliver bread, is one of a slew of new animated shows about to flood the Nick pipeline including Bad Seeds, Shimmer & Shine, and Pig Goat Banana Cricket. "It feels like we’ve gone back to the Renaissance days of animation," network president Cyma Zarghami told CynKids before last week’s Nick Upfront. Breadwinners topped a clean sweep for the network for K2-11.

MORE KIDS NEWS

Is a G-rated YouTube in the works? YouTube is developing a web video destination for kids 10 and under, according to The Next Web. The goal of the site is to provide free videos and advertising suitable for children that parents can trust. YouTube is already pitching the project to video producers, but no launch date has been announced yet. The Google-owned video sharing network already enables parents to filter out content inappropriate for their children, as well as a version of the site specifically tailored to schools.

Break out the popcorn. A sequel to The Incredibles, and a third installment of the Cars movie franchise are in the works from Disney, studio chief Bob Iger shared yesterday at the company’s annual shareholders meeting. The Incredibles’ superheroic family has been dormant since 2004; Cars 2 revved $560 million in global box office in 2011.

Under the sea? Sofia Coppola is reportedly negotiating to direct a live-action version of The Little Mermaid, based more on the original Hans Christian Anderson fairy tale than Disney’s animated remix. The film is for Universal Pictures and Working Title partners Tim Bevan and Eric Fellner, reports Deadline, and the studio is hoping to move quickly. Coppola until now has focused on adult-themed films, including her most recent rich-girls-seeking-attention project, The Bling Ring.

The Peanuts gang is headed back to the big screen on Nov. 6, 2015, and Blue Sky Studios yesterday whet our appetites with the film’s first teaser, in all its bright, bold CGI glory This time around, Charlie Brown, Snoopy and friends from Charles Schulz’s beloved comic are in the hands of Craig Schulz, one of Charles’ sons. The gang hasn’t been in a full-length film since 1980.


 A CYNOPSIS MESSAGE


JUST ANNOUNCED: Sports Media Awards Finalists
Our 3rd annual Cynopsis Sports Media Awards Breakfast is set for Thursday, April 17 from 8:00-10:00am at The Yale Club in NYC. Network with your peers and hear about the year’s best sports programming and marketing.
Join award finalists, support your colleagues and network with the best in the industry!
Preview the list of finalists & register for the Awards event: http://www.cynopsis.com/event/cynopsis-sports-media-awards/.

PRODUCTION NOTES

ABC Family has a few new series in the works with tween/teen appeal. Among the pilots the network greenlighted this week are Alice in Arabia, about a rebellious American teen who, after tragedy befalls her parents, is unknowingly kidnapped by her extended family, who are Saudi Arabian. Based on the popular young adult novel by Blake Nelson, the upcoming Recovery Road focuses on a teenage girl dealing with addiction. Unstrung explores the cutthroat professional world tour of tennis as brother and sister Luke and Ellie Holt compete to move up the ranks.

Don’t Miss Out… You have until Friday to enter your programming, marketing campaign and executives for the Cynopsis Kids !magination + People Awards, June 11 in NYC. Hosted by Inside Edition’s Megan Alexander, The Awards honor the best children’s and family multiplatform programming and marketing, plus the outstanding execs in kids entertainment. This year, we will also be honoring an elite group of Animation Innovators. Enter here http://www.cynopsis.com/event/cynopsis-kids-magination-awards-2014/

DIGITAL UPDATE

Coolabi Group is bringing its fantasy good-vs.-evil adventure brand Beast Quest to digital life via at new deal with digital entertainment company Miniclip. The deal will see the two parties jointly creating games based on the publishing franchise, published in the UK by Orchard Books and with more than 100 books published to date in 30 languages. First mobile game is due out in the fall for iOS and Android platforms, as well as an online version to be hosted on the Miniclip website. Miniclip has over 100 million unique users per month, with a core demographic of 7-17 year olds.

What’s ahead in the apps pipeline for the newly combined Cupcake Digital-iStoryTime? Join CynKids tomorrow (3/20), 1:30-3 ET for the webinar The Exploding World of Kids Tablets and find out when Cupcake Digital’s Graham Farrar joins PBS Kids Digital‘s Abby Jenkins, Sesame Workshop‘s Mindy Brooks, and Scholastic‘s Caroline Fraser. See you there.

INTERNATIONAL

Following delivery of the first episodes of The Jungle Bunch to the Rescue!, PGS Entertainment signed sales for the series in several territories across Europe, Canada and the Middle East. Broadcasters that have acquired the series include France3 Ludo (France), Super RTL (Germany), Rai Cinema (Italy), RTS (Switzerland), Cartoon Network (Germany,  Poland and Latin America), Nickelodeon (India) and ABC (Australia). The Jungle Bunch to the Rescue! is produced by TAT Productions and Master Films, in partnership with France Televisions, Super RTL and SeaWorld.

BY THE NUMBERS

Top 10 Basic Cable Ratings for the week of March 10-16, 2014

K2-11 Total Programming Day
Network/Rating/000s
NICK/2.9/919
DSNY/2.2/706
TOON/1.3/409
DSJR/1.2/254
NAN/0.8/264
NKJR/0.8/214
DXD/0.5/145
ADSM/0.4/140
NKTN/0.4/89
SPRT/0.4/80

K2-11 Prime (Monday  Sunday 8-11p.m.)
Network/Rating/000s
DSNY/2.9/927
DSJR/1.8/375
NAN/1.4/461
NKJR/1.1/280
SPRT/0.7/125
ADSM/0.6/198
DXD/0.6/180
NKTN/0.5/119
TNNK/0.5/112
FAM/0.4/119

K2-11  (Monday-Sunday 6 a.m.-11 p.m.)
Network/Rating/000s
NICK/2.9/919
DSNY/2.4/745
DSJR/1.4/298
TOON/1.3/409
NAN/1.2/369
NKJR/1.1/282
DXD/0.6/162
SPRT/0.5/90
TNNK/0.4/96
NKTN/0.4/83

K6-11 Total Programming Day
Network/Rating/000s
DSNY/2.4/455
NICK/2.2/429
TOON/1.4/274
NAN/1.0/187
DXD/0.7/120
ADSM/0.5/90
TNNK/0.5/74
NKTN/0.4/61
DSJR/0.4/58
NKJR/0.3/49

K6-11 Prime (Monday  Sunday 8-11p.m.)
Network/Rating/000s
DSNY/3.6/693
NAN/1.7/341
DXD/0.9/155
DSJR/0.8/106
TNNK/0.7/107
ADSM/0.6/125
NKTN/0.6/85
FAM/0.4/78
NKJR/0.4/67
AMC/0.3/66

K6-11  (Monday-Sunday 6 a.m.-11 p.m.)
Network/Rating/000s
DSNY/2.3/441
NICK/2.2/429
TOON/1.4/274
NAN/1.4/272
DXD/0.8/133
TNNK/0.6/87
DSJR/0.5/64
NKJR/0.4/64
NKTN/0.4/56
FAM/0.2/42

K9-14 Total Programming Day
Network/Ratings/000s
DSNY/2.1/418
NICK/1.5/295
TOON/1.1/224
ADSM/0.8/168
NAN/0.8/168
DXD/0.7/127
TNNK/0.5/78
MTV/0.3/65
FAM/0.3/50
NKTN/0.3/49

K9-14 Prime (Monday  Sunday 8-11p.m.)
Network/Rating/000s
DSNY/3.2/636
NAN/1.3/266
ADSM/0.9/182
DXD/0.9/157
TNNK/0.7/111
FAM/0.6/119
AMC/0.6/117
MTV/0.5/109
USA/0.5/98
TBSC/0.4/82

K9-14  (Monday-Sunday 6 a.m.-11 p.m.)
Network/Rating/000s
DSNY/1.9/387
NICK/1.5/295
NAN/1.1/229
TOON/1.1/224
DXD/0.7/133
TNNK/0.6/87
MTV/0.3/68
FAM/0.3/54
NKTN/0.3/43
AMC/0.2/43

Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings
Viewing Type: Live + Same Day

K2-11  Top 10 Programs for the week of March 10-16, 2104
Date/Program/Network/Time/000s
3/15/14/Breadwinners/NICK/11-11:30a/1695
3/15/14/Sanjay & Craig/NICK/10:30-11a/1669
3/15/14/SpongeBob/NICK/10-10:30a/1634
3/16/14/SpongeBob/NICK/10:30-11a/1621
3/16/14/SpongeBob/NICK/10-10:30a/1604
3/15/14/SpongeBob/NICK/9:30-10a/1576
3/16/14/SpongeBob/NICK/9:30-10a/1538
3/15/14/SpongeBob/NICK/11:30a-12p/1538
3/15/14/SpongeBob/NICK/9-9:30a/1498
3/15/14/Sam & Cat/NICK/8-8:30p/1493

K6-11  Top 10 Programs for the week of March 3-9, 2014
Date/Program/Network/Time/000s
3/15/14/Sam & Cat/NICK/8-8:30p/1162
3/15/14/The Thundermans/NICK/9-9:30p/1161
3/15/14/Breadwinners/NICK/11-11:30a/1036
3/16/14/Liv and Maddie/DSNY/8-8:30p/1035
3/15/14/Sam & Cat/NICK/9:30-10p/1023
3/15/14/The Thundermans/NICK/8:30-9p/1021
3/15/14/Jessie/DSNY/10-10:25a/991
3/14/14/Jessie/DSNY/11:30p-12a/989
3/14/14/Good Luck Charlie/DSNY/12a-12:30p/987
3/15/14/Dog With A Blog/DSNY/11:30a-12p/976

Source: Turner Research based on Total US Television Universe of 115,800,000 homes.

TRIVIA

Answer to yesterday’s Trivia Question: Who was Disney’s first animated princess? Hint: It’s not Sofia the First! SNOW WHITE Kudos to: Ellen Allen, Fisher-Price, Alison Hill, Turner Broadcasting, Atlanta; Danielle Larson, Hasbro, Pawtucket, RI; Sabrina Sparlin; Joe Swaney, Cartoon Network, Atlanta; Pat Brady, CESD, LA; Courtney MacGregor, Torrance, CA; Richard Quan, BSSP, SF; Kate Dickson, Nickelodeon UK; Monica Chaves, Turner Broadcasting, Madrid.

Today’s Trivia Question: Who voiced Frozone in The Incredibles? (Email cathy@cynopsis.com with your answer and be sure to include your name, company, city and time zone.)



 A CYNOPSIS MESSAGE


Tomorrow Is The… CYNOPSIS KIDS WEBINAR
The Exploding World of Kids’ Tablets: The New Way to Build Your Brand
Date: Thursday, March 20, 2014 | Time: 1:30 – 3:00pm ET| Register Today

Abby Jenkins - Director of Content {PBS KIDS Digital}
Graham Farrar - Co-Founder {IStoryTime}
Caroline Fraser - VP, Digital Products & Prod. {Scholastic Media}
Mindy Brooks Director, Education & Research {Sesame Workshop}



Cheers — Cathy Applefeld Olson
Cathy@cynopsis.com for
Cynopsis Kids!
03.19.14

Roberta Caploe: Editorial Director @robertacaploe
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 A CYNOPSIS MESSAGE


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JOB OPENING: MGR SPORTS RESEARCH/NY: 3-5+ yrs Turner TV rsrch brdcst/cable. Prof in basic media measurement and analysis. Exp w/rate cards & Nielsen rsrch software. Apply HERE (3/26)

JOB OPENING: COORDINATOR, TRAFFIC/Crown Media Family Networks/NY: Edit daily broadcast logs, execute agency traffic instructions, maintain commercial inventory for Hallmark Channel and Hallmark Movie Channel. BA deg req’d. Apply HERE (3/26)

JOB OPENING: MGR, STANDRD PRACTICES/DISNEY/BURBANK: Suprvs approval of standrds edits for Int’l channel. Revw orgnl and acquired program. Update Int’l policy. Knwldg network standrd & practs needed. www.disneycareers.com REQ167236 (3/26)

JOB OPENING: MANAGER, MEDIA PLANNING/NBCU/NYC: Work directly with the Today Show, NBC News and msnbc media team. Create effective cross platform media plans & develop insights using rsch tools. Apply HERE (3/26) 

JOB OPENING: MGR, BRAND MKTG/MSNBC/NYC: Responsible for guiding the promotion of msnbc programs and showcasing shows & talent within the broader context of the brand. Min 4 yrs exp in brand mktng reqd.  Apply HERE (3/26)

JOB OPENING: FREELANCE BANNER DESIGNERS/NYC: Leading ent co is seeking. Design/prod animated banners in support of global campaigns. Advanced Flash skills & ability to work fast under deadlines while adhering to brands’ style guide a must. mtvintldesign@gmail.com (3/25)

JOB OPENING: MGR PROD/IFC/NYC: Asst w/creation of IFC Orig Prgrmng. Liaise w/3rd party prod entities to ensure compliance w/IFC guidelines. Mng trafficking of cuts & creation of assets for Int’l, domestic dist partners. Full info/apply HERE (3/22)

JOB OPENING: truTV/WRITER/PRODUCER, CREATIVE SERVICES/NY: Write/prod on-air promotional spots & content. Generate ideas for both conceptual & clip-driven spots & dvlp multiple creative executions. Prior cable exp pref. 3-4 yrs + exp Apply HERE (3/22)

JOB OPENING: PUBLICITY ASST/RLJ Entertainment- Acorn Brands/Silver Spring MD: Support Publicity Dir w/a broad range of all publicity matters. BA deg & min 1yr exp working publicity dept (ent media a +) Apply to: HR@rljentertainment.com (3/22)

JOB OPENING: PUBLICIST/HUB/LA (full-time/non-staff/CW): Resp: handling all aspects of show PR, for live-action & anim. 3+ yrs media exp. kids TV a plus. Apply at: www.hubnetwork.com/about/careers (3/21)

JOB OPENING: WRITER, ON AIR PROMOS/MTV/NYC: Utilize strong, high-level conceptual thinking to create work that can be campaign-able across many mediums. 4-6 yrs agency exp in promos or comedy writing. Full info apply HERE (3/21)

JOB OPENING: MANAGER, SALES RESEARCH/MSNBC & NBC NEWS PORTFOLIO/NYC: Expert in analysis, reporting, Excel. 3+ years media rsch required. Nielsen, Simmons/MRI a must. Full info/apply: HERE (3/21)

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 A CYNOPSIS MESSAGE


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Email: Trish Pihonak.



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CASTING NOTICE: NOW CASTING: People who need a DNA test to prove who they are, where they came from, or how they may be related to their family. A major cable network is seeking participants who need these potentially life-altering questions answered. Submit your story HERE (4/1)

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